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Customer Onboarding Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for Customer Onboarding that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective onboarding emails.

What should go into Customer Onboarding emails?

A good Customer Onboarding email is clear, welcoming, and provides essential information to help new users get started. It should include personalized touches and actionable steps to ensure the customer feels supported and confident in using the product.

  • Warm Welcome: Start with a friendly greeting that makes the customer feel valued. For example, "Welcome to the [Product Name] family!"
  • Introduction to Features: Briefly highlight key features that the customer will find useful. Use phrases like "Discover how [Feature] can help you [Benefit]."
  • Getting Started Guide: Provide a simple, step-by-step guide to help the customer begin using the product. For instance, "Follow these three easy steps to set up your account."
  • Support and Resources: Offer links to tutorials, FAQs, or customer support to ensure the customer knows where to find help. Say something like, "Need help? Check out our [Resource] or contact our support team."
  • Call to Action: Encourage the customer to take the next step, such as completing their profile or exploring a feature. Use direct language like "Get started now" or "Explore your dashboard."
  • Personalization: Tailor the email to the customer's specific needs or usage. For example, "As a new user, you might find [Feature] particularly useful."

Let's jump into it and check out 10 email examples of good Customer Onboarding emails!

10 Customer Onboarding Email Examples

1) Customer.io

Customer.io

Customer.io is a platform that offers a variety of email templates tailored for different customer communication scenarios, such as onboarding, engagement, and retention. This Customer Onboarding email is effective because it uses a well-organized and user-friendly interface, making it easy for users to find and select relevant templates, ensuring a smooth and supportive onboarding experience.

2) Google

Google

Google's Customer Onboarding email is a prime example of effective user engagement. Its clean design and straightforward layout make it easy for new users to navigate, while the clear call-to-action empowers them to start using the product immediately. The email's simplicity ensures that users are not overwhelmed, fostering a smooth and confident onboarding experience.

3) Promix

Promix

Promix's Customer Onboarding email stands out with its clean design and intuitive layout, making it easy for new users to navigate and get started. The email's simplicity and clear call-to-action ensure that customers feel empowered and supported from the very beginning of their journey.

4) DocuSign

DocuSign

DocuSign's Customer Onboarding email is a standout example due to its clean design and intuitive layout, which make it easy for new users to navigate and get started. The email's simplicity and clear call-to-action ensure that customers feel empowered and supported from the very beginning of their journey.

5) Invision

Invision

Invision is a digital product design platform that helps teams create and collaborate on interactive prototypes, wireframes, and mockups. This Customer Onboarding email excels with its clean design and intuitive layout, making it easy for new users to navigate and get started, ensuring they feel empowered and supported from the very beginning of their journey.

6) Zapier

Zapier

Zapier's Customer Onboarding email is a great example of simplicity and user empowerment. The clean design and intuitive layout make it easy for new users to navigate and get started, ensuring they feel supported from the very beginning of their journey.

7) MemberHub

MemberHub

MemberHub's Customer Onboarding email features a clean design and intuitive layout, making it easy for new users to navigate and get started. Its simplicity and clear call-to-action ensure that customers feel empowered and supported from the very beginning of their journey.

8) Vero

Vero

Vero is a platform that helps businesses send targeted and personalized emails to their users based on behavior and data. Its Customer Onboarding email stands out due to its clean layout, minimal text, and clear calls to action, making it easy for new users to get started and feel confident in using the platform. The email's design emphasizes simplicity and user empowerment, ensuring a smooth onboarding experience from the very beginning.

9) Squarespace

Squarespace

Squarespace's Customer Onboarding email features a clean and intuitive design that makes it easy for new users to navigate and get started. The email's simplicity and clear call-to-action ensure that customers feel empowered and supported from the very beginning of their journey.

10) Design Files

Design Files

Design Files' Customer Onboarding email features a clean and intuitive design, making it easy for new users to navigate and get started. Its simplicity and clear call-to-action ensure that customers feel empowered and supported from the very beginning of their journey.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Customer Onboarding emails that are both simple and effective. Our intuitive design tools empower you to craft personalized emails that guide new users seamlessly, ensuring they feel confident and supported from the start.

Wrapping Up

Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

In conclusion, creating effective Customer Onboarding emails is crucial for ensuring a smooth and supportive experience for new users. Sign up for Flodesk today and start crafting beautiful, high-converting emails that will empower and engage your audience from the very beginning. Get started with Flodesk.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE