Year End Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Year End that have been sent to customers in the past from different companies. Seeing these examples can help you create your own effective and visually appealing Year End emails with ease.

What should go into Year End emails?

A good Year End email should be visually appealing and include a heartfelt message that reflects on the past year while looking forward to the future. Unique elements such as personalized content and a clear call-to-action make these emails stand out.

• Reflect on the Year: Start with a warm greeting and a brief reflection on the past year. Phrases like "As we look back on this year..." or "Reflecting on the milestones we've achieved together..." set the tone.
• Express Gratitude: Show appreciation for your customers' support. Use phrases like "Thank you for being a part of our journey" or "We couldn't have done it without you."
• Highlight Achievements: Share key accomplishments or milestones. Mentioning specific achievements like "We launched new products" or "We expanded our services" adds a personal touch.
• Look Ahead: Give a sneak peek into what's coming next year. Phrases like "Exciting things are on the horizon" or "Stay tuned for more innovations" build anticipation.
• Call to Action: Encourage engagement with a clear call-to-action. Use direct language like "Join us in celebrating" or "Take advantage of our Year End sale."
• Visual Appeal: Use eye-catching designs and images. Incorporate festive elements like "holiday-themed graphics" or "year-in-review infographics" to make the email visually engaging.

Let's jump into it and explore 10 email examples of good Year End emails!

10 Year End Email Examples

1) Doppler

Doppler is a company that excels in creating visually appealing and data-driven email communications, as demonstrated by their "Our 2024 highlights by the numbers" email. This Year End email effectively summarizes key achievements with a clean design and clear metrics, making it easy for recipients to understand and appreciate the company's progress over the past year.

2) Lummi

Lummi's "Wrapping up 2024" email stands out as a good Year End email due to its clean design and clear reflection on the year's achievements. The email's simplicity and aesthetic appeal make it easy for recipients to engage with the content, while its straightforward message empowers users to look forward to the future with confidence.

3) Customer.io

Customer.io's "You've sent 1,083,526 messages this year" email is a great example of a Year End email that combines simplicity and user empowerment. The email's clean design and clear metrics make it easy for recipients to reflect on their achievements, while the straightforward message encourages them to look forward to future successes.

4) Peloton

Peloton's Year End email, "Smiles Davis, check out your 2024 milestones," stands out due to its clean design and clear reflection on the user's achievements. The email's simplicity and aesthetic appeal make it easy for recipients to engage with the content, while its straightforward message empowers users to look forward to the future with confidence.

5) Calm

Calm is a company that focuses on mental wellness, offering resources and tools to help users manage stress and improve their overall well-being. Their "Ending Soon: Save 50% - A Year of Calm" email is effective due to its clean design, clear messaging, and compelling call-to-action, making it easy for recipients to understand the offer and take action.

6) The Washington Post

The Washington Post is a major American daily newspaper known for its comprehensive news coverage and in-depth reporting on national and international events. Their "Ending soon: Get one year for $29" Year End email stands out due to its clear and compelling subject line, simple and focused content, and clean design, making it easy for recipients to understand the offer and take action.

7) Decathlon USA

Decathlon USA is a retailer specializing in sports and outdoor equipment, known for offering a wide range of products at competitive prices. Their "End-of-year clearance" email is effective due to its clear and direct subject line, visually appealing design optimized for desktop users, and strong call-to-action, making it easy for recipients to understand the value and act on it promptly.

8) Hitch

Hitch is a company that appears to focus on environmental, sustainability, or social impact initiatives, engaging users in making a positive difference over the past year. Their "Together, You Made This Year Matter" email is a good example of a Year End email because it uses a concise and direct subject line with relevant emojis to convey a sense of environmental consciousness and gratitude, while also empowering recipients by recognizing their contributions and making them feel valued.

9) Teachable

Teachable's "Are you on track to crush your end-of-year sales goals?" email stands out with its clean design and clear focus on user empowerment. The straightforward title and visually appealing layout make it easy for recipients to engage with the content and feel motivated to achieve their sales targets.

10) Fitbit

Fitbit's "New Year Deals End Tomorrow" email is a great example of a Year End email due to its clean design and clear messaging. The email's simplicity and compelling call-to-action make it easy for recipients to understand the offer and take prompt action, empowering them to start the new year with a focus on health and fitness.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Year End emails that captivate your audience. Our intuitive platform empowers you to design personalized, engaging content with ease, ensuring your messages stand out and resonate with your recipients.

Wrapping Up

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating stunning emails that captivate your audience.