Top 5 Keap alternatives in 2025

What is Keap?

Keap provides CRM and automation solutions for small businesses. Their pricing starts at $249 per month, with options for annual billing. Keap offers features such as small business automation, CRM, marketing automation, sales automation, and lifecycle automation. They also provide tools for lead capture, email marketing, text marketing, sales pipeline management, appointment scheduling, invoicing, and referral automation.

Reasons for considering Keap alternatives

• Keap's pricing starts at $249 per month, which can be expensive for small businesses.
• Some users report that the user interface is not intuitive and can be difficult to navigate.
• Keap lacks advanced customization options compared to some competitors.
• Customer support response times can be slow, leading to delays in resolving issues.

A quick look

Here are the top 5 alternatives to Keap:

1. Flodesk
2. Remarkety
3. Encharge
4. Litmus
5. Campaigner

Best alternatives to Keap

1. Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. For more information, visit Flodesk.

Pros of using Flodesk

• Beautiful Emails: Flodesk is the top choice for creating visually appealing emails that reflect a brand's unique style and identity.
• Custom Fonts: Flodesk is the only platform that allows custom font uploads, enabling emails to match brand fonts perfectly.
• Simple and Intuitive: Flodesk provides powerful features in a simple, easy-to-use interface without the complexity of outdated platforms.

Cons of using Flodesk

• No SMS Notifications: Flodesk does not offer SMS notifications, which can be a drawback for businesses looking to integrate text messaging into their marketing strategy. For more information, visit Flodesk.
• Not for All Enterprises: Flodesk does not offer API and web hooks for enterprises that might want to trigger automations from business logic, limiting its suitability for larger businesses with complex needs. For more information, visit Flodesk.

Pricing

Pricing starts at $35 per month with plans designed to grow with your business. You’ll get access to stunning design-focused templates and easy automation built for small businesses, solopreneurs, and creative brands. With clear and predictable pricing, there are no confusing tiers or hidden fees.

Reviews

Flodesk reviews highlight the platform's exceptional ease of use and stunning email designs, earning it a stellar 4.4 out of 5 stars from users. With 77% of reviews being 5-star ratings, users rave about its intuitive interface and powerful features that make email marketing a breeze.

Flodesk is incredibly intuitive and makes designing beautiful emails a breeze. The templates are stunning and easy to customize. - LucyParis P. (Rating: 5/5)

The simplicity and elegance of Flodesk's interface are unmatched. It has transformed the way I approach email marketing. - Sarah M. (Rating: 5/5)

2. Remarkety

Remarkety offers eCommerce marketing automation services, including email marketing automation, SMS marketing, and social media campaigns. The platform leverages eCommerce data, shopping behavior, and predictive algorithms to deliver targeted marketing campaigns aimed at increasing revenue and conversions.

Pros of using Remarkety

• Generates significant sales revenue: Remarkety helps businesses increase their sales through targeted marketing campaigns.
• Easy integration and simple user interface: The platform integrates seamlessly with various eCommerce platforms and is straightforward to use.
• Data-driven marketing: Remarkety uses real-time data to personalize and automate marketing campaigns, aiming to build long-term customer relationships.

Cons of using Remarkety

• Complexity in Segmenting on Competitor Platforms: Users switching from other platforms like MailChimp often find segmenting too difficult to figure out, which can be a significant drawback for those who are not tech-savvy.
• Limited User Feedback on Specific Drawbacks: The overwhelmingly positive testimonials lack critical feedback, making it difficult to get a balanced view of the platform's performance and potential issues.

Pricing

Remarkety offers straightforward pricing plans for different subscriber levels. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $100 per month
• 10,000 Subscribers: $240 per month

Reviews

Remarkety reviews highlight the platform's ability to significantly boost sales through targeted marketing campaigns, earning it a solid 4.4 out of 5 stars. However, some users find the segmentation process complex and have noted a lack of critical feedback, making it challenging to identify potential issues.

"Remarkety has significantly improved our email marketing campaigns, making them more targeted and effective." - Sarah K. (Rating: 4.5/5)

"While Remarkety offers useful features, the interface can be a bit clunky at times." - Michael B. (Rating: 2.5/5)

3. Encharge

Encharge offers email and marketing automation services that help businesses create user journeys, nurture leads, onboard customers, and convert trial users. The platform provides tools to automate marketing tasks and processes, enabling businesses to engage with their audience more effectively.

Pros of using Encharge

• Wide Range of Integrations: Encharge integrates with numerous tools and platforms, enhancing its functionality.
• Behavior-Based Email Targeting: The platform uses user behavior to personalize and automate email campaigns.
• High Email Deliverability Rates: Encharge ensures that emails reach their intended recipients effectively.

Cons of using Encharge

• Complexity in Setting Up Advanced Automation: Users without technical expertise may find it challenging to set up and manage advanced automation workflows, which can be a significant barrier to fully utilizing the platform's capabilities.
• Dependence on Integrations: Encharge relies heavily on integrations with other tools and platforms, which might require additional subscriptions and can complicate the overall setup and maintenance process.

