Are you tired of scouring the web for the best email newsletter service providers? We’re here to give you exactly what you need: a straightforward list of no less than twenty-two tools for email marketing. 

We’ll be looking at their stand-out features, pricing, use cases, and what makes them unique – but we’ll get to the point. Enough said, it’s time for you to pick the right email marketing service for your business.  

Newsletter software feature and pricing comparison

In a hurry? Here’s everything you need to know about the top newsletter platforms. 






  Creative professionals, small teams, e-commerce

  Intuitive design

  $38/month flat rate, unlimited subscribers and emails


  Small businesses, e-commerce

  Ease of use

$13/month for up to 500 contacts


  Small to medium-sized businesses

  SMS and social media marketing

  $25/month from 20k emails/month



  Automated omnichannel marketing

  $16/month for 500 contacts



  Customer behavior tracking

  $39/month for up to 2,500 contacts

  Zoho Campaigns

  Small to medium-sized businesses

  CRM integration

  $4/month for basic segmentation and automation


  Small to large-sized businesses

  Marketing automation and CRM

  $20/month for 1000 contacts


  Small businesses, bloggers

  Landing pages and pop-ups

  $10/month for up to 1,000 subscribers


  Small to mid-sized businesses

  60+ email marketing features

  $59/month for up to 5K contacts


B2B companies

Lead management



Small to medium-sized businesses

Lead generation

$19/month for 1000 contacts, 2-year plan



Behavior-based personalization

$20/month for up to 500 contacts


Small to medium-sized businesses

Advanced automation 

$9/month up to 500 subscribers

Constant Contact

Small businesses, e-commerce

Dynamic contant and list growth tools

$9.99/month up to 500 contacts


Small businesses, entrepreneurs, creative startups

Creative tools integrated

$14.99/month for more than 1 email list


Small to large-sized businesses

Real-time collaboration

$15/month up to 15K emails/month

Campaign Monitor

Small to large-sized businesses

Drag-and-drop email builder

$9/month up to 500 subscribers


 Small to large-sized businesses

Multi-channel marketing

$8/month for 500 subs and unlimited emails


 Creators, bloggers

Advanced automation workflows

$15/month for 300 subscribers


 Publishers, bloggers, content creators

Content publishing and email newsletters

$11/month for 500 members


 Small businesses, startups

Scalable email marketing

$8/month for 500 subscribers and 10K emails


Large-scale email campaigns

Open-source and self-hosted


*Starting price is based on monthly contract as of April 2023

22 Best email marketing service providers

1. Flodesk

Flodesk was created with small businesses, entrepreneurs, creators, and e-commerce businesses in our minds and hearts. Our email marketing tool helps you create stunning email campaigns that are designed to convert. No design experience is needed: with the customizable templates and smooth drag-and-drop builder, designing emails is finally fun.

But there’s more than meets the eye: Flodesk enables you to set up smart automations and workflows, ensuring your email campaigns run like clockwork—with beautiful landing pages to match. Find inspiration in our email newsletter examples (or dazzle us with your own).

We also have smooth integrations with Shopify, Zapier, Typeform, WordPress, and social media platforms to reduce your workload and boost your impact. And all of that for a reasonable flat rate.

Stand-out features:

  • Intuitive drag-and-drop editor
  • Checkout and delivery page templates
  • Huge library of customizable templates
  • Marketing automation workflows
  • Unlimited subscribers and sends for a flat monthly fee


Flodesk offers a flat monthly fee of $38 for unlimited subscribers and sends, and no hidden platform fees. There’s a free trial waiting for you to explore—no credit card required.

Craft gorgeous emails & newsletters

Use Flodesk’s stunning templates to build emails your subscribers can’t wait to open.

2. Mailchimp

Email marketing service providers Mailchimp

Mailchimp is one of the biggest names in the email marketing game. It offers a wide range of basic and advanced features, including email campaigns, landing pages, and automation workflows. Users appreciate its user-friendly interface and range of integrations with other tools. Not a fan of Mailchimp? Browse through the best Mailchimp alternatives, according to our email experts.

