In this article, you'll find 10 email examples for reengagement that have been successfully sent to customers by various companies. Seeing these examples can help you understand effective strategies and design elements before crafting your own reengagement emails.
A good reengagement email grabs attention with a compelling subject line and offers a clear, enticing call-to-action. It should also personalize the content to make the recipient feel valued and understood.
Let's jump into it!
Lummi's email titled "Your Lummi performance đ”" effectively reengages users by providing personalized performance metrics, making recipients feel valued and informed about their progress. This approach not only grabs attention but also encourages further interaction with the service by highlighting individual achievements and areas for improvement.
PetSmart's email titled "$20 salon coupon inside!" effectively reengages customers by offering a tangible incentive that encourages them to return and utilize PetSmart's services. This approach not only grabs attention with a valuable offer but also provides a clear call-to-action, making it an effective strategy for reengagement.
Miro's email titled "5 tips to start creating your board" effectively reengages customers by offering practical advice that helps users maximize the platform's features. By providing valuable content and actionable tips, the email encourages users to actively engage with Miro, thereby increasing usage and reducing churn.
Plus-Plus USA is a company promoting its innovative building toys, now available at Target stores. This reengagement email stands out by informing and exciting previous customers about the new availability at a major retailer, encouraging them to reconnect with the brand and make a purchase.
Harry Potter is a beloved series that follows the journey of a young wizard as he navigates the challenges of growing up and battling dark forces. The email titled "Youâre free to check the King đ" effectively captures attention with its intriguing subject line, making recipients curious and eager to engage with the content.
The company did a good job with this email by leveraging a captivating subject line that piques interest and encourages recipients to open the email. This approach not only grabs attention but also aligns well with the magical and mysterious theme of the Harry Potter series, making it an effective strategy for reengagement.
KULFI's email titled "Bye Summer đ„Č" captures attention with its emotive subject line, evoking a sense of nostalgia as the season changes. This approach leverages seasonal themes to create a connection with recipients, encouraging them to re-engage with the brand.
WeWork is a company that provides shared workspaces, community, and services for entrepreneurs, freelancers, startups, small businesses, and large enterprises. The reengagement email is effective because it is personalized (addressing the recipient as "Smiles Davis"), has a clear and enticing subject line ("your ideal office is waiting"), and is designed to re-capture the interest of the recipient by highlighting the benefits of WeWork's offerings.
Visit Greenville SC is an organization that promotes tourism and travel to Greenville, South Carolina, by creating engaging content to attract visitors to explore the city's various adventures and experiences. The email titled "Follow the PathâChoose Your Greenville Adventure!" is a good example of reengagement because it uses an intriguing subject line to invite exploration and likely includes clear calls to action, encouraging recipients to plan their visit or explore specific attractions.
Daily Drop's email, titled "âïž Welcome to Daily Drop, the best travel newsletter on earth," stands out with its clean layout and engaging design elements. The use of clear headings, organized sections, and a straightforward font enhances readability, while the emotive subject line and easy navigation make it an effective and appealing reengagement email.
Strava is a platform that allows users to track their physical activities, such as running and cycling, and share their progress with a community of like-minded individuals. The email from Strava is a great reengagement email because it creates a sense of urgency by highlighting that there are only 4 days left for the subscription preview, prompting users to take immediate action to avoid missing out on the benefits of the subscription. The subject line is clear and direct, making it easy for recipients to understand the importance of the email at a glance.
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Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricingâyour price stays the same no matter how big your list gets.
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