TL;DR: Flodesk Checkout makes it easier than ever to sell online—from digital downloads to online courses and beyond. Learn how you can start earning ASAP, leveraging built-in tools, discount strategies and marketing funnel automation to increase sales volume.

Selling online is one of the best ways to add to your revenue, connect with your audience and expand your reach. Designed with small business owners in mind, Flodesk Checkout lets you easily create an on-brand, digital storefront that’s seamless for you and your customers.

Other checkout tools take a hefty cut of your revenue, but with Flodesk Checkout, you only pay the standard Stripe payment processing fee, so you can keep the rest of your hard-earned money. Plus, our platform includes unlimited sales. (In other words, we don’t penalize you for being successful.)

Think you have nothing to sell? Think again. There are endless ways to monetize your expertise, like offering paid workshops, selling downloadable guides or launching an exclusive newsletter for insiders. 

Read on for three ways to turn your passion into cash while providing the best checkout experience possible.

1. Set up a digital storefront

Start selling online in minutes with beautiful sales pages, integrated payments and instant digital product delivery—all in one place. No complicated setups or separate tools needed!

Getting started

Choose from one of our beautifully designed, high-converting sales page templates and customize it to fit your brand. You can also create a digital products delivery page that immediately directs customers to their purchase, like masterclasses and downloadable PDFs.

Already promoting your offer somewhere else, like a product landing page? Link it to a Checkout Only template to start accepting payments and delivering your product. All checkout pages integrate with Stripe for secure payment processing.

Online selling, optimized

Flodesk tools handle the funnel hacking for you, with virtual selling best practices already built in. That means your storefront is optimized from the start, increasing sales volume and decreasing checkout abandonment rate. 

Flodesk Email and Checkout work seamlessly together, allowing you to add new customers to your email list, build automated sales funnels, and follow up with personalized messages. You can also use Flodesk Analytics to track your earnings, view your average conversion rate and see which checkout is bringing you the most sales. 

Watch as podcaster, business coach and course creator Candice Coppola creates her own Flodesk Checkout storefront for her 1:1 coaching:

2. Supercharge sales with upsells

Make even more money with an upsell, an additional offer that your customer can add on to their purchase at checkout. It’s basically like saying, “Hey, you might love this too!” right before customers complete their purchase. In general, this offer should complement what’s already in their cart, turning the add-on into a no-brainer. 

By offering related or upgraded products, you can help your customers discover even more of what they love, increasing your average order value without any extra hassle. It’s a simple way to boost your bottom line and maintain happy, connected customers.

Wondering how to upsell? Watch as Instagram marketing strategist and sustainable business coach Mya Nichol shows how easy it is to put this tool into action: 

3. Convert subscribers into customers with tripwires

The term “tripwire” might sound a little menacing, but in reality, it’s a fun way to surprise new subscribers with an irresistible, low-cost offer that encourages them to make a purchase right away.

Not only do tripwires boost your sales funnel conversion rates, but they also turn new opt-ins into immediate customers—without ever having to send a sales email.

Here’s how it works: After someone opts into your email list via a sign up form, they’ll be directed to a page that confirms their free resource (aka your lead magnet) is on its way. This page is where you’ll present your tripwire offer, ideally priced between $7-$27 for maximum conversions within your lead generation funnel. 

You can also leverage various discount strategies, like featuring a countdown to drive urgency or displaying crossed-out pricing to highlight value of the deal and encourage purchases. As always, be sure to include clear CTA banners or buttons.

See how Mya Nichol set up her tripwire in no time with Flodesk Checkout: