5 Great Survey Email Templates To Copy & Paste

Sending a survey is a direct line to understanding your audience and getting the feedback you need to grow.

But staring at a blank page trying to figure out what to say can be a challenge. Using a template gives you a reliable starting point, helping you craft your message quickly and effectively.

Tips for Writing Survey Emails

• Be upfront about the time commitment. No one likes clicking into a survey only to find it’s a 30-minute beast. Be honest—a simple ‘This will take 3 minutes’ can make all the difference in whether they start it.
• Explain what’s in it for them. Let people know how their feedback will be used. Are you improving a feature they use? Developing a new product? Connecting their answers to a tangible outcome makes them feel heard.
• Write a direct subject line. Forget the clickbait. Something as simple as ‘Quick question about your experience?’ or ‘Your feedback matters’ is clear, honest, and gets the point across.
• Have one, unmissable call to action. Your email should guide them to a single button. Make it pop with a contrasting color and use clear text like ‘Share Your Thoughts’ or ‘Start the Survey.’ Don't distract them with other links.

Types of Survey Email Templates We Will Cover

1. Customer Satisfaction Email Template
2. Product Feedback Email Template
3. Event Follow-Up Email Template
4. Employee Engagement Email Template
5. Market Research Email Template

5 Survey Email Templates

1) Customer Satisfaction Email Template

<template>

Subject: How was your experience with [Company Name]?

Hi [Customer Name],

We’re always working to improve, and your feedback is a huge part of that. We’d love to know how you felt about your recent experience with [Product/Service/Interaction].

This survey will only take [Number] minutes to complete. Your honest thoughts help us make our customer experience better for you and everyone else.

Click here to share your feedback: [Link to Survey]

Thanks for your time and for being a valued customer.

All the best,

[Your Name]

[Your Position]

[Company Name]

</template>

2) Product Feedback Email Template

<template>

Subject: Got a minute to talk about [Product Name]?

Hi [Customer Name],

We noticed you’ve been using [Product Name], and we’d love to know what you think. We’re working on making it even better, and your perspective is key to that process.

This survey will only take [Number] minutes. Your feedback will directly influence how we develop [Specific Feature or Aspect of the Product].

Ready to share your thoughts? Click the link below to start the survey.

[Link to Survey]

Thanks for helping us build a better product for you.

Best,

[Your Name]

[Your Position]

[Company Name]

</template>

3) Event Follow-Up Email Template

<template>

Subject: Your thoughts on [Event Name]?

Hi [Attendee Name],

Thanks for joining us at [Event Name]! We hope you had a great time and left feeling inspired.

Now that the event is over, we’d love to get your take on how it went. Your feedback is incredibly valuable and will help us shape our next event. This survey should only take about [Number] minutes to complete.

Click here to share your thoughts: [Link to Survey]

Thanks again for being there.

Best,

[Your Name]

[Your Position]

[Company Name]

</template>

4) Employee Engagement Email Template

<template>

Subject: Confidential: Your feedback on working at [Company Name]

Hi [Employee Name],

We’re committed to making [Company Name] a great place to work, and your perspective is essential. We’re conducting our annual employee engagement survey to hear directly from you about what’s working and where we can improve.

Your responses are completely confidential and will be used to help us build a better work environment for everyone. The survey will take about [Number] minutes to complete.

Please share your honest thoughts by clicking the link below:

[Link to Survey]

Thank you for helping us grow together.

Best,

[Your Name]

[Your Position]

[Company Name]

</template>

5) Market Research Email Template

<template>

Subject: Help us explore a new idea for [Your Industry/Audience]

Hi [Name],

We're currently exploring a new idea for [Briefly describe the new concept or area of research], and your perspective would be invaluable. As we look to the future, we want to ensure we’re building things that truly matter to people like you.

This survey is designed to gather your initial thoughts and will only take about [Number] minutes. Your input will directly influence our direction and help us understand what’s most needed in the market.

Ready to share your opinion? Click the link below to start.

[Link to Survey]

Thank you for helping us shape what's next.

All the best,

[Your Name]

[Your Position]

[Company Name]

</template>

What About Using Flodesk?

These templates provide the framework for your survey, and Flodesk provides the tools to send it. You can use our email builder to adapt these examples and send them to your audience without needing any technical skills.

Our platform is designed to help you manage and grow your email list through automations and forms. Start building your emails and connect with your audience today.

Wrapping Up

Sending a survey is a direct way to understand your audience, and these templates provide a clear starting point. They help you ask the right questions to get the feedback you need.

Flodesk is the tool that brings these templates to life, letting you customize and send them with ease. Start sending with Flodesk to connect with your audience.