10 Customer Thank You Email Examples Examples and Tips

In this article, you'll find 10 email examples for customer thank you messages that have been successfully used by various companies. Seeing these examples can help you craft your own emails with confidence, ensuring they are both effective and visually appealing.

What should go into customer thank you emails?

A good customer thank you email is heartfelt and personalized, making the recipient feel genuinely appreciated. It should also be visually appealing and concise, ensuring the message is clear and memorable.

• Personalized Greeting: Start with the customer's name to make the email feel more personal. For example, "Dear Jane," or "Hi John,".
• Express Gratitude: Clearly state your appreciation. Phrases like "Thank you for your purchase!" or "We appreciate your business!" work well.
• Highlight Benefits: Mention any benefits or perks they receive. For instance, "Enjoy 10% off your next purchase!" or "You now have access to exclusive content."
• Encourage Future Engagement: Invite them to stay connected. Examples include "Follow us on social media for updates" or "Join our loyalty program for more rewards."
• Visually Appealing Design: Use a clean and attractive layout. Incorporate your brand colors and include images or graphics that enhance the message.
• Clear Call to Action: End with a clear next step. Phrases like "Shop now" or "Learn more" guide the customer on what to do next.

Let's jump into it!

1. Sometimes Always

Sometimes Always sends out heartfelt thank you emails, such as "A Thank You Note From Jared 🙏," which effectively express gratitude and foster a personal connection with customers. This email stands out due to its genuine tone, clear communication, and the personal touch from Jared, making recipients feel truly appreciated and valued.

2. Adùn

Adùn's "Feelin' hearty 🫶" email is a stellar example of a customer thank you message due to its engaging subject line and heartfelt content. The email effectively combines a warm, personal tone with visually appealing design elements, making recipients feel genuinely appreciated and valued.

3. Notion

Notion's "Thank you. 100 million of you." email is a great example of a customer thank you message because it acknowledges a significant milestone and expresses heartfelt gratitude to its users. This approach not only celebrates the achievement but also strengthens the bond with customers by making them feel appreciated and valued.

4. Withings

Withings, a company dedicated to health innovation, celebrates its 15 years in the industry with a heartfelt thank you email. This email stands out because it not only marks a significant milestone but also acknowledges the crucial role of customers in their journey, creating a strong sense of appreciation and connection.

5. ~Pourri

~Pourri is a company that sent an email thanking recipients for visiting their site. The company did a good job with this email by creating a visually appealing and engaging message that effectively expresses gratitude, making recipients feel appreciated and valued.

6. Prima

Prima's "A message of gratitude from our Founders" email stands out due to its heartfelt message directly from the founders, which fosters a strong connection and appreciation between the company and its customers. The personal touch and genuine tone make recipients feel valued and acknowledged, enhancing the overall customer experience.

7. Smartpress

Smartpress, a company specializing in printing services, sent an email titled "Thank you for being the best!" to express their gratitude to customers. This email is effective because it directly acknowledges the recipient's value, fostering a positive relationship and enhancing customer loyalty and satisfaction.

8. Google

Google, a leading multinational technology company, excels in internet-related services and products, including online advertising, search engines, and cloud computing. The email titled "A lot of people are seeing your photos on Google Maps!" is a great example of a customer thank you message because it acknowledges the recipient's contributions and highlights the impact of their photos, making them feel recognized and valued.

9. Paypal

PayPal's "Thank you for your response" email stands out due to its clean and professional design, which effectively conveys gratitude while maintaining brand consistency. The use of a clear and concise title, along with a visually appealing layout and easy-to-read font, ensures that the message is both engaging and accessible to recipients.

10. Delta

Delta, a leading airline company, expresses gratitude to its customers for their loyalty through a heartfelt thank you email. This email stands out due to its genuine tone, clear communication, and visually appealing design, making recipients feel truly appreciated and valued.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly design stunning customer thank you emails that are both visually captivating and heartfelt. Its intuitive interface empowers you to create personalized messages that resonate with your audience, ensuring your gratitude is both seen and felt.

What is Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricing—your price stays the same no matter how big your list gets.