In this article, you'll find 10 email examples from various companies that have successfully engaged their customers. Seeing these examples can help you understand what works and inspire your own email designs.
A good company email is visually appealing, concise, and tailored to the recipient's needs, ensuring it stands out in a crowded inbox. It should include a clear call-to-action, personalized content, and a professional yet friendly tone.
Let's jump into it!
The Hershey Company is a well-known American company famous for its chocolate and confectionery products. The email titled "What kind of S’mores fan are you? 🍫🔥🤔" is effective because it engages the audience with a fun and relatable subject line, leveraging the popularity of S’mores to create a connection with the reader. The email is visually appealing and includes interactive elements, which can increase engagement and make the content more memorable.
Outer’s email titled "Not Just a Sofa Company" effectively captures the reader's attention by highlighting the company's diverse offerings beyond just sofas. The email is well-designed and engaging, making it a strong example of effective communication that resonates with its audience.
Matheson Food Company's email titled "Welcome to the Fam" effectively creates a sense of community and belonging for new subscribers. The email's warm and inviting tone, combined with visually appealing design elements, makes it an excellent tool for fostering customer loyalty and engagement.
Frama's email titled "New in: Frama x The Natural Wine Company" stands out due to its minimalist design and focus on high-quality visuals, which perfectly align with the brand's aesthetic. The email effectively captures the essence of both brands, making it memorable and engaging for the reader.
Credit Karma's email titled "Smiles Davis, we found your info in another company's data breach" effectively grabs attention with a personalized and urgent subject line. The company did a good job with this email by addressing a critical issue directly and providing clear, actionable steps for the recipient, making the communication both relevant and helpful.
Bones Coffee Company’s email titled "A Single Server's Newest Companion" captivates with its playful and intriguing subject line, inviting curiosity and engagement. The email's visually appealing design and clear messaging make it a standout example of how to connect with customers and drive interest in new products.
Row 7 Seed Company's email titled "Badger Flame Beet Seeds Are Back in Stock" effectively captures the reader's attention with a clear and enticing subject line. The email's straightforward message and visually appealing design make it easy for recipients to understand the offer and take immediate action, enhancing customer engagement and driving sales.
Glassdoor's email titled "28 Companies Actively Hiring in January" is a concise and informative message that provides valuable job market insights to its recipients. The email's clear and engaging content, combined with a straightforward call-to-action, makes it an excellent example of how to deliver relevant information that meets the needs of its audience.
Boco's email titled "Your New Outdoor Companions Are Waiting" captivates with its clean and inviting design, featuring a harmonious blend of high-quality images and concise text. The use of a bold, easy-to-read font and a clear call-to-action ensures that the message is both engaging and easy to navigate, making it a standout example of effective email communication.
The Browser Company's email titled "5 ways to update your life with Arc" effectively captures the reader's attention with its clear and actionable subject line. The email stands out due to its visually appealing design and concise, engaging content, making it a great example of how to communicate value and drive user engagement.
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Flodesk is the most intuitive email marketing platform for small businesses, designed to help you grow, nurture, and monetize your email list beautifully. Easily create, send, and automate emails that increase your reach and drive sales—no coding or design experience needed. Trusted by over 100,000 businesses globally, Flodesk offers powerful features without the hassle of complicated tools. Plus, with flat-rate pricing, your costs stay the same no matter how big your list grows.
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