10 Best Friend Referral Email Examples and Tips

In this article, you'll find 10 email examples for friend referrals that have been sent to customers by various companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective referral emails.

What should go into friend referral emails?

A good friend referral email is personal and engaging, making the recipient feel valued and excited to share the offer with their friends. It should include a clear incentive, a simple call-to-action, and a touch of personalization to make it feel like a genuine recommendation from a friend.

• Personalized Greeting: Start with a friendly and personalized greeting, such as "Hey [Name], we have something special for you!"
• Clear Incentive: Highlight the reward for referring a friend, like "Get $10 off your next purchase for every friend you refer!"
• Simple Call-to-Action: Make it easy for the recipient to act, using phrases like "Share this link with your friends" or "Invite your friends now."
• Engaging Content: Use a conversational tone and include a brief, compelling message about why the referral is beneficial, such as "Your friends will love this as much as you do!"
• Visual Appeal: Incorporate eye-catching design elements, like attractive images or bold colors, to make the email visually appealing and easy to read.
• Easy Sharing Options: Provide multiple ways to share, such as social media buttons or a unique referral link, to make the process seamless.

Let's jump into it!

1. Going

Going's email, titled "Get real money for helping your friends travel 💰," effectively captures attention by offering a tangible incentive for referrals. The promise of "real money" for helping friends travel makes the referral process appealing and financially rewarding, encouraging recipients to share the offer enthusiastically.

2. Freelance Things

Freelance Things' email stands out by offering practical resources and tips for freelancers, making it highly valuable for recipients. The email's clear and engaging content encourages recipients to share these useful insights with their friends, enhancing its effectiveness as a referral tool.

3. Fellow

Fellow's email, "Yay! Your friend is giving you $15 off at Fellow," is an excellent example of a friend referral email because it immediately highlights the benefit to the recipient, making the offer enticing. The cheerful tone and clear incentive encourage recipients to take action and share the offer with their friends, enhancing the email's effectiveness.

4. Merryfield

Merryfield's email, "Get 2000 points for every friend you refer to Merryfield," stands out by offering a clear and enticing reward for referrals. The promise of 2000 points for each referral makes the offer compelling and motivates recipients to share it with their friends, enhancing the email's effectiveness.

5. Busuu

Busuu's email, "Want 30 days of free Premium access? Refer a friend," effectively captures attention by offering a valuable incentive for referrals. The clear and enticing offer of 30 days of free Premium access makes the referral process appealing and motivates recipients to share the offer with their friends, enhancing the email's effectiveness.

6. Coinbase

Coinbase's email, "Get free Bitcoin when you refer a friend," grabs attention by offering a valuable incentive that appeals to cryptocurrency enthusiasts. The promise of free Bitcoin for referrals makes the offer enticing and encourages recipients to share it with their friends, enhancing the email's appeal.

7. Lumina

Lumina's email, "Exclusive: Refer 2 Friends, Get 1 Free Lumina Webcam," effectively captures attention by offering a tangible and valuable incentive. The clear and enticing offer of a free webcam for referring two friends makes the referral process appealing and motivates recipients to share the offer with their network, enhancing the email's effectiveness.

8. Thread

Thread's email, "Your friend placed an order on Thread - 30% discount," immediately grabs attention by highlighting a significant discount. The clear incentive of a 30% discount for referrals makes the offer appealing and encourages recipients to share it with their friends, enhancing the email's appeal.

9. Equal Parts

Equal Parts' email, titled "Hello from your new friend in the kitchen," stands out with its clean and inviting design. The use of a friendly greeting, coupled with a modern sans-serif font and well-placed imagery, creates an approachable and visually appealing email that effectively engages the recipient.

10. Italic

Italic's email, "Be a good friend, get $15," effectively captures attention by offering a straightforward and appealing incentive for referrals. The clear promise of a $15 reward for referring friends makes the offer enticing and motivates recipients to share it, enhancing the email's effectiveness.

Why you should use Flodesk to help create your emails

With Flodesk, crafting stunning friend referral emails is a breeze. Its intuitive design tools empower you to create visually appealing, personalized emails that captivate and convert, all while keeping the process simple and enjoyable. Elevate your referral game and watch your network grow effortlessly!

What is Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricing—your price stays the same no matter how big your list gets.

Email examples sourced from reallygoodemails.com