Stand-out features:

  • User-friendly interface
  • A/B testing for campaigns
  • Automation workflows
  • Integrations with other tools like Shopify, WordPress, and Salesforce


Mailchimp offers a free plan for 1,000 monthly email sends to one audience. That only includes customer support over email for the first month. For more emails or contacts, plans start at $13/month for 500 contacts and 5,000 monthly sends.

3. Sendinblue

Sendinblue is an all-in-one marketing platform that offers Facebook Ads, SMS marketing, chat, and of course: email newsletter marketing. Their drag-and-drop editor lets you customize templates within minutes to make them match your branding and stand out in everyone’s inbox. It also has built-in tools that help you optimize your delivery and increase opening rates.

Stand-out features:

  • Advanced personalization features
  • Machine-learning-powered send time optimization
  • Advanced automation features
  • Built-in CRM 


Sendinblue offers a free plan for up to 300 emails per day for their marketing platform, with paid plans starting at $25/month. 

4. Omnisend

Email Marketing Service Provider - OmniSend

Omnisend is an email marketing tool designed specifically for e-commerce businesses. Its email marketing tool features include automation workflows, customizable forms and landing pages, and optimization features. If you’re looking for e-commerce-specific features and integrations, Omnisend is worth a look.

Stand-out features:

  • Integrations with major e-commerce platforms like Shopify, WooCommerce, and BigCommerce
  • Conversion optimization features such as campaign boosters and A/B testing
  • Drag and drop email builder with dynamic content blocks
  • Advanced reporting for campaigns


Omnisend offers a free plan for up to 500 emails per month for reaching up to 250 contacts (but you can have an unlimited contact size list). Their paid plans start at $16/month for up to 500 contacts.

5. Drip

Drip is a marketing automation platform with email marketing capabilities built-in. Drip offers advanced segmentation and personalization options. It’s designed for e-commerce businesses and offers features like abandoned cart recovery, customer behavior tracking, and more—all to sell highly targeted and unique emails.

Stand-out features:

  • Advanced segmentation and personalization capabilities
  • Abandoned cart recovery
  • Customer behavior tracking
  • 50+ professionally designed e-commerce email templates

Pricing: Drip offers a free trial, with paid plans starting at $39/month for up to 2,500 contacts.

Get unlimited sends & subscribers with Flodesk

We’ll never increase pricing because your email list is growing

6. Zoho Campaigns

You might know Zoho from their expansive suite of business software. Zoho Campaigns stands out from their business tools for its email marketing capabilities. It offers email campaigns, autoresponders, and social media integration.

Stand-out features:

  • Delivery and send time optimization
  • Advanced automation features with pre-made workflows
  • Customizable email templates and drag-and-drop builder
  • A/B testing for campaigns


Zoho Campaigns offers a forever free plan for up to 6,000 emails a month with limited features. Paid plans start at $4/month.

7. HubSpot

Email Marketing Service Provider - HubSpot

HubSpot is a famous all-in-one marketing platform that also offers email marketing as part of its marketing toolkit. It’s designed for businesses of all sizes and offers advanced automation capabilities. Its email marketing features personalization and optimization options, helping you leverage the power of your CRM data on their platform.

Stand-out features:

  • All-in-one marketing platform with built-in CRM
  • Advanced automation workflows
  • Intuitive email builder 
  • A/B testing and analytics


HubSpot offers a free plan for basic features, with up to 2,000 email sends per calendar month and HubSpot branding. Paid plans start at $20/month. 

8. Mailerlite

Email Marketing Service Provider - Mailerlite

Mailerlite comes with a variety of tools that help you monetize your audience and launch campaigns. Their email marketing tool is great for e-commerce, entrepreneurs, and businesses looking to automate their email marketing efforts and send out top-notch e-commerce newsletters.

Stand-out features:

  • User-friendly interface
  • Advanced automation workflows
  • Subscriber management tools
  • Segmentation, tagging, and personalization 


Mailerlite offers a free plan for up to 1,000 subscribers and 12,000 email sends, with paid plans starting at $10/month for up to 1,000 subscribers. See how it’s scaling capabilities compare with the top Mailerlite competitors.

9. Campaigner

Email Marketing Service Provider - Campaigner

Start up your email newsletter campaign in a few clicks with Campaigner. This is an email marketing tool designed for small and midsize businesses, keeping things easy to use yet packing more than 60 email marketing features. 

