In this article, you'll find 10 email examples for trial that have been sent to customers from various companies. Seeing these examples can help you create effective and visually appealing trial emails with ease.
A good trial email is concise and engaging, highlighting the key benefits of the product while providing a clear call to action. It should be visually appealing, with a clean design that draws the reader's attention to the most important information.
Let's jump into it!
ASICS sent out an email promoting their free marathon training program, which is a great example of an effective trial email. The email's clear and enticing subject line, "Sign up for our free marathon training program today," encourages recipients to take immediate action, while offering valuable content that engages and attracts potential customers.
Apple is a well-known technology company that designs and sells consumer electronics, software, and online services. The email effectively promotes a free 3-month trial, which is a compelling offer to attract new users and encourage them to try Apple's services without any initial cost.
AllTrails is a platform that provides information about various hiking trails, encouraging users to explore and participate in outdoor activities. The email is effective for engaging customers because it leverages a specific event (National Hiking Day) to create a sense of urgency and excitement, highlighting a particular trail (Stones River Battlefield Loop Trail) to make the invitation personal and actionable.
VASA Fitness is a fitness center that offers trial passes to potential members, allowing them to experience the facilities and services before committing to a membership. The email stands out as a trial email because it is specifically designed to thank the recipient for requesting a trial pass, serving as both a confirmation and a welcome message, and likely containing information on how to redeem the trial pass and what to expect during the trial period.
Rocc, a company known for its innovative products, sent an email with the subject line "Taste the paste, for FREE," effectively capturing the recipient's attention with a compelling offer. The email excels by providing a clear and enticing call to action, encouraging recipients to try the product without any cost, which is a smart strategy to attract and engage potential customers.
Programa's email, titled "⏳ Your Programa trial ends tomorrow," effectively communicates urgency and prompts immediate action from the recipient. The clear subject line and concise message make it a compelling example of how to encourage users to take the next step before their trial period expires.
Tracksmith, a brand known for its premium running apparel, sent an email titled "Meet the New Off Roads" to introduce their latest collection. This email is effective because it combines a compelling subject line with visually appealing design and a clear call to action, encouraging recipients to explore the new products.
Slack is a collaboration hub that connects work with the people you work with through channels, direct messaging, and integrations with other tools. The email titled "RGE has started a free trial of Slack Pro" is a good example of a trial email because it has a clear subject line that immediately informs the recipient about the purpose of the email and prominently features Slack's branding, making it easily recognizable.
Speedland's email, titled "The Best Trail Footwear on the Market," stands out with its clean and organized layout, making it easy for recipients to navigate and absorb the information. The use of a clear and compelling subject line, combined with visually appealing design elements and a strong call-to-action, ensures that the email effectively captures attention and encourages engagement.
Smalls is a company that caters to cat owners, as highlighted by the subject line "Approved by humans, loved by cats." This email stands out as a great trial email because it effectively combines a catchy and relatable subject line with a clear focus on quality and customer satisfaction, making it highly engaging for its target audience.
With Flodesk, you can effortlessly design stunning trial emails that captivate your audience and drive engagement. Its intuitive interface and beautiful templates empower you to create visually appealing emails that highlight your product's value, ensuring your message stands out in any inbox.
Flodesk is the world’s easiest-to-use email marketing platform, empowering small businesses to grow and monetize their email lists with beautifully designed campaigns. Create, send, and automate emails that increase engagement and boost sales, with zero coding or design skills required. Trusted by more than 100,000 businesses worldwide, Flodesk is the top choice for creatives who want advanced features without the headache. And with flat-rate pricing, there are no extra costs as your email list grows.
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