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Acquisition Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for Acquisition that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective Acquisition emails.

What should go into acquisition emails?

A good Acquisition email is concise and compelling, focusing on a clear value proposition and a strong call to action. It should be tailored to the recipient's needs and interests, making it feel personalized and relevant.

  • Attention-Grabbing Subject Line: Use phrases like "Unlock Exclusive Benefits" or "Join Our Community Today" to immediately capture interest.
  • Personalized Greeting: Address the recipient by name to create a personal connection, such as "Hi [Name],".
  • Clear Value Proposition: Highlight what makes your offer unique and beneficial, for example, "Get 20% off your first purchase" or "Access premium features for free".
  • Engaging Visuals: Include high-quality images or graphics that align with your brand and message, making the email visually appealing.
  • Strong Call to Action: Use direct and action-oriented phrases like "Sign Up Now" or "Get Started Today" to encourage immediate response.
  • Social Proof: Incorporate testimonials or user reviews to build trust and credibility, such as "See why thousands of users love us".

Let's jump into it and explore 10 email examples of good Acquisition emails!

10 acquisition email examples

1) Musicbed

Musicbed

Musicbed offers a curated collection of high-quality music for filmmakers and creatives, making it easy to find the perfect soundtrack for any project. This acquisition email stands out due to its moody and visually appealing design, which captures attention and encourages engagement, aligning perfectly with our values of simplicity and user empowerment.

2) Linktree

Linktree

Linktree's acquisition email effectively captures attention with its clean and visually appealing design, making it easy for users to see the value in connecting their audience seamlessly. The email's simplicity and focus on user empowerment align perfectly with our values, encouraging immediate engagement and action.

3) EF Gap Year

EF Gap Year

EF Gap Year's acquisition email, titled "Hey Future World Traveler," effectively captures the adventurous spirit of its target audience with a visually appealing design and a clear, engaging message. This email is a great example of acquisition because it immediately connects with potential customers by addressing their aspirations and providing a straightforward call to action, making it easy for them to take the next step in their journey.

4) Ubisoft

Ubisoft

Ubisoft's acquisition email, titled "The Wait is Over: Get a First Look at the Gameplay," stands out due to its clean and organized design, which immediately captures attention and encourages engagement. The email's simplicity and focus on user empowerment align perfectly with our values, making it easy for recipients to take the next step and explore the new gameplay.

5) GoPro

GoPro

GoPro, known for its high-quality action cameras and accessories, excels in capturing life's most exciting moments. This email effectively grabs attention with a clear offer of "Get 15% off now when you sign up for SMS updates," using a clean and visually appealing design that aligns with our values of simplicity and user empowerment, making it easy for recipients to take immediate action.

6) TikTok

TikTok

TikTok's acquisition email, titled "Fischio d'inizio per le tue strategie di marketing nell'estate dello sport," captures attention with its vibrant and visually appealing design, making it easy for users to see the value in leveraging TikTok for their marketing strategies. The email's simplicity and focus on user empowerment align perfectly with our values, encouraging immediate engagement and action.

7) Calibrate

Calibrate

Calibrate's acquisition email, titled "You Deserve Expert Medical Care," effectively captures attention with its clean and organized design, making it easy for recipients to understand the value of expert medical care. The email's simplicity and focus on user empowerment align perfectly with our values, encouraging immediate engagement and action.

8) Semrush

Semrush

Semrush's acquisition email, titled "How Much Does Influencer Marketing Really Cost," captures attention with its clean and visually appealing design, making it easy for users to understand the value of influencer marketing. The email's simplicity and focus on user empowerment align perfectly with our values, encouraging immediate engagement and action.

9) Orangewood Guitars

Orangewood Guitars

Orangewood Guitars' acquisition email, titled "Team Pick: Oliver," effectively captures attention with its clean and visually appealing design, making it easy for recipients to see the value in their offerings. The email's simplicity and focus on user empowerment align perfectly with our values, encouraging immediate engagement and action.

10) Infiniti

Infiniti

Infiniti's acquisition email, titled "Smiles Davis: Your Adventures Start Here," effectively captures attention with its clean and visually appealing design, making it easy for recipients to see the value in embarking on new adventures. The email's simplicity and focus on user empowerment align perfectly with our values, encouraging immediate engagement and action.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly design stunning acquisition emails that captivate your audience and drive engagement. Our intuitive platform empowers you to create visually appealing and personalized emails, ensuring your message stands out and resonates with your recipients.

Wrapping up

Flodesk

Flodesk offers the most user-friendly email marketing tools for small businesses, making it easy to grow and monetize your email list. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps both beginners and experts send beautiful, high-converting emails in a straightforward way. With the world’s most intuitive email builder, powerful automations, and elegant forms, Flodesk provides everything you need for effective email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating emails that captivate and convert.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.