Stand-out features:

  • Advanced automation workflows
  • Customizable email templates
  • Built-in A/B testing
  • Connect email and SMS campaigns


Campaigner offers a free trial for 30 days, with paid plans for up to 5,000 contacts starting at $59/month.

10. Salesforce Pardot

Email Marketing Service Provider - Salesforce Pardot

Even Salesforce has an email marketing feature: Salesforce Pardot. This tool is especially designed for B2B businesses with features like lead management, email marketing, and analytics. This is best suited for businesses already using Salesforce, as the software does not come cheap. 

Stand-out features:

  • Advanced lead management capabilities
  • Integration with Salesforce CRM, Google Ads, and Zoom
  • Track your marketing performances and sales funnel
  • Design emails and corresponding landing pages for your campaigns


Paid plans including Salesforce Pardot are starting at $1,250/month.

11. GetResponse

Email Marketing Service Provider - GetResponse

GetResponse is a complete yet comprehensible email marketing tool designed for everyone who wants to make an impact with email: from small (new) businesses and solopreneurs to online marketers at large companies. It doesn’t just let you send and monitor campaigns, it also helps with lead generation to build your email list

Stand-out features:

  • Suite of free marketing tools
  • Lead generation tools for growing your list
  • Automation like autoresponders and send-time optimization 
  • Multichannel engagement through SMS and more 


GetResponse offers a free plan for reaching up to 500 contacts. Paid plans for email marketing for at least 1000 contacts start at $19 per month. 

Unsure if GetResponse is the right option for you? Read our roundup of the best GetResponse alternatives.

12. Klaviyo

Email Marketing Service Provider - Klaviyo

Klaviyo is an email marketing and newsletter platform that offers some nifty tools for those who want to take their e-commerce marketing up a notch. You can send behavior-based content, automate your campaigns, and admire the results of your hard work in an advanced reporting dashboard.

Stand-out features:

  • Real-time audience segmentation
  • Adapt content to customer behavior
  • Email automation based on predictive analytics
  • Add SMS in the mix, too


Klaviyo offers a free plan for up to 500 monthly send and 250 contacts. Paid plans for email start at $20 a month for up to 500 contacts and 5,000 monthly sends. 

13. Moosend

Email Marketing Service Provider -Moosend

Moosend prides itself on its simplicity. Their email marketing and automation products are aimed at helping businesses grow their revenue, perfect for e-commerce. It helps you visualize your customer’s journey and adapt and automate your campaigns accordingly. If you’re looking for a no-fuss newsletter software, Moosend is a great choice. 

Stand-out features:

  • User action tracking and 100+ triggers
  • Pre-made email automation templates
  • Landing page builder and integration with WordPress
  • Design email signup forms with 6+ form types


Moosend offers a free plan for 30 days. Their pro plan starts at just $9/month for up to 500 subscribers, going up to $16 for up to 1,000 readers, $24 for up to 2,000—and so on.

Take a deeper look at your options and compare the top Moosend alternatives of 2023!

14. Constant Contact

Email Marketing Service Provider - Constant Contact

Constant Contact lets you stay close to your contacts with an easy-to-use email platform. Create, track, engage, and grow, all from the same tool. Constant Contact offers features like drag-and-drop editors, customizable templates, and automation workflows.

Already using this tool and looking for something fresh? Check out our page on the top Constant Contact alternatives

Stand-out features:

  • User-friendly interface
  • List growth tools including Google Ads
  • Dynamic content personalization
  • Social media integrations


Constant Contact offers a free trial for one month. Paid plans start at $9.99/month for up to 500 contacts on the Core Plan, or $45/month on the Plus Plan.

15. AWeber

Email Marketing Service Provider - Aweber

AWeber is an email marketing tool designed to get your email campaigns live without much hassle. Automated messages put your marketing on autopilot, and the tool has everything you need built-in for creating amazing newsletters. You can even buy a domain and set it up in AWeber if you like having everything in one place. 