Pricing

Encharge offers straightforward pricing plans for different subscriber levels. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $99 per month
• 10,000 Subscribers: $249 per month

Reviews

Encharge reviews highlight the platform's robust behavior-based email targeting and user-friendly visual flow builder, earning it a high rating of 4.7 out of 5. However, some users find setting up advanced automation workflows challenging and note a heavy reliance on integrations with other tools.

"Encharge has a sleek interface but lacks some advanced features that other tools offer." - Sarah K. (Rating: 3/5)

"Encharge is incredibly intuitive and has transformed our email marketing strategy." - Michael B. (Rating: 4.5/5)

4. Litmus

Litmus offers tools to create, test, and analyze email campaigns. It enables users to design emails without HTML skills, test across multiple clients, monitor for issues, ensure deliverability, and analyze performance data.

Pros of using Litmus

• Comprehensive Testing: Litmus allows testing across multiple email clients and devices.
• Real-Time Monitoring: The platform provides 24/7 monitoring for email issues.
• Integration Capabilities: Litmus integrates with major email service providers and other tools.

Cons of using Litmus

• Steep Learning Curve: New users might find it challenging to navigate and utilize all the features of Litmus effectively without prior experience or training.
• High Cost: The comprehensive suite of tools and integrations offered by Litmus comes at a premium price, which might not be affordable for smaller organizations or individual marketers.

Pricing

Litmus offers pricing plans to suit different business needs. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $39.60 per month
• 10,000 Subscribers: $198 per month

Reviews

Litmus reviews highlight the platform's comprehensive email testing tools and intuitive interface, earning it a high rating of 4.6 out of 5. However, some users find the platform's cost to be a significant drawback.

"The fact that we can preview how the campaigns would display gives us an idea to work better." - Verbina K. (Rating: 5.0/5)

"Easy way to test how our emails from Marketing Cloud display on other browsers, platforms, etc. Very simple to send a test message and see all environments at once." - Verified User in Higher Education (Rating: 4.0/5)

5. Campaigner

Campaigner is an email marketing platform that offers features such as email and SMS marketing, AI-driven insights, automation workflows, and personalization options. It also provides tools for maintaining sender reputation and a drag-and-drop email builder, with comprehensive support available with all plans.

Pros of using Campaigner

• Advanced email marketing features: Campaigner offers a range of tools for email and SMS marketing, automation workflows, and personalization.
• Cost-effective: Provides advanced features without the high cost associated with other marketing suites.
• Multi-channel automation: Enables increased conversions and sales through integrated email and SMS marketing workflows.

Cons of using Campaigner

• Complexity for Beginners: The platform offers advanced features and customization options, which might be overwhelming for beginners or small businesses without dedicated marketing teams.
• Potential Cost for Add-Ons: Features like the AI Insight Builder are available as add-ons, which could increase the overall cost for users who need these advanced capabilities.

Pricing

Campaigner offers straightforward pricing plans for different subscriber levels. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $23.60 per month for 2,000 contacts
• 10,000 Subscribers: $71.60 per month for 10,000 contacts

Reviews

Campaigner reviews reveal a mixed sentiment, with users praising its powerful email and SMS marketing automation features and the ability to execute complex campaigns. However, some users find the platform's advanced features overwhelming and note potential cost increases due to add-ons.

"Campaigner offers a solid set of features, but the interface can be a bit clunky at times." - Sattwik M. (Rating: 3/5)

"Campaigner is a powerful tool for email marketing with excellent customer support." - Jane R. (Rating: 4.5/5)

What to consider when selecting a Keap alternative?

When selecting a Keap alternative, it's crucial to consider features that align with the needs of small businesses looking for CRM and marketing automation solutions. Here are the top five considerations:

1. Pricing and Scalability: Ensure the platform offers pricing plans that fit your budget and can scale as your business grows. High initial costs can be a barrier, so look for transparent and flexible pricing structures.
2. Ease of Use: The user interface should be intuitive and easy to navigate. Platforms like Flodesk and Encharge are known for their user-friendly designs, which can save time and reduce the learning curve.
3. Integration Capabilities: Check if the platform integrates seamlessly with other tools you already use, such as eCommerce platforms, social media, and other marketing tools. Remarkety and Encharge offer extensive integration options.
4. Automation Features: Look for robust automation capabilities, including email marketing, SMS marketing, and workflow automation. Platforms like Campaigner and Remarkety excel in providing comprehensive automation features.
5. Customer Support and Resources: Reliable customer support and access to educational resources can be invaluable. Ensure the platform offers adequate support options, such as 24/7 customer service, onboarding assistance, and a knowledge base.

Which one should you go with?

Ultimately, while all these platforms offer robust features and can serve as excellent alternatives to Keap, Flodesk stands out for its simplicity and stunning email designs. If you're looking for an intuitive, user-friendly solution that allows you to create beautiful emails effortlessly, Flodesk is a fantastic choice. However, each platform has its unique strengths, so consider your specific needs and budget to find the best fit for your business.