Top 5 MailPoet alternatives in 2025

What is MailPoet?

MailPoet is an email marketing plugin designed for WordPress users. Their pricing plans, detailed on their website, range from a free starter plan to advanced options for businesses and agencies. MailPoet offers features such as automated onboarding emails, customizable templates, and high deliverability rates. Users can also benefit from seamless integration with WordPress, making it easy to add content and images directly from the media library.

Reasons for considering MailPoet alternatives

• MailPoet's customer support response time can be slow.
• It lacks advanced analytics and reporting features.
• MailPoet's automation capabilities are limited compared to competitors.
• Some users find the user interface to be less intuitive.

A quick look

Here are the top 5 alternatives to MailPoet:

1. Flodesk
2. Delivra
3. Sender
4. Campayn
5. Hubspot Email Marketing

Best alternatives to MailPoet

1. Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. For more information, visit Flodesk.

Pros of using Flodesk

• Beautiful Emails: Flodesk is the top choice for creating visually appealing emails that reflect a brand's unique style and identity.
• Custom Fonts: Flodesk is the only platform that allows custom font uploads, enabling emails to match brand fonts perfectly.
• Simple and Intuitive: Flodesk provides powerful features in a simple, easy-to-use interface without the complexity of outdated platforms.

Cons of using Flodesk

• No SMS Notifications: Flodesk does not offer SMS notifications, which can be a drawback for businesses looking to integrate multi-channel communication strategies.
• Not for All Enterprises: Flodesk does not offer API and web hooks, limiting its utility for enterprises that need to trigger automations from business logic.

Pricing

Pricing starts at $35 per month with plans designed to grow with your business. You’ll get access to stunning design-focused templates and easy automation built for small businesses, solopreneurs, and creative brands. With clear and predictable pricing, there are no confusing tiers or hidden fees.

Reviews

Flodesk reviews highlight the platform's exceptional user satisfaction, with 77% of users awarding it a 5-star rating. Users rave about its intuitive design and powerful features, making it a top choice for email marketing.

Flodesk is incredibly intuitive and makes designing beautiful emails a breeze. The templates are stunning and easy to customize. - LucyParis P. (Rating: 5/5)

The simplicity and elegance of Flodesk's interface are unmatched. It has transformed the way I approach email marketing. - Sarah M. (Rating: 5/5)

2. Delivra

Delivra provides email and SMS marketing automation services aimed at helping small marketing teams create effective messaging. The platform includes features such as drag-and-drop editors, visual workflow builders, dynamic content, conditional web forms, advanced split testing, CRM data syncing, click heatmaps, and lead scoring.

Pros of using Delivra

• Easy-to-build custom content: Delivra simplifies the creation of personalized email and SMS campaigns.
• Advanced split testing: Delivra allows for comprehensive A/B testing to optimize campaign performance.
• Two-way CRM data syncing: Delivra integrates seamlessly with CRM systems, ensuring data consistency.

Cons of using Delivra

• Complexity in Initial Setup and Learning Curve: Marketing automation platforms often come with a variety of features and tools that can be overwhelming for new users. The initial setup might require a significant amount of time and effort to understand and configure the system according to specific business needs.
• Potential Cost Concerns for Small Businesses: While the platform offers a range of advanced features, the cost associated with using such a comprehensive tool might be a concern for small businesses with limited budgets. The pricing details are not explicitly mentioned on the page, which could indicate that the cost might be higher than some competitors.

Pricing

Delivra offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $29 per month
• 10,000 Subscribers: $29 per month

Reviews

Delivra reviews highlight a high level of user satisfaction, with 68% of users giving it a 5-star rating and 25% awarding 4 stars. Users praise its customizable drag-and-drop editor and automation capabilities, though a small percentage find the initial setup complex and the learning curve steep.

"A Solid ESP for Automation and Emails. The platform offers decent features but could improve in user experience." - Max P. (Rating: 3.0/5)

"Delivra is an excellent tool for email marketing with powerful automation capabilities and great customer support." - Sarah L. (Rating: 4.5/5)

3. Sender

Sender offers email and SMS marketing services, allowing users to create and send campaigns with ease. The platform includes features such as automation workflows, segmentation, and integration with various CMS, CRM, and ecommerce tools, making it suitable for targeted messaging and performance analysis.

Pros of using Sender

• Free Forever plan: Offers up to 2,500 subscribers and 15,000 emails per month at no cost.
• Automation and segmentation: Provides unlimited automation workflows and segmentation options.
• 24/7 support: Includes round-the-clock support with an average response time of 10 seconds.

Cons of using Sender

• Limited Free Plan: The free plan is limited to 2,500 subscribers and up to 15,000 emails per month. This may not be sufficient for larger businesses or those with rapidly growing email lists.
• Complexity for Beginners: Despite the claim of being user-friendly, the extensive features and options available might be overwhelming for beginners who are new to email marketing.