Stand-out features:

  • Integration with Canva
  • Stock images included in the tool
  • Intuitive drag and drop builder
  • Custom sign-up forms and landing pages


AWeber offers a free trial and a free plan for up to 500 subscribers who fit into one email list. After that, plans start at $14.99/month if you need access to all of the features or your email list is growing. See how it compares to the top AWeber alternatives.

16. Mailjet

Email Marketing Service Provider - Mailjet

Mailjet is a no-code, all-in email marketing platform that helps you craft great-looking newsletters without having to turn to a designer or developer. Newsletters, complete campaigns, or automatically triggered emails: you can send it all from one place. In their intuitive email editor you can make sure it looks great and matches your brand, whether that’s based on a template or you create from scratch.

Stand-out features:

  • Collaboration tools for teams
  • Email verifications to increase open rates
  • Dynamic sections help you personalize campaigns
  • A/B test up to 10 versions at a time


Mailjet offers a forever free plan for up to 6,000 emails/month, capped at 200 emails per day. Need more? Go Essential for $15/month and send 15,000 emails per month, with no daily sending limit. 

17. Campaign Monitor

Email Marketing Service Provider - CampaignMonitor

Straightforward is the way, with Campaign Monitor. This email marketing tool lets you create, manage and automate campaigns in an easy-to-use interface. You get full creative freedom in their email builder—and can let your designer lock in certain elements to create on-brand newsletters. Every template is automatically optimized for mobile devices too. 

Stand-out features:

  • Easy-to-use yet complete drag-and-drop email builder
  • Free templates for every email occasion
  • Automation with a visual journey designer
  • Transactional email services


Campaign Monitor offers a free trial, with paid plans starting at $9/month for up to 500 subscribers and 2,500 email sends on the Basic Plan. 

18. SendPulse

Email Marketing Service Provider - SendPulse

SendPulse is a multichannel marketing and sales tool that, of course, also offers email marketing tools. Their email marketing tool lets you integrate landing pages, chatbots and CRM to fuel your emails even more. They also enable you to put subscription forms on your website to grow your subscriber list—all the more people to send amazing newsletters to. 

Stand-out features:

  • Bulk email campaigns
  • Free training courses
  • 130+ email templates
  • Built-in spam checker


SendPulse offers a free plan for up to 500 subscribers, with paid plans starting at $8/month.

19. ConvertKit

Email Marketing Service Provider - ConvertKit

ConvertKit is a creator marketing and newsletter platform for both businesses and creatives looking to promote their books, music, art, or more. It enables you to grow your audience with landing pages and sign-up forms, and then dazzle them with easy-to-design emails that look great. It also packs automation features to make sure even solopreneurs never miss an opportunity to connect with their audience.

Stand-out features:

  • Visual builder for automation workflows
  • Easy-to-use email designer with ready-to-go templates
  • Build landing pages and forms to grow your audience
  • Creator Network’s Recommendations to cross-promote other users newsletter


ConvertKit offers a basic, free plan for up to 300 subscribers. The cheapest Creator Plan starts at $15 for 300 subscribers and access to a larger tool stack. 

20. Ghost

Email Marketing Service Provider - Ghost

Ghost is an open-source marketing platform that includes email newsletter features. It’s a little different than other tools on the list, but it lets you create powerful marketing flows that include email campaigns. If you want your emails to be part of a bigger strategy and need the tools to manage that, Ghost is a good option. 

Stand-out features:

  • Open-source platform
  • Built-in email newsletters
  • Clean and easy-to-use interface
  • Wide variety of marketing capabilities


Ghost offers a free trial for 14 days, with paid plans starting at $11/month for 500 members and basic integrations. Need more members or better integrations? Their Creator plan starts at $31 a month for 1,000 members. 

21. EmailOctopus

Email Marketing Service Provider - EmailOctopus

EmailOctopus is an email marketing platform with a set of tools that’ll help you grow your email list and set up newsletter campaigns. The tool is easy to use from the moment you sign up: you can customize forms and templates in a few clicks, and create landing pages and emails. Or import HTML templates to stay in creative control.

Stand-out features:

  • Automation with welcome series and drip campaigns
  • Segment your subscribers for targeted messages
  • General analytics and see how individual subscribers react
  • Integrations with apps like Shopify and Squarespace


EmailOctopus offers a free plan for up to 2,500 subscribers, with paid plans starting at $8/month if you want access to more features. 

