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5 Great Modular Email Templates To Copy & Paste

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Ready to build beautiful emails faster? Modular email design is all about using interchangeable blocks to create custom layouts in minutes. It’s a flexible approach that puts you in the driver's seat of your email marketing.

Starting with a template gives you a solid foundation, making the whole process feel less like guesswork and more like creative play.

Tips for Writing Modular Emails

  • Give each block one job. Is it a header? A call-to-action? A customer quote? When every module has a single, clear purpose, your email builds itself logically.
  • Build blocks you can use again. Create a great-looking product feature block or a testimonial section, then save it. You can drop these pre-made modules into future campaigns, saving you time while keeping your brand look consistent.
  • Keep your copy tight. Each module is a building block, not a novel. Punchy, focused text makes your blocks easy to read and rearrange, giving you more creative freedom.
  • Mix and match your modules. The whole point is flexibility. Try moving your call-to-action up, or swapping a text block for an image. Play with the order to find what layout really connects with your audience.
  • Keep your style consistent. Even though your blocks are separate, they need to look like they belong together. Use the same fonts and colors for your headings, text, and buttons across all modules for a polished, professional email.

Types of Modular Email Templates We Will Cover

  1. Welcome Email Template
  2. Newsletter Email Template
  3. Promotion Email Template
  4. Event Invitation Email Template
  5. Feedback Request Email Template

5 Modular Email Templates

1) Welcome Email Template

<template>

Subject: Welcome to [Your Brand Name]

Hi [First Name],

Welcome. We're happy you're here. You've just joined a community of people passionate about [mention your community's shared interest or goal].

To get you started, here’s what you can expect from us: [briefly describe the content they'll receive, e.g., design inspiration, product updates, and helpful tips]. We'll only send you things we think you'll find valuable.

Ready to dive in? A great place to start is by exploring our [link to a key resource, e.g., getting started guide, latest collection, or popular blog post].

We're excited to help you [state the main benefit or goal for the user].

Best,

[Your Name]

[Your Title]

[Your Company Name]

</template>

2) Newsletter Email Template

<template>

Subject: [Your Newsletter Title] | [Month or Issue #]

Hi [First Name],

Here’s your update on [your topic]. This month, we’re exploring [briefly state the main theme or highlight of the newsletter].

[Feature Story Headline]

[A short, engaging summary of your main article or update. Draw the reader in and make them want to learn more.]

Keep Reading

[Another Section Headline, e.g., More Highlights]

[Introduce your other pieces of content. For example: Here are a few other things we think you'll find useful.]

We hope this helps you [state the value or goal for the reader, e.g., create your next project].

Best,

[Your Name]

[Your Company Name]

</template>

3) Promotion Email Template

<template>

Subject: [Your Offer Headline, e.g., 25% Off Just for You]

Hi [First Name],

We have a special offer for you. For a limited time, get [describe your promotion, e.g., 25% off your next purchase] on [Product/Service Name].

This is a great opportunity to [state the main benefit, e.g., upgrade your plan or get the item you’ve been wanting].

Claim Your Offer

This promotion ends on [End Date], so be sure to use it before it’s gone.

Best,

[Your Name]

[Your Company Name]

</template>

4) Event Invitation Email Template

<template>

Subject: You're Invited: [Event Name]

Hi [First Name],

We'd like to invite you to [Event Name], an event focused on [briefly describe the event's purpose or theme].

Join us for a session where you'll [mention a key takeaway or benefit, e.g., learn how to grow your business, connect with industry leaders].

Date: [Event Date]

Time: [Event Time]

Location: [Event Location or Link to Virtual Event]

We've designed this event to help you [state the main goal for the attendee].

RSVP Here

We look forward to seeing you there.

Best,

[Your Name]

[Your Company Name]

</template>

5) Feedback Request Email Template

<template>

Subject: Got a minute? Share your thoughts on [Your Product/Service]

Hi [First Name],

We're always working to improve [Your Product/Service], and your perspective is a key part of that. We’d appreciate it if you could take a moment to share your experience with us.

Your feedback will directly help us [mention a specific goal, e.g., refine our features or improve the user experience]. The survey is brief and should only take about [Number] minutes to complete.

Share Your Feedback

Thank you for helping us build a better experience.

Best,

[Your Name]

[Your Company Name]

</template>

What About Using Flodesk?

Flodesk

These five modular templates offer a solid foundation for your email campaigns, and Flodesk is designed to help you bring them to life. We created our platform to make email marketing accessible for small businesses, giving you the tools to grow and monetize your list effectively. You can create, send, and automate your emails without needing any coding or design skills, allowing you to focus on engaging your audience.

With our intuitive email builder, powerful automations, and clean-looking forms, you have everything required for your email marketing strategy. We provide a complete toolset that removes the usual complexity. The goal is to help you send emails that are both well-designed and high-converting, in a way that feels simple and direct.

Wrapping Up

Modular email design gives you a straightforward way to build campaigns that look good and connect with your audience. The templates we've shared are your starting point for creating emails that work.

Now you have the framework, it's time to put it into practice. Sign up for Flodesk and start building your own beautiful emails today.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

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