Pricing

Sender offers straightforward pricing plans. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: Free up to 2,500 subscribers
• 10,000 Subscribers: $6.67 per month

Reviews

Sender reviews highlight the platform's ease of use, powerful automation, and professional-looking newsletters, with 87% of users giving it a 5-star rating. However, some users find the extensive features overwhelming, indicating a learning curve for beginners.

"Sender is a reliable email marketing tool with a straightforward interface and excellent customer support." - Jane S. (Rating: 4.5/5)

"While Sender offers good features, it can be a bit slow at times." - Mark T. (Rating: 3/5)

4. Campayn

Campayn is an email marketing platform that provides tools for designing, sending, and analyzing email campaigns. It includes features such as responsive email templates, contact list management, and detailed performance reports, along with automated workflows for personalized email sending.

Pros of using Campayn

• Access to responsive templates: Dozens of free, responsive email templates available.
• Contact list management: Ability to import contact lists from various sources.
• Detailed analytics: Provides detailed email analytics for campaign improvement.

Cons of using Campayn

• Limited Advanced Features: Campayn may not offer the advanced features that some businesses require, such as in-depth automation and complex segmentation options, which can limit its effectiveness for more sophisticated email marketing strategies.
• Scalability Issues: As businesses grow, they might find Campayn's capabilities insufficient to handle larger volumes of emails and more complex marketing needs, potentially necessitating a switch to a more robust platform.

Pricing

Campayn offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $12.66 per month
• 10,000 Subscribers: $69 per month

Reviews

Campayn reviews show a positive sentiment with a 4.3 out of 5 rating from 147 reviews. Users appreciate the ability to create, share, and track newsletters, but some find the platform's advanced features lacking for more sophisticated needs.

"Must to have tool for email automation" - Sankalp S. (Rating: 4.5/5)

"Email Designing Tool" - Yash S. (Rating: 4.0/5)

5. Hubspot Email Marketing

Hubspot Email Marketing offers tools to create, personalize, and optimize marketing emails. Features include AI-generated content, customizable templates, and automation workflows, all integrated with HubSpot's CRM for personalized campaigns and performance analysis.

Pros of using Hubspot Email Marketing

• No need for designers or IT: Users can create, personalize, and optimize marketing emails independently.
• AI-generated content: Subject lines and email copy are generated to boost email opens.
• Customizable templates: Various email types like newsletters and events can be easily created.

Cons of using Hubspot Email Marketing

• High Cost for Advanced Features: While HubSpot offers a free tier, accessing advanced features and higher subscriber limits can become expensive. This can be a significant drawback for small businesses or startups with limited budgets.
• Steep Learning Curve: HubSpot's extensive range of features and tools can be overwhelming for new users. The platform may require a considerable amount of time and effort to master, which can be a barrier for those looking for a quick and easy solution.

Pricing

Hubspot Email Marketing offers pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $800 per month
• 10,000 Subscribers: $3,600 per month

Reviews

Hubspot Email Marketing reviews highlight its ease of use, powerful features, and seamless integration with other tools, making it a favorite for many users. However, some find the high cost for advanced features and the steep learning curve frustrating.

"Hubspot Email Marketing offers a comprehensive suite of tools, but the learning curve can be steep for beginners." - Sarah K. (Rating: 3/5)

"The integration capabilities and analytics provided by Hubspot Email Marketing are top-notch, making it a valuable asset for any marketing team." - Michael B. (Rating: 4.5/5)

What to consider when selecting a MailPoet alternative?

When selecting a MailPoet alternative, consider the following key factors:

1. Ease of Use: Look for platforms with intuitive interfaces and drag-and-drop editors that simplify the creation and management of email campaigns. This is crucial for users who may not have advanced technical skills.
2. Automation Capabilities: Ensure the platform offers robust automation features, such as automated workflows, segmentation, and triggers for personalized email sending. This helps streamline marketing efforts and improve engagement.
3. Integration Options: Check if the platform integrates seamlessly with other tools you use, such as CRM systems, ecommerce platforms, and CMS. This ensures a smooth workflow and data consistency across your marketing stack.
4. Pricing and Scalability: Evaluate the pricing plans to ensure they fit your budget and offer scalability as your subscriber list grows. Look for transparent pricing without hidden fees and plans that can accommodate your future needs.
5. Customer Support: Reliable customer support is essential. Opt for platforms that offer 24/7 support, comprehensive help centers, and quick response times to assist you whenever issues arise.

Which one should you go with?

Ultimately, any of these alternatives could be a great fit depending on your specific needs and preferences. However, if you're looking for a user-friendly platform that combines stunning design with powerful features, Flodesk stands out as a top choice. Its intuitive interface and beautiful templates make it easy to create engaging emails that resonate with your audience. Give Flodesk a try and see how it can elevate your email marketing efforts.