Beauty Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Beauty that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and inspire you to create your own beautiful and effective emails.

What should go into Beauty emails?

A good Beauty email is visually stunning and personalized, capturing the essence of the brand while making the recipient feel special. It should include high-quality images, engaging content, and a clear call to action that resonates with the audience.

• Eye-catching Subject Line: Use phrases like "Unlock Your Glow" or "Exclusive Beauty Tips Inside" to grab attention and entice the reader to open the email.
• Personalized Greeting: Address the recipient by their first name to create a personal connection, such as "Hi [Name], ready to shine?"
• High-Quality Visuals: Include stunning images of products, before-and-after photos, or beauty tutorials to visually engage the reader.
• Engaging Content: Share beauty tips, product benefits, or customer testimonials to keep the reader interested and informed.
• Clear Call to Action: Use direct and compelling phrases like "Shop Now," "Discover Your Perfect Shade," or "Get the Look" to guide the reader towards the next step.
• Exclusive Offers: Highlight special discounts or limited-time offers to create a sense of urgency and reward loyal customers.

Let's jump into it and explore 10 email examples of good Beauty emails!

10 Beauty Email Examples

1) Heyday

Heyday's email, titled "Be the first to know 📲," is a prime example of a well-crafted Beauty email. Its clean, minimal layout, combined with a compelling subject line and clear calls to action, effectively engages users by emphasizing exclusivity and timely updates, making it both visually appealing and highly functional.

2) MCoBeauty

MCoBeauty's email, "Your At-Home Facial Tips 🧖‍♀️," stands out for its clear, engaging subject line and actionable content that empowers users to enhance their skincare routines at home. The email's simplicity and focus on providing valuable beauty tips make it an effective and appealing communication tool for the brand.

3) 1906 New Highs

The 1906 New Highs email, featuring the "BYO Merrily Microdosed Kit," is a visually appealing and straightforward communication tool. Its clean design and clear messaging make it an effective way to convey beauty to customers, focusing on simplicity and user empowerment.

4) Bubble

Bubble's email, "We Want You to Know," stands out as a Beauty email due to its organized navigation and category selection interface, which allows users to easily explore various email templates. The clean design and straightforward layout empower users to quickly find the templates they need, making the email both functional and visually appealing.

5) HUX

HUX's email, "Black Friday Offer Ending Soon," is a well-crafted example of a promotional email that effectively uses urgency to drive action. The clean design, clear call to action, and straightforward messaging make it easy for users to understand the offer and take immediate steps, aligning perfectly with simplicity, user empowerment, and aesthetic appeal.

6) PRESS

PRESS's email, "Don’t Wait: Green Friday Ends Soon," is a standout Beauty email due to its clear, urgent messaging and visually appealing design. The straightforward layout and single, compelling call to action make it easy for users to understand the offer and act quickly, aligning perfectly with simplicity, user empowerment, and aesthetic appeal.

7) Blueland

Blueland, known for its eco-friendly cleaning products, effectively uses a clean, visually appealing design in its "Black Friday’s never been greener" email to align with sustainable values. The email's minimalistic layout, green tones, and clear calls to action empower users to make eco-conscious choices, making it a standout example of a Beauty email.

8) Noom

Noom's email, "Cyber Monday: Our Biggest Discount of the Year," showcases a clean and visually appealing design that captures attention with its clear messaging and compelling call to action. The straightforward layout and emphasis on user empowerment through exclusive offers make it a strong example of a Beauty email, aligning perfectly with simplicity and aesthetic appeal.

9) ARMRA

ARMRA's email, titled "Indulge Without Limitation," exemplifies a clean and user-friendly design that effectively captures attention. The email's straightforward layout, combined with clear calls to action and visually appealing elements, makes it an excellent example of simplicity and user empowerment in Beauty emails.

10) WildWonder

WildWonder's email, "Take Care of Your Gut Health," features a clean and visually appealing design that effectively captures attention. Its straightforward layout and clear call to action make it a great Beauty email by empowering users with simple, actionable steps to enhance their well-being.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly design stunning Beauty emails that captivate your audience. Our intuitive platform empowers you to create visually appealing, personalized emails with ease, ensuring your brand's message stands out and resonates with your customers.

Wrapping Up

Flodesk is the perfect tool to help you create stunning Beauty emails that captivate your audience. With its intuitive platform, you can design, send, and automate emails effortlessly, ensuring your brand's message stands out and resonates with your customers.

Whether you're a beginner or an expert, Flodesk offers the world's most intuitive email builder, powerful automations, and beautiful forms. Trusted by over 100,000 businesses, it provides everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing game? Sign up for Flodesk today and start creating beautiful, high-converting emails with ease.