You’ve sent the proposal, and now you’re waiting. The follow-up email is your next crucial step to keep the conversation going and land that client.
Having a reliable template on hand makes this process much simpler. It helps you craft a clear and effective message quickly, so you can focus on your work instead of staring at a blank screen.
Your client’s inbox is crowded. Use a clear and simple subject line like “Following up on the [Project Name] proposal” so they can find it easily. It’s direct and professional, cutting through the noise.
They’ve already read the proposal, so you don’t need to sell them all over again. A brief, friendly check-in is all you need. Keep your email to three or four sentences to respect their time and make it easy to read.
Instead of a generic “just checking in,” briefly mention the main problem you solve for them. A quick line like, “Excited about the possibility of streamlining your checkout process” brings the value of your proposal back to the forefront of their mind.
Don’t leave the ball in their court with a vague “let me know.” Make it easy for them to move forward. Suggest a specific action, like, “Are you free for a 15-minute chat on Thursday afternoon to go over any questions?”
<template>
Subject: Following up on the [Project Name] proposal
Hi [Client Name],
I’m writing to follow up on the proposal for [Project Name] I sent over on [Date]. I wanted to ensure you received it and see if you’ve had a chance to review it.
We’re excited about the possibility of helping you [mention a key benefit or outcome from the proposal].
Please let me know if you have any questions. I’m happy to walk you through any part of it.
All the best,
[Your Name]
[Your Position]
[Your Company]
[Your Website]
</template>
<template>
Subject: Feedback on the [Project Name] proposal
Hi [Client Name],
I’m writing to follow up on the proposal for [Project Name]. I’d love to get your thoughts on it when you have a moment.
Your feedback is important to ensure the plan aligns with your goals. I’m especially interested to hear if the proposed scope and timeline work for you, or if there are any adjustments you’d like to see.
Let me know if you have any questions or want to discuss any part of it in more detail.
Best,
[Your Name]
[Your Position]
[Your Company]
[Your Website]
</template>
<template>
Subject: Checking in on the [Project Name] proposal
Hi [Client Name],
I’m writing to follow up on the proposal for [Project Name] and to see if you’ve had a chance to make a decision.
We’re ready to get started on helping you [mention a key project outcome] as soon as you give the green light. If there are any final questions or details I can clarify to help with your decision, please let me know.
Looking forward to hearing from you,
[Your Name]
[Your Position]
[Your Company]
[Your Website]
</template>
<template>
Subject: Additional information for the [Project Name] proposal
Hi [Client Name],
Following up on our conversation, here is the additional information you requested regarding the [Project Name] proposal.
I’ve included details on [mention the specific information, e.g., our project timeline, team bios, or case studies] to give you a clearer picture of how we’ll achieve [mention a key outcome].
Please let me know if this is what you were looking for or if anything else is needed. I’m happy to discuss it further.
Best regards,
[Your Name]
[Your Position]
[Your Company]
[Your Website]
</template>
<template>
Subject: Thank you for [Project Name]
Hi [Client Name],
Thank you for choosing to move forward with us on the [Project Name] proposal. We’re thrilled to have the opportunity to partner with you.
We are ready to begin and will be sending over the [mention next step, e.g., contract, invoice, welcome packet] shortly. Once that’s settled, we’ll schedule our official kickoff call to dive into the project details.
We’re looking forward to bringing your vision to life.
All the best,
[Your Name]
[Your Position]
[Your Company]
[Your Website]
</template>
While these templates are perfect for one-on-one communication, filling your pipeline requires a broader strategy. Flodesk helps you build and monetize your email list, turning subscribers into leads who are ready for a proposal.
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A timely follow-up email can make all the difference in landing your next client. These templates give you a clear path to keep the conversation moving forward.
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