Referral Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for referrals that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and inspire you to create your own effective referral emails.

What should go into Referral emails?

A good referral email is concise and engaging, clearly explaining the benefits of the referral program and providing a straightforward call to action. It should also include a personal touch, making the recipient feel valued and appreciated.

• Subject Line: Capture attention with a compelling subject line like "Invite a Friend, Earn Rewards!" or "Share the Love, Get Benefits!"
• Personal Greeting: Start with a personalized greeting such as "Hi [Name]," to make the email feel more personal and engaging.
• Clear Explanation: Briefly explain the referral program and its benefits. For example, "Refer a friend and both of you will receive a 20% discount on your next purchase."
• Call to Action: Include a clear and direct call to action like "Invite your friends now" or "Share your unique link below."
• Incentives: Highlight the rewards for participating in the referral program. Use phrases like "Earn $10 for every friend you refer" to motivate the recipient.
• Closing and Signature: End with a friendly closing and your signature, such as "Best regards, [Your Name]" to maintain a personal touch.

Let's jump into it and check out 10 email examples of good referral emails!

10 Referral Email Examples

1) Cirkul

Cirkul's referral email stands out with its clean design and straightforward message, making it easy for users to understand the benefits of the referral program. The email effectively empowers users by clearly outlining the rewards and providing a simple call to action, ensuring a seamless and engaging experience.

2) Surreal

Surreal's referral email is a prime example of effective communication, featuring a clean design and a clear message that highlights the benefits of the referral program. The email empowers users by providing straightforward instructions and a compelling call to action, making it easy for recipients to participate and share the love.

3) Presscription

Presscription's referral email features a clean and organized design that makes it easy for users to understand the benefits of the referral program. The email's straightforward message and clear call to action empower recipients to participate effortlessly, ensuring a seamless and engaging experience.

4) Going

Going's referral email stands out with its clean design and straightforward message, making it easy for users to understand the benefits of the referral program. The email effectively empowers users by clearly outlining the rewards and providing a simple call to action, ensuring a seamless and engaging experience.

5) HYLO

HYLO's referral email is a category listing page for email templates, showcasing a clean design and straightforward message that makes it easy for users to understand the benefits of the referral program. The company did a good job with this email by clearly outlining the rewards and providing a simple call to action, ensuring a seamless and engaging experience for recipients.

6) Ticket Tailor

Ticket Tailor's referral email features a clean design and a straightforward message, making it easy for users to understand the benefits of the referral program. The email empowers users by clearly outlining the rewards and providing a simple call to action, ensuring a seamless and engaging experience.

7) Partnero

Partnero's referral email is a prime example of effective communication, featuring a clean design and a clear message that highlights the benefits of the referral program. The email empowers users by providing straightforward instructions and a compelling call to action, making it easy for recipients to participate and share the love.

8) Freelance Things

Freelance Things' referral email features a clean design and a straightforward message, making it easy for users to understand the benefits of the referral program. The email empowers users by clearly outlining the rewards and providing a simple call to action, ensuring a seamless and engaging experience.

9) Southwest Airlines

Southwest Airlines' referral email, titled "Smiles Davis, earn up to 100,000 bonus points!", features a clean and organized design that makes it easy for users to understand the benefits of the referral program. The email's straightforward message, clear headings, and social sharing buttons ensure a seamless and engaging experience for recipients, empowering them to participate effortlessly.

10) Circles

Circles' referral email features a clean and organized design that makes it easy for users to understand the benefits of the referral program. The email's straightforward message and clear call to action empower recipients to participate effortlessly, ensuring a seamless and engaging experience.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning referral emails that captivate your audience. Our intuitive design tools and customizable templates empower you to craft clear, engaging messages that drive participation and boost your referral program's success.

Wrapping Up

Flodesk's intuitive design tools and customizable templates make it easy to create visually stunning referral emails that captivate your audience. With no need for coding or design skills, you can effortlessly craft, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps both beginners and experts send beautiful, high-converting emails in a radically simple way. Our email builder, powerful automations, and beautiful forms provide everything you need for effective email marketing—without the complexity.

In conclusion, using Flodesk can significantly enhance your email marketing efforts. Sign up today and start creating beautiful, high-converting emails with ease by visiting Flodesk.