22. Listmonk

Email Marketing Service Provider - ListMonk

We’re closing the list with something a little different – but it might be exactly what you’re looking for. Listmonk is a free, open-source software working as a self-hosted email newsletter and mailing list manager. It helps developers optimize the performance of emails and other transactional messages.

Stand-out features:

  • Self-hosted platform
  • WYSIWYG editor for HTML -emails
  • Visual analytics
  • Dynamic email templates


Listmonk is open-source and free to use!

Features to look for in your email newsletter service

Can’t see the features for the trees anymore? We’ll quickly refresh what could—or should—be on your wishlist when selecting your newsletter service to be. 

  • Segmentation and personalization: You’ll want to segment your email list and personalize your messages based on factors like location, interests, and past behavior.
  • Automation and workflows: Advanced features like automation workflows allow you to set up a series of triggered emails that are sent based on specific actions or behaviors, so you can sit back and relax a little.
  • Landing pages and forms: Make sure you can take control of everything from lead gen forms to landing pages. 
  • Analytics and reporting: Learn from what you’re doing, and do better. Look for tools that enable you to track relevant data on the performance of your campaigns. 
  • Ease of use: Look for an email newsletter service with a user-friendly interface and intuitive workflow to make the process of creating and sending newsletters a breeze.
  • Integrations: You’ll want to align your email campaigns with other systems and strategies, so look for email management tools that integrate with the tools you love using. 
  • Design capabilities: Test out the email builder of your potential pick. Make sure you can easily create great-looking emails and can customize what you need. 

Craft gorgeous emails & newsletters

Use Flodesk’s stunning templates to build emails your subscribers can’t wait to open.

Explore the best newsletter platforms out there

That’s all, folks. These 22 email newsletter service providers are the crème de la crème, all you need to do is choose the right one for your business needs. 

Whether you’re looking for a tool that helps you with monetizing your newsletter or you run an e-commerce business that is looking to boost sales—we’ll happily show you how we can help.  

With Flodesk, you’ll find all the features above, and then some. Our basic email marketing features are rock solid, and the more advanced features are as powerful, yet easy to use. It’s everything you need to grow your business with better email marketing. Ready to give it a try? Sign up for a free trial today.


1. How much does it cost to run an email newsletter?

Running an email newsletter can cost anywhere from a few dollars to hundreds of dollars per month, depending on the email service provider you choose and the size of your email list. It’s crucial to choose a plan that’ll fit your budget, even when you grow your list (which is the goal, right?). Flodesk offers a flat rate of just $38/month for unlimited subscribers, making it a great option for those looking for an affordable and easy-to-use email marketing tool. Flodesk also offers a 30-day free trial so you can test it out before committing. 

2. What is the best email template service?

Looking for an intuitive email template builder, the best-looking templates, and automation that makes a difference in your day? Then Flodesk is a great option. With its easy-to-use drag-and-drop editor, you can create beautiful and professional-looking emails without any design experience, or designer. Flodesk offers a wide range of customizable templates that you can use to create emails for any occasion, whether it’s a promotional campaign, a newsletter, or a welcome email. Their templates are not only visually appealing but they are also optimized for conversions, ensuring that your emails are effective at driving engagement and sales. Check out Flodesk’s email templates  and take your email marketing to the next level.

3. What types of businesses do email newsletter services help?

Email newsletter services can help a wide range of businesses – large corporations, startups, solopreneurs, and even individual content creators. Whether you want to sell more products – be it as an ecommerce business or as an independent artist, email marketing is the way to go. It’s a channel that lets you engage with your audience in a way that can be personalized and shows creativity. Plus, it is easy to track its effectiveness, enabling you to always improve.

4. Does software make email marketing campaigns easy?

Yes, newsletter software does make email marketing campaigns much easier – and it’s not just because of the automations (although they help a great deal). The right software will guide you in the right direction in terms of design, copy, personalization, and even send times—not only saving you time as a creator but also shortening your decision-making process. Add to that some wonderful automations that allow you to sit back and watch subscribers get messages without you lifting a finger, and your life will be a lot easier.