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Business Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for business that have been sent to customers by various companies. Seeing these examples can help you understand effective strategies and design elements before crafting your own emails.

What should go into Business emails?

A good business email is concise and professional, with a clear subject line and a strong call to action. It should be tailored to the recipient, using a tone that reflects the company's brand and values.

  • Subject Line: The subject line should be direct and engaging. Examples include "Exclusive Offer Just for You" or "Meeting Request: Q3 Strategy Discussion".
  • Greeting: Start with a personalized greeting. Use the recipient's name and a friendly opener like "Hi [Name]," or "Dear [Name],".
  • Introduction: Briefly introduce the purpose of the email. Phrases like "I hope this email finds you well" or "I'm reaching out to discuss" work well here.
  • Body: Clearly state the main message or request. Use bullet points or short paragraphs for readability. For example, "We are excited to announce" or "Could you please provide feedback on".
  • Call to Action: End with a clear call to action. Phrases like "Please let me know your availability" or "Click here to learn more" are effective.
  • Closing: Finish with a polite closing and your contact information. Examples include "Best regards," or "Thank you," followed by your name and title.

Let's jump into it and explore 10 email examples of good business emails!

10 Business Email Examples

1) Zoom

Zoom

Zoom is a company that provides video conferencing and online meeting services. The email from Zoom invites recipients to an event called Zoomtopia, which is designed to help businesses grow. This indicates that Zoom is proactive in engaging with its users and providing valuable opportunities for business development, making it a good business email.

2) Flowium

Flowium

Flowium is a company that specializes in email marketing, particularly aimed at helping businesses grow their Amazon sales through effective email strategies. The email from Flowium is considered a good business email because it targets a specific audience (Amazon sellers) with a clear value proposition (growing their business through email marketing), making it highly relevant and useful for its intended recipients.

3) Zeus Jones

Zeus Jones

Zeus Jones is the sender of the email titled "What communities should you prioritize for the future of your business?" The email is a good example of business communication with customers because it addresses a relevant and strategic topic—community prioritization for future business growth. This type of content can engage business customers by providing them with valuable insights and actionable advice, thereby fostering a stronger relationship and positioning Zeus Jones as a thought leader in the industry.

4) Bloomreach

Bloomreach

Bloomreach is a company that sent the email titled "Looking to use AI in your business?". The email stands out as a business email because it addresses a relevant and contemporary topic—using AI in business, which is likely to attract the attention of business professionals interested in leveraging artificial intelligence to enhance their operations.

5) Vacation

Vacation

The email from Vacation offers recipients a free virtual business card with the subject line "Claim Your FREE Virtual Business Card 🤝". The company did a good job with this email by making a compelling offer that is likely to attract attention and engagement. The use of an emoji in the subject line adds a personal touch and makes the email stand out in the inbox.

6) Prospa

Prospa

Prospa is a company that has sent an email focusing on cyber security for businesses. This email is a good business email because it addresses a critical and timely issue, providing valuable information that is highly relevant to its audience.

7) Shopify

Shopify

Shopify is a platform that allows businesses to create and manage their online stores, providing tools and services to help sell products, manage inventory, and process payments. The email titled "Imagine your business, Summer ’23 Edition is back" from Shopify is effective because it engages recipients with seasonal content, encouraging them to think about their business strategies for the summer, and the compelling subject line suggests a timely and relevant update, driving higher open rates.

8) Otter.ai

Otter.ai

Otter.ai is a service that provides transcription and note-taking solutions, often used for business meetings, lectures, and other scenarios where capturing spoken content is essential. The email titled "There’s still time to win 1 year of Otter Business or $100" is a good example of business communication because it features an engaging subject line that creates a sense of urgency and includes a clear call to action, encouraging recipients to participate in a contest.

9) Facebook

Facebook

Facebook's email titled "Provide business information" stands out due to its clean and professional design. The use of a clear and concise subject line, along with a well-organized layout and standard web-safe fonts, ensures readability and engagement, making it an effective business email.

10) Teachable

Teachable

Teachable is a platform that allows users to create and sell online courses. The email promoting their "2022 Business Essentials Bundle" is a great business email because it effectively highlights a valuable offer with a clear and compelling subject line, encouraging recipients to act quickly and take advantage of the limited-time deal.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning business emails that captivate your audience. Its intuitive drag-and-drop interface and beautiful templates empower you to design professional, eye-catching emails in minutes, ensuring your message stands out and drives engagement.

What is Flodesk?

Flodesk is the world’s most intuitive email marketing platform, designed to help small businesses grow, nurture and monetize their list—beautifully. Create, send and automate emails that expand your reach and boost sales, with no coding or design skills required. Trusted by over 100,000 businesses worldwide, Flodesk is the top choice for creatives who want powerful features without the hassle of clunky tools. Plus, with flat-rate pricing, you’ll never be penalized for growing your list.

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Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE