Sender provides email and SMS marketing tools to help businesses craft and send campaigns, automate marketing processes, and segment their audience for targeted messaging. Their pricing includes a Free Forever plan with up to 2,500 subscribers and 15,000 emails per month, as detailed on their pricing page. Features include an intuitive drag-and-drop email builder, premade automation workflows, responsive email templates, and 24/7 support.
Reasons for considering Sender alternatives
Sender's reporting features are basic and lack advanced analytics.
There are limited integrations compared to other email marketing tools.
Some users report that the email builder can be slow and unresponsive.
Customer support is not as robust as some competitors, with slower response times.
A quick look
Here are the top 5 alternatives to Sender:
Flodesk
Litmus
EmailOctopus
Sendlane
Mailjet
Best alternatives to Sender
1. Flodesk
Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. For more information, visit Flodesk.
Pros of using Flodesk
Flat-Rate Pricing: Flodesk offers flat-rate pricing, ensuring brands aren’t penalized for growing their email lists, unlike platforms charging based on subscriber count.
Custom Fonts: Flodesk is the only platform that allows custom font uploads, enabling emails to match brand fonts perfectly.
Easiest Automations: Flodesk’s visual editor simplifies the creation of automated email sequences, making it easy even for beginners. Pre-built templates allow users to set up automations quickly, while other platforms may take hours or days.
Cons of using Flodesk
No SMS Notifications: Flodesk does not support SMS notifications, which can be a limitation for businesses looking to integrate multi-channel marketing strategies.
Not for All Enterprises: Flodesk does not offer API and web hooks for enterprises that might want to trigger automations from business logic, making it less suitable for larger organizations with complex needs.
Pricing
Pricing starts at $35 per month with plans designed to grow with your business. You’ll get access to stunning design-focused templates and easy automation built for small businesses, solopreneurs, and creative brands. With clear and predictable pricing, there are no confusing tiers or hidden fees.
Reviews
Flodesk reviews highlight the platform's exceptional ease of use and stunning design capabilities, with users praising its intuitive interface and beautiful templates. The overwhelmingly positive feedback, with 77% of reviews being 5-star, underscores Flodesk's ability to help businesses create visually appealing and effective email campaigns effortlessly.
Flodesk is incredibly intuitive and makes designing beautiful emails a breeze. The templates are stunning and easy to customize. - LucyParis P. (Rating: 5/5)
The simplicity and elegance of Flodesk's interface are unmatched. It has transformed the way I approach email marketing. - Sarah M. (Rating: 5/5)
2. Litmus
Litmus offers tools for email design, building, testing, and analytics to ensure emails render correctly across different clients and devices. It also provides integrations with various email service providers and features for email personalization and spam testing.
Centralized feedback collection: Provides a centralized place for collecting feedback and approvals, cutting review time in half.
Reduces blocklisting errors: Reduces the time to find and fix blocklisting errors to less than 48 hours.
Cons of using Litmus
Complexity for Beginners: Litmus offers a wide range of features and tools, which can be overwhelming for new users who are not familiar with advanced email marketing techniques. The platform's comprehensive capabilities might require a steep learning curve for beginners.
Cost: Litmus is a premium service with a pricing structure that may be considered expensive, especially for small businesses or individual marketers. The cost could be a barrier for those with limited budgets.
Pricing
Litmus offers pricing plans that cater to different business needs. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $39.60 per month.
10,000 Subscribers: $198 per month.
Reviews
Litmus reviews highlight the platform's intuitive tools and comprehensive email testing features, earning it a high user rating of 4.6/5. However, some users find the platform's complexity and cost frustrating, especially for small businesses or beginners.
"Easy way to test how our emails from Marketing Cloud display on other browsers, platforms, etc. Very simple to send a test message and see all environments at once." - Verified User in Higher Education (Rating: 4.0/5)
"The fact that we can preview how the campaigns would display gives us an idea to work better." - Verbina K. (Rating: 5.0/5)
3. EmailOctopus
EmailOctopus provides tools for email marketing, including customizable templates, a drag-and-drop editor, audience segmentation, and automated email sequences. The service is designed to be user-friendly and cost-effective, making it accessible for businesses of all sizes.
Pros of using EmailOctopus
Simple and powerful tools: EmailOctopus offers tools that are straightforward to use for growing your business.
Affordable pricing: The service is designed to be cost-effective, making it accessible for businesses of all sizes.
Friendly support: Customer support is available to assist users at every step of their email marketing journey.
Cons of using EmailOctopus
Limited Integrations: EmailOctopus offers fewer integrations with third-party applications compared to some of its competitors. This can be a drawback for businesses that rely on a variety of tools and need seamless connectivity between their email marketing platform and other software.
Basic Reporting Features: The reporting and analytics features in EmailOctopus are relatively basic. While it provides essential metrics, it lacks advanced analytics and detailed insights that more sophisticated users might require to optimize their email marketing strategies.
