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10 Product Recommendation Email Examples Examples and Tips

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In this article, you'll find 10 email examples for product recommendations that have been successfully sent to customers by various companies. Seeing these examples can help you understand what works and inspire you to create your own effective and visually appealing emails.

What should go into product recommendation emails?

A good product recommendation email is visually appealing and personalized, featuring products that are relevant to the recipient's interests and past behaviors. It should also include clear calls to action and compelling visuals to engage the reader and drive conversions.

  • Personalized Greeting: Start with a friendly and personalized greeting, such as "Hi [Name], we think you'll love these!"
  • Relevant Product Selection: Showcase products that align with the recipient's previous purchases or browsing history. Use phrases like "Based on your recent purchase" or "You might also like."
  • Engaging Visuals: Include high-quality images of the recommended products to capture attention. Visuals should be vibrant and appealing.
  • Clear Call to Action: Use strong, action-oriented language like "Shop Now" or "Discover More" to encourage immediate engagement.
  • Exclusive Offers: Highlight any special deals or discounts available to the recipient, such as "Exclusive 20% off just for you!"
  • Easy Navigation: Ensure the email layout is clean and easy to navigate, with clear links to product pages and categories.

Let's jump into it!

1. Untamed

Untamed, a company specializing in cat food, effectively captures attention with its email titled "Red Flags: Cat food edition." This email stands out as a good product recommendation because it uses a compelling subject line that resonates with cat owners, ensuring relevance and engagement.

2. GAF

GAF's email titled "Be prepared for storm season" is a good product recommendation because it addresses a timely and relevant concern for homeowners. By focusing on storm preparedness, the email effectively highlights the importance of their roofing products, increasing the likelihood of customer engagement and conversion.

3. Grind

Grind's email titled "The loooongest day of the year ☀️" is a great example of a product recommendation email because it uses an engaging subject line that captures attention and piques curiosity. The email effectively leverages brand recognition and includes clear calls to action, making it easy for recipients to interact with and explore the recommended products.

4. Meow Meow Tweet

Meow Meow Tweet's email titled "The cat's in your bag!" stands out as a product recommendation email due to its playful and engaging subject line, which captures the recipient's attention and piques curiosity. The email effectively encourages exploration of the recommended products, making it a compelling example of how to engage customers through creative and relevant content.

5. The Sill

The Sill's email titled "Meet Our Athletes" effectively captures attention with its engaging subject line and visually appealing design. The company excels in this email by showcasing their products in a relatable and inspiring way, making it easy for recipients to connect with the brand and explore the featured items.

6. Strava

Strava is a platform that allows users to track their athletic activities, such as running and cycling, and share their progress with a community. The email titled "Your Subscription Preview has ended" is a good product recommendation because it serves as a timely reminder to the user, prompting them to take action with personalized content and a clear call-to-action.

7. TodayTix

TodayTix is a service that offers tickets to various shows and events, making it easy for users to find and purchase tickets for entertainment options. The email titled "Top shows for the whole family this summer ☀️" is effective because it targets families looking for summer activities and provides curated, timely content that captures attention with its engaging and seasonal subject line.

8. Natalist

Natalist's email titled "Guess what? It’s quiz time!" captures attention with its engaging subject line and interactive content. The inclusion of a quiz not only encourages recipient participation but also personalizes the experience, making it a compelling example of a product recommendation email.

9. Sauna House

Sauna House's email titled "What is Hot-Cold-Relax? 🔥❄️❤️" stands out with its engaging subject line that uses emojis to capture attention. The email's clean design, clear title, and organized layout make it visually appealing and easy to navigate, enhancing the overall user experience.

10. DonorsChoose

DonorsChoose is a platform that allows teachers to request funding for classroom projects, connecting them with donors who want to support education. The email titled "A match offer to restock your classroom essentials" is a great product recommendation because it directly addresses the needs of teachers by offering a timely and relevant solution, making it highly engaging and actionable.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning product recommendation emails that captivate your audience. Its intuitive design tools and customizable templates empower you to craft visually appealing and personalized emails that drive engagement and conversions. Elevate your email marketing game with Flodesk's seamless and user-friendly platform!

What is Flodesk

Flodesk is by far the easiest-to-use email marketing platform, helping you grow, nurture, and monetize your email lists with beautiful designs. Easily create, send, and automate emails that increase your reach and sales, no coding or design knowledge required. Over 100,000 businesses worldwide trust Flodesk for its powerful features and ease of use. With flat-rate pricing, your costs stay predictable, no matter how large your subscriber base becomes.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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