In this article, we'll show you 10 email examples for informational purposes that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective informational emails.
A good informational email is clear, concise, and directly addresses the recipient's needs or interests. It should provide valuable information in an easily digestible format, ensuring the reader can quickly grasp the key points.
Let's jump into it and explore 10 email examples of good informational emails!

Dove's email, "It's Time to Embrace Your Real Beauty," exemplifies simplicity and user empowerment by focusing on a clear, uplifting message that resonates with its audience. The email's clean design, straightforward content, and positive reinforcement make it an effective informational email that encourages readers to embrace their natural beauty.

Designmodo's email, featuring new Black Friday and Cyber Monday templates, serves as an excellent example of an informational email by providing users with timely, relevant content in a visually appealing format. The email's clean design and straightforward presentation empower users to easily find and utilize the templates, enhancing their email marketing efforts.

Beefree's email, showcasing a clean and organized template selection interface, is an excellent example of an informational email. Its straightforward design and easy navigation empower users to quickly find relevant templates, making it a practical tool for effective customer communication.

Grammarly's email, "You're Taking Your Writing to the Next Level," stands out as an informational email by providing users with clear, actionable insights to improve their writing skills. Its clean design and straightforward content empower users to easily understand and implement the tips, making it a practical tool for enhancing their communication.

ARMRA's email, "Toxins Are Feasting at Your BBQ," effectively captures attention with its striking visual and clear message about health risks associated with common BBQ practices. The company excels in delivering a straightforward, informative email that empowers users to make healthier choices, all while maintaining a clean and visually appealing design.

Semrush's email, "How Much Does Influencer Marketing Really Cost," provides users with clear, actionable insights into the costs associated with influencer marketing. Its clean design and straightforward content empower users to easily understand the financial aspects, making it a practical tool for planning their marketing strategies.

Everlywell offers at-home lab tests that empower users to take control of their health by providing easy-to-understand results and actionable insights. The email effectively informs users about managing food-related symptoms with a clean design and straightforward content, making it simple for recipients to grasp the key information and take the next steps in their health journey.

Visit Greenville SC's email, "Follow the Path: Choose Your Greenville Adventure," offers a visually appealing and straightforward guide to exploring Greenville. Its clean design and clear navigation empower users to easily discover and plan their adventures, making it a practical and user-friendly informational email.

Booking.com's email, "Smiles Davis: Your Next Adventure is Calling," stands out with its clean design and clear call to action, making it easy for users to engage with the content. The straightforward layout and visually appealing elements empower users to quickly understand the message and take the next step in planning their adventure.

Soft Services' email, "Keep Calm and Niacinamide On," exemplifies simplicity and user empowerment with its clean design and clear message about the benefits of niacinamide. The straightforward content and visually appealing layout make it an effective informational email, ensuring recipients can easily understand and appreciate the key points.
With Flodesk, you can effortlessly create stunning informational emails that captivate your audience. Our intuitive design tools and user-friendly interface empower you to craft visually appealing emails that deliver clear, concise messages, ensuring your recipients stay informed and engaged.

Flodesk's intuitive design tools and user-friendly interface make it easy to create stunning informational emails that captivate your audience. With no need for coding or design skills, you can effortlessly craft, send, and automate emails that engage your recipients and drive revenue.
Trusted by over 100,000 businesses, Flodesk helps both beginners and experts send beautiful, high-converting emails in a radically simple way. Our platform offers the world’s most intuitive email builder, powerful automations, and beautiful forms, giving you everything you need for brilliant email marketing—without the complexity.
In conclusion, creating effective informational emails doesn't have to be complicated. Sign up for Flodesk today and start crafting emails that truly resonate with your audience. Get started with Flodesk.
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