Summary Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for summaries that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier for you to create your own effective summary emails.

What should go into Summary emails?

A good Summary email is concise and highlights the key points of a previous interaction or transaction, ensuring the recipient is well-informed without feeling overwhelmed. The most important elements include clarity, brevity, and relevance to the recipient's needs.

• Subject Line: Keep it clear and to the point, such as "Your Monthly Account Summary" or "Summary of Your Recent Purchase."
• Introduction: Start with a friendly greeting and a brief statement of the email's purpose, like "Hi [Name], here's a quick summary of your recent activity with us."
• Key Points: Highlight the most important information in bullet points or short paragraphs. Use phrases like "Here are the highlights" or "Key updates include."
• Call to Action: Encourage the recipient to take the next step, whether it's reviewing their account, providing feedback, or contacting support. Examples include "Check your account" or "Let us know if you have any questions."
• Closing: End with a polite and friendly closing, such as "Thank you for being a valued customer" or "We appreciate your business."

Let's jump into it and take a look at 10 email examples of good Summary emails!

10 Summary Email Examples

1) Substack

Substack is a platform that allows writers and creators to publish newsletters and build direct relationships with their audience through email subscriptions. This summary email from Substack is effective because it provides personalized statistics, has a clean and clear layout, and encourages user engagement by offering options to share the summary on social media.

2) Shift Robotics

Shift Robotics offers a sleek and informative year-in-review email that effectively summarizes key user activities and milestones. This summary email stands out due to its clean design, personalized content, and clear call-to-action, making it easy for users to understand their progress and stay engaged.

3) Arrows

The Arrows email design is a versatile template that effectively categorizes and presents event recordings, making it easy for customers to navigate and access relevant content. Its clean layout and intuitive navigation ensure that users can quickly find the information they need, enhancing their overall experience and engagement.

4) AMC Theatres

AMC Theatres' summary email captures the essence of an exciting spring with a visually appealing design and clear, concise content. It stands out by effectively engaging users through vibrant imagery and a straightforward layout, making it easy for recipients to relive memorable moments and stay connected with upcoming events.

5) Fellow

Fellow is a company that focuses on creating high-quality coffee products designed to enhance the brewing experience. Their summary email is effective due to its clean design, clear call-to-action, and engaging content, making it easy for users to stay informed and connected.

6) Amtrak

Amtrak's summary email, titled "All Aboard Your 2023 Year in Travel," offers a visually appealing and straightforward recap of the recipient's travel activities over the past year. Its clean design and clear layout empower users to quickly grasp their travel history, making it a prime example of simplicity and user-centric communication.

7) Avanti West Coast

Avanti West Coast is a train operating company in the United Kingdom, providing intercity services along the West Coast Main Line. Their summary email is effective due to its clean design, clear layout, and straightforward content, making it easy for users to quickly understand their travel plans and stay engaged.

8) Substack

Substack is a platform that allows users to read and subscribe to newsletters from independent writers and creators. This summary email is a great example because it provides personalized statistics, has a clean and clear layout, and encourages user engagement by offering options to share the summary on social media.

9) Shift Robotics

Shift Robotics offers a sleek and informative year-in-review email that effectively summarizes key user activities and milestones. This summary email stands out due to its clean design, personalized content, and clear call-to-action, making it easy for users to understand their progress and stay engaged.

10) Arrows

The Arrows email design is a versatile template that effectively categorizes and presents event recordings, making it easy for customers to navigate and access relevant content. Its clean layout and intuitive navigation ensure that users can quickly find the information they need, enhancing their overall experience and engagement.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning summary emails that captivate your audience. Our intuitive design tools and customizable templates empower you to craft clear, engaging emails that highlight key information and drive user engagement.

Wrapping Up

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating stunning emails that captivate your audience.