Pricing
EmailOctopus offers straightforward pricing plans. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $18 per month
10,000 Subscribers: $40 per month
Reviews
EmailOctopus reviews highlight the platform's ease of use, intuitive interface, and valuable automation tools, with users appreciating its affordability and real-time analytics. However, some users find the feature set limited and have experienced occasional issues with bounce handling.
"Octopus is Wonderful. Fast, efficient, and affordable to reach customers." - Ganesh P. (Rating: 4.1/5)
"A tool made by a team of unsympathetic and unprofessional people. Not recommended for serious businesses." - Arihant U. (Rating: 2/5)
4. Sendlane
Sendlane offers a unified platform for email marketing, SMS marketing, reviews, and forms. The platform helps eCommerce businesses drive sales and improve customer retention through personalized, data-driven marketing strategies.
Pros of using Sendlane
Unified platform: Sendlane combines email, SMS, reviews, and forms into one system.
Single access point: Users benefit from one login, one bill, and one data hub.
Strategic support: The platform offers a mix of AI assistance and human expertise.
Cons of using Sendlane
Limited Support Hours: While Sendlane offers live specialist support Monday through Friday during set business hours, outside of these hours, users have to rely on AI-powered chat for assistance.
Complexity for New Users: The platform offers a wide range of features and integrations, which can be overwhelming for new users who may find it challenging to navigate and utilize all the functionalities effectively.
Pricing
Sendlane offers pricing plans that cater to different business needs. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $625 per month
10,000 Subscribers: $625 per month
Reviews
Sendlane reviews highlight the platform's unified email, SMS, reviews, and forms, along with transparent pricing and high deliverability. However, some users find the platform's complexity and limited support hours frustrating.
"While Sendlane offers some useful features, the interface can be quite confusing and the customer support is not always responsive." - Alex P. (Rating: 2/5)
"Sendlane has been a game-changer for our email marketing strategy. The automation features are top-notch and have saved us countless hours." - Christopher Y. (Rating: 5/5)
5. Mailjet
Mailjet offers an email delivery service that enables marketing and developer teams to design, send, and manage email marketing campaigns, newsletters, and automated emails. The platform provides tools for email creation, collaboration, personalization, and analytics to optimize email performance and deliverability.
Pros of using Mailjet
Easy-to-use platform: Mailjet provides a straightforward interface for designing and sending emails.
Collaboration tools: Teams can work together on email campaigns with features like user permissions and template locking.
High deliverability rates: Tools to manage sending reputation and avoid spam folders ensure emails reach the inbox.
Cons of using Mailjet
Limited advanced features for large enterprises: While Mailjet offers a robust set of tools for small to medium-sized businesses, it may lack some of the advanced features and customizations that large enterprises require. This can include more sophisticated automation workflows, deeper analytics, and more extensive integration capabilities.
Occasional deliverability issues: Some users have reported that emails sent through Mailjet occasionally end up in spam folders or are not delivered at all. This can be a significant drawback for businesses that rely heavily on email marketing for customer engagement and communication.
Pricing
Mailjet offers pricing plans to suit different business needs. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $17 per month (for 15,000 email sends)
10,000 Subscribers: $37 per month (for 50,000 email sends)
Reviews
Mailjet reviews reveal that users appreciate the platform's intuitive drag-and-drop email builder and its ability to handle high email volumes, but some have experienced deliverability issues and occasional frustrations with customer support.
"Easy to use marketing platform for designing and marketing campaigns." - Muhammad H. (Rating: 5/5)
"The interface is somewhat clunky and the customer support could be better." - Sarah K. (Rating: 2.5/5)
What to consider when selecting a Sender alternative?
When selecting a Sender alternative, it's crucial to consider features that align with your business needs and marketing goals. Here are the top five factors to keep in mind:
Ease of Use: Look for platforms with intuitive interfaces and drag-and-drop editors. This ensures that even those without technical skills can create and manage email campaigns efficiently.
Automation Capabilities: Effective email marketing often relies on automation. Choose a service that offers robust automation features, such as automated email sequences, triggers based on user behavior, and advanced workflows.
Integration Options: Ensure the platform integrates seamlessly with your existing tools, such as CRM systems, e-commerce platforms, and social media. This will streamline your marketing efforts and provide a unified view of your customer data.
Analytics and Reporting: Detailed analytics and reporting features are essential for measuring the success of your campaigns. Look for platforms that offer real-time data, advanced metrics, and easy-to-understand reports.
Customer Support: Reliable customer support can make a significant difference, especially when you encounter issues or need assistance. Opt for platforms that offer comprehensive support options, including live chat, email, and extensive knowledge bases.
Which one should you go with?
While all these alternatives offer unique features and benefits, Flodesk stands out for its simplicity and stunning design capabilities. If you're looking for an intuitive platform that makes email marketing effortless and visually appealing, Flodesk is a fantastic choice. Ultimately, the best option depends on your specific needs, but you can't go wrong with any of these top contenders.
Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.
