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5 Great Testimonial Request Email Templates To Copy & Paste

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Your customers' words are powerful, but asking for a testimonial can feel a little awkward. You know you need them, but what's the best way to ask?

Referring to a template takes the guesswork out of the equation. We've gathered five different testimonial request email templates to help you get the feedback you need with confidence.

Tips for Writing Testimonial Request Emails

  • Personalize your ask. Go beyond just using their first name. Mention a specific win they've had with your product or a positive interaction you remember. A personal touch shows you see them as more than just another user, making them more likely to share their story.
  • Make it incredibly easy. Remove any guesswork. Tell them exactly what you need—a sentence or two is often enough—and give them a direct link to a form or page. The less they have to think, the more likely they are to respond.
  • Explain the impact. Let them know how their words will help. A simple, "Your story will help other small business owners discover a better way to..." connects their feedback to a bigger purpose. It's not just for you; it's for the community.
  • Time it right. Ask when the good feelings are fresh. The perfect moment is right after they've praised your product, renewed a subscription, or hit a milestone. Capitalize on that positive momentum.
  • Offer guiding questions. A blank page can be intimidating. Offer a few questions to get their thoughts flowing, like, "What was the biggest challenge you faced before you found us?" or "What's one feature you can't live without?" This helps them give you the good stuff without feeling scripted.

Types of Testimonial Request Email Templates We Will Cover

  1. Customer Feedback Email Template
  2. Product Review Email Template
  3. Service Experience Email Template
  4. Client Success Story Email Template
  5. User Satisfaction Email Template

5 Testimonial Request Email Templates

1) Customer Feedback Email Template

<template>

Subject: Your feedback on [*Product/Service*]

Hi [*Customer Name*],

We noticed you recently [*describe recent interaction, e.g., used our new checkout feature*]. We hope you’re enjoying it.

Your experience is important, and your feedback helps us improve Flodesk for everyone. We'd love to hear what you think.

Would you be willing to share your thoughts? It should only take a moment. We're especially curious about [*specific area of feedback, e.g., how the setup process went*] and any ideas you have for making it better.

You can leave your feedback here: [*Link to feedback form*]

Thank you for your time and for being part of our community.

Best,

[*Your Name*]

[*Your Title*]

Flodesk

</template>

2) Product Review Email Template

<template>

Subject: How are you enjoying [*Product Name*]?

Hi [*Customer Name*],

We noticed you’ve been using [*Product Name*], and we’re keen to hear your thoughts on the experience so far. Your perspective is essential in helping us build better tools.

Reviews from our community help others discover if Flodesk is the right fit for them. Would you be willing to share a review? We’d love to know what you think about the design and functionality.

You can leave your review on our site. It should only take a moment.

Leave a review here: [*Link to review page*]

Thank you for being a part of the Flodesk community.

Best,

[*Your Name*]

[*Your Title*]

Flodesk

</template>

3) Service Experience Email Template

<template>

Subject: How was your recent experience with our team?

Hi [*Customer Name*],

We're following up on your recent interaction with our support team regarding [*describe the service interaction, e.g., your question about setting up a workflow*]. We hope we were able to help you find a solution.

Your experience with our team is important, and we're always looking for ways to improve our service. Would you be willing to share a few words about your interaction? Your feedback helps us ensure we're providing the best possible support to our community.

If you have a moment, you can share your thoughts here: [*Link to feedback/review form*]

Thank you for helping us grow.

Best,

[*Your Name*]

[*Your Title*]

Flodesk

</template>

4) Client Success Story Email Template

<template>

Subject: We'd love to feature your success with Flodesk

Hi [*Customer Name*],

We've been following your journey and are so impressed with what you've accomplished with Flodesk. Your work on [*mention a specific achievement, e.g., your recent launch campaign*] really stood out to us, and we think your story could inspire so many others in our community.

We're currently looking to feature stories from our members, and we would be honored to share yours. We'd love to hear more about the challenges you were facing and the specific results you've seen since making the switch.

If you're open to it, would you be willing to share your story? We've put together a few questions to guide you, which you can find here: [*Link to success story form or questionnaire*]. Your insights would be incredibly valuable.

Thank you for being such a key part of the Flodesk community. We look forward to hearing from you.

Best,

[*Your Name*]

[*Your Title*]

Flodesk

</template>

5) User Satisfaction Email Template

<template>

Subject: How are things going with Flodesk?

Hi [*Customer Name*],

We're checking in to see how you're finding your experience with Flodesk. Our goal is to provide a platform that not only works well but also feels good to use.

Your satisfaction is our top priority, and your perspective helps us understand what we're doing right and where we can improve. Hearing about your experience directly impacts how we evolve the platform for creators like you.

Would you be willing to share a few thoughts on your overall satisfaction? You can let us know how we're doing here: [*Link to satisfaction survey/form*]

Thank you for being a valued member of our community.

Best,

[*Your Name*]

[*Your Title*]

Flodesk

</template>

What About Using Flodesk?

Flodesk

Now that you have the templates to gather customer stories, you need an effective way to send them. Flodesk helps you deliver these requests with beautifully designed and automated emails that your audience will open.

Our platform gives you an intuitive email builder and powerful automations to engage your subscribers without any complexity. See how simple email marketing can be and start with Flodesk.

Wrapping Up

With these templates, asking for the customer stories that build your brand is no longer an awkward task. You have a clear, simple path to getting the feedback you need.

The next step is to deliver your message in an email that captures your aesthetic. Start creating with Flodesk to send beautifully designed requests that your customers will be happy to open.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

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