Report Emails: 10 Great Examples (& Other Tips)

In this article, you'll find 10 email examples for reports that have been sent to customers by various companies. Reviewing these examples can help you create effective and visually appealing report emails with ease.

What should go into Report emails?

A good Report email is clear, concise, and visually appealing, ensuring that the recipient can quickly grasp the key insights and data. It should include personalized elements and actionable insights to make the information relevant and useful to the reader.

• Subject Line: Use attention-grabbing phrases like "Your Monthly Performance Report" or "Q3 Sales Insights" to immediately convey the email's purpose.
• Introduction: Start with a friendly greeting and a brief overview of what the report covers, such as "Hi [Name], here are your latest metrics and insights for this month."
• Key Metrics: Highlight the most important data points using bullet points or bold text, for example, "Total Sales: $50,000" or "Customer Satisfaction: 95%."
• Visuals: Incorporate charts, graphs, or infographics to make the data more digestible and engaging. Phrases like "As you can see in the chart below..." can be useful.
• Actionable Insights: Provide recommendations or next steps based on the data, such as "Consider increasing your ad spend on social media to boost engagement."
• Conclusion: End with a call to action or a thank you note, like "Thank you for your continued partnership" or "Click here to view the full report."

Let's jump into it and explore 10 email examples of good Report emails!

10 Report Email Examples

1) Stripe

Stripe is a company that provides financial infrastructure for businesses, particularly focusing on online payment processing. The email is effective because it addresses a critical business concern—billing systems—and offers a new report that could provide valuable insights, with an engaging subject line that prompts the recipient to consider the efficiency of their current billing system, potentially leading to increased interest and engagement with the content provided by Stripe.

2) Skyscanner

Skyscanner is a travel fare aggregator website and travel metasearch engine. The email is effective because it provides a snapshot report of trending travel destinations, offering valuable insights for travelers from the Middle East & North Africa, making it both informative and engaging for its target audience.

3) Marine Layer

Marine Layer is a company that has sent out an email with the subject "Our Impact Report just dropped (!)," which is featured on the "Really Good Emails" website. This email is effective for reporting to customers because it uses a clear and engaging subject line to capture attention, and presents important information in a professional and visually appealing manner, making it easy for recipients to understand the impact report.

4) The Sill

The Sill's email, titled "Signs You Need to Repot," stands out as a Report email because it effectively combines educational content with actionable insights, making it highly relevant and useful for plant enthusiasts. The email's clear structure and engaging visuals help recipients quickly understand when and how to repot their plants, enhancing their overall experience and satisfaction.

5) Warby Parker

Warby Parker is a company that designs and sells eyewear, including prescription glasses and sunglasses, known for their direct-to-consumer business model and commitment to social responsibility. The email was effective because it highlights Warby Parker's dedication to transparency and social responsibility by sharing their Impact Report, which builds trust with customers and aligns with the values of their target audience.

6) Rocket Money

Rocket Money is a service that provides financial reports and insights to help users manage their finances better. The email is considered good because it provides a detailed financial report, which is useful for users to track their financial activities and make informed decisions.

7) Grammarly

Grammarly is a digital writing assistant that helps users improve their writing skills by providing real-time grammar, spelling, and style suggestions. The email from Grammarly is effective because it provides personalized feedback on the user's writing progress, making it engaging and encouraging. The subject line "Your writing skills are growing 🌱" is motivational and likely to capture the recipient's attention. The email's design and content are tailored to make the user feel accomplished and motivated to continue using Grammarly's services.

8) MailChimp

MailChimp is a marketing automation platform and an email marketing service. The email announcing the release of the 2023 Mailchimp & Co Benchmark Report stands out due to its clear and informative subject line, "The 2023 Mailchimp & Co Benchmark Report is LIVE 🚀," which immediately conveys the email's purpose. The inclusion of an emoji adds a touch of excitement, while the likely presence of a call to action encourages recipients to engage further with the content. Additionally, the email's association with MailChimp enhances its credibility and trustworthiness.

9) Fontspring

Fontspring's email, titled "Font Trends: Our 2024 Design Trend Report," effectively captures attention with its bold and modern typography, reflecting the latest design trends. The email's clean layout and visually appealing font choices make it easy to read and engaging, ensuring that the recipient is drawn to explore the detailed report on upcoming design trends.

10) Webflow

Webflow's email, titled "The 2024 State of the Website Report, rich text enhancements, and website footers 🔚," provides a comprehensive overview of the latest trends and updates in website design. This email stands out due to its informative subject line and valuable insights, making it a great Report email that engages recipients with relevant and actionable content.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning Report emails that captivate your audience with their aesthetic appeal and simplicity. Its intuitive design tools empower you to craft visually engaging emails that highlight key insights and data, ensuring your reports are not only informative but also a delight to read.

What is Flodesk?

Flodesk is by far the easiest-to-use email marketing platform, helping you grow, nurture, and monetize your email lists with beautiful designs. Easily create, send, and automate emails that increase your reach and sales, no coding or design knowledge required. Over 100,000 businesses worldwide trust Flodesk for its powerful features and ease of use. With flat-rate pricing, your costs stay predictable, no matter how large your subscriber base becomes.