Tips

10 End Of Year Email Examples Examples and Tips

Table of contents
Jump to:

In this article, you'll find 10 email examples for the end of the year that have been sent to customers by various companies. Seeing these examples can help you create your own end-of-year emails with confidence and clarity.

What should go into end of year emails?

A good end-of-year email should reflect on the past year's achievements and express gratitude to your customers, while also setting a positive tone for the upcoming year. Unique elements include personalized messages, a recap of milestones, and a heartfelt thank you.

  • Warm Greeting: Start with a friendly and inclusive greeting like "Dear Valued Customer" or "Hello [First Name]!" to set a welcoming tone.
  • Year in Review: Highlight key achievements and milestones with phrases like "This year, we accomplished..." or "Looking back, we are proud of...".
  • Customer Appreciation: Express gratitude with statements such as "Thank you for your continued support" or "We couldn't have done it without you".
  • Exclusive Offers: Include special deals or discounts as a token of appreciation, using phrases like "As a thank you, enjoy..." or "Exclusive end-of-year offer just for you".
  • Looking Ahead: Share exciting plans for the new year with phrases like "We can't wait to..." or "Stay tuned for...".
  • Call to Action: Encourage engagement with a clear call to action, such as "Visit our website" or "Join us in celebrating".

Let's jump into it!

1. Doppler

Doppler's email titled "Our 2024 highlights by the numbers" effectively captures the essence of a good end-of-year message by summarizing key achievements and metrics from the past year. This approach not only engages recipients by reflecting on accomplishments but also sets a positive tone for the upcoming year, making it a compelling and memorable communication.

2. Lummi

Lummi's "Wrapping up 2024 šŸ–¤" email stands out as an exemplary end-of-year message by effectively summarizing the year's highlights and engaging recipients with a heartfelt reflection. Its thoughtful design and content make it a memorable and impactful way to close the year, fostering a strong connection with its audience.

3. Customer.io

Customer.io is a platform that allows users to send automated messages to their customers based on their behavior and interactions. The email from Customer.io is effective for end-of-year messages because it provides a personalized summary of the user's activity over the year, celebrating their achievements (e.g., the number of messages sent). This type of email can help reinforce customer engagement and appreciation, making the user feel valued and recognized for their efforts.

4. Peloton

Peloton's end-of-year email, titled "Smiles Davis, check out your 2024 milestones," stands out by celebrating the recipient's personal achievements and milestones over the past year. This approach not only engages users by reflecting on their progress but also motivates them to continue their fitness journey with Peloton in the upcoming year.

5. StrangeLove

StrangeLove, a company likely involved in retail or e-commerce, sent out an email titled "EOFYEAH SALE" that effectively captures attention with its engaging design and clear messaging. The email excels in promoting the sale and engaging customers through well-crafted call-to-actions and visually appealing elements, making it a standout example of effective email marketing.

6. Decathlon USA

Decathlon USA, a sporting goods retailer, offers a wide range of sports equipment and apparel. Their end-of-year clearance email is timely and relevant, providing attractive deals that can draw in customers eager for discounts and year-end savings.

7. Hitch

Hitch's email titled "šŸŒšŸŒæšŸ’¦Together, You Made This Year Matter" effectively acknowledges the contributions and efforts of its recipients over the past year, fostering a sense of community and appreciation. The use of emojis in the subject line makes it eye-catching and engaging, enhancing its appeal and effectiveness as an end-of-year message.

8. Teachable

Teachable is a platform that allows users to create and sell online courses. The email titled "Are you on track to crush your end of year sales goals?" is a good example of an end-of-year email because it helps recipients evaluate their progress towards their sales goals and likely includes actionable insights or tips to help them achieve these goals, making it valuable and timely content.

9. Prismatic Plants

Prismatic Plants' email titled "Holiday 2020 SALE: Our end of year cheer, STARTS NOW!!! šŸ’—" stands out with its vibrant and festive design, capturing attention through a bold and engaging subject line. The clean layout, combined with a well-structured format and the use of emojis, makes the email visually appealing and easy to navigate, enhancing the overall user experience.

10. Vimeo

Vimeo's "Top 18 of ā€˜18" email is a compelling end-of-year message that highlights the platform's best content from the past year, engaging recipients with a curated list of top videos. This approach not only showcases Vimeo's diverse and high-quality offerings but also provides a nostalgic and celebratory recap, making it a memorable and effective way to close the year.

Why you should use Flodesk to help create your emails

With Flodesk, crafting stunning end-of-year emails is a breeze. Its intuitive design tools empower you to create visually captivating messages that reflect your brand's achievements and gratitude, ensuring your emails are not only beautiful but also deeply engaging for your audience.

What is Flodesk

Flodesk is the most intuitive email marketing platform for small businesses, designed to help you grow, nurture, and monetize your email list beautifully. Easily create, send, and automate emails that increase your reach and drive salesā€”no coding or design experience needed. Trusted by over 100,000 businesses globally, Flodesk offers powerful features without the hassle of complicated tools. Plus, with flat-rate pricing, your costs stay the same no matter how big your list grows.

image-code-yes

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE
No items found.
Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, weā€™re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE