Customer Survey Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Customer Survey that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and what doesn't, making it easier to create your own effective Customer Survey emails.

What should go into customer survey emails?

A good Customer Survey email is concise and engaging, encouraging recipients to share their feedback while making them feel valued. It should include a clear call-to-action and a personal touch to increase response rates.

• Subject Line: Capture attention with a subject line like "We Value Your Feedback!" or "Help Us Improve Your Experience."
• Personal Greeting: Start with a personalized greeting such as "Hi [Customer's Name]," to make the email feel more personal and engaging.
• Purpose Statement: Clearly state the purpose of the survey, for example, "We want to hear your thoughts on our recent service to serve you better."
• Call-to-Action: Include a direct call-to-action like "Take the Survey Now" to guide the recipient towards completing the survey.
• Incentive: Offer an incentive for completing the survey, such as "Complete the survey and get 10% off your next purchase."
• Thank You Note: End with a thank you note, for instance, "Thank you for your time and valuable feedback!"

Let's jump into it and check out 10 email examples of good Customer Survey emails!

10 customer survey email examples

1) RIND Snacks

RIND Snacks, known for their innovative dried fruit snacks, sent out a "Still into us?" email that effectively re-engages customers by asking for their feedback. This email stands out due to its clean design, clear call-to-action, and the personal touch that makes recipients feel valued and empowered to share their opinions.

2) Statefarm

Statefarm, a leading insurance provider, sent out an "Initial Claim Discussion Survey" email that is both effective and user-friendly. The email's clean design, straightforward call-to-action, and personal touch make it easy for recipients to provide valuable feedback, empowering them to share their experiences and helping Statefarm improve their services.

3) Miro

Miro, a collaborative online whiteboard platform, sent out an email inviting users to join a research session with the incentive of a $50 gift card. This email is effective for customer surveys due to its clear call-to-action, clean design, and the attractive incentive, making it easy for recipients to engage and provide valuable feedback.

4) Invision

Invision's "We Want to Hear from You" email stands out due to its clean design and straightforward call-to-action, making it easy for recipients to provide feedback. The email's simplicity and user-centric approach empower users to share their thoughts, enhancing the overall user experience.

5) SurveyMonkey

SurveyMonkey is a leading online survey development cloud-based software as a service company, known for its user-friendly interface and powerful survey tools. The company did a good job with this email by providing clear and accessible resources during the coronavirus pandemic, ensuring that their customers felt supported and empowered to continue their survey activities seamlessly.

6) Dropbox

Dropbox's "Tell Us How We Did" email is a prime example of a well-crafted Customer Survey email. Its clean design and straightforward call-to-action make it easy for users to provide feedback, while the personal touch ensures recipients feel valued and empowered to share their opinions.

7) Netflix

Netflix, a leading streaming service, sent out a "Netflix Values Your Opinion" email that effectively engages users by asking for their feedback. The email's clean design, clear call-to-action, and personal touch make it easy for recipients to provide valuable feedback, empowering them to share their experiences and helping Netflix improve their services.

8) Semrush

Semrush, a leading online visibility management platform, sent out an email titled "How Much Does Influencer Marketing Really Cost?" This email is a good example of a Customer Survey email due to its clean design, clear call-to-action, and the personal touch that makes recipients feel valued and empowered to share their opinions.

9) Chewy

Chewy, a popular online pet retailer, sent out a "Tell Us What You Think" email that effectively engages customers by asking for their feedback. The email's clean design, clear call-to-action, and personal touch make it easy for recipients to provide valuable feedback, empowering them to share their experiences and helping Chewy improve their services.

10) Squarespace

Squarespace's "Customer Support Survey" email is a prime example of effective customer engagement. Its clean design, clear call-to-action, and personal touch make it easy for recipients to provide valuable feedback, empowering them to share their experiences and helping Squarespace improve their services.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Customer Survey emails that captivate your audience. Our intuitive design tools and customizable templates empower you to craft personalized, engaging emails that drive higher response rates and valuable feedback.

Wrapping up

Flodesk makes it easy to create visually stunning Customer Survey emails that captivate your audience. With our intuitive design tools and customizable templates, you can craft personalized, engaging emails that drive higher response rates and valuable feedback.

Our platform offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating emails that truly connect with your audience.