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Review Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for reviews that have been sent to customers from various companies. Seeing these examples can help you understand what works and what doesn't, making it easier to create your own effective review emails.

What should go into Review emails?

A good review email is concise and engaging, encouraging customers to share their honest feedback while making the process as simple as possible. It should include a clear call-to-action, personalized elements, and a friendly tone to make the recipient feel valued.

  • Personalized Greeting: Start with a warm, personalized greeting like "Hi [Customer's Name]," to make the email feel more personal and engaging.
  • Express Gratitude: Show appreciation for their business with phrases like "Thank you for choosing us" or "We appreciate your support."
  • Clear Call-to-Action: Use direct language such as "Click here to leave a review" or "Share your thoughts with us" to guide the customer on what to do next.
  • Incentives: Offer a small reward or incentive, like "Get 10% off your next purchase" or "Enter to win a gift card," to motivate them to complete the review.
  • Easy-to-Follow Instructions: Provide simple, step-by-step instructions to make the review process straightforward, such as "Click the link, rate your experience, and leave a comment."
  • Friendly Tone: Maintain a conversational and friendly tone throughout the email to make the customer feel comfortable and valued.

Let's jump into it and check out 10 fantastic examples of review emails that hit all the right notes!

10 Review Email Examples

1) Hanes

Hanes

Hanes is a well-known brand that specializes in comfortable clothing, particularly undergarments and casual wear. The email titled "⭐ The Five-Star Comfort Lineup ⭐" is a good review email because it features an engaging subject line that captures attention and likely includes customer reviews or testimonials, which help build trust and credibility.

2) Fellow

Fellow

Fellow's review email, titled "A Thousand of You Have Tasted Aiden's Coffee," effectively captures the recipient's attention by highlighting a significant milestone. This email is a good review email because it leverages social proof by mentioning the large number of participants, which builds credibility and encourages others to share their experiences.

3) Soft Services

Soft Services

Soft Services is a company that sends out emails to its customers, as evidenced by the email titled "Love you too." This email is effective for requesting reviews because it likely expresses gratitude and builds a positive relationship with the customer, making them more inclined to leave a favorable review.

4) Licorice.com

Licorice.com

Licorice.com, known for its delightful confectioneries, sent an email with the subject line "You're making us blush 😍" that stands out as a review email due to its engaging and positive tone. This email effectively captures the recipient's attention, making them more likely to read and respond, thereby fostering a strong connection with the customer.

5) Cora

Cora

Cora is a company that focuses on providing high-quality, organic feminine care products. The email titled "The editors have spoken" effectively captures attention with its authoritative tone and clear messaging, making it a standout example of engaging and well-designed email communication.

6) Mill

Mill

Mill's email titled "Future-proof your kitchen with Mill" stands out due to its engaging subject line and clear messaging, which immediately captures the recipient's attention. The email's design and content are well-structured, making it easy for customers to understand the benefits and take action, thereby enhancing the overall user experience.

7) Figlia

Figlia

Figlia's email titled "Press knows best" effectively captures attention by leveraging the authority of press reviews to build credibility and trust. This approach not only highlights positive testimonials but also encourages recipients to share their own experiences, making it a compelling and engaging review email.

8) Shift Robotics

Shift Robotics

Shift Robotics is a company that has sent out a "2023 Year In Review!" email, summarizing key events and achievements from the past year. This email is a good example of a review email because it provides a comprehensive overview of the year's highlights and encourages user interaction through options to save and share the email on social media.

9) Strava

Strava

Strava's email titled "Subscription Preview: 4 days left. Don't miss out." effectively captures attention with its urgent and compelling subject line. The clean design, featuring a straightforward layout and easy-to-read font, ensures that the message is clear and engaging, making it a standout example of effective email communication.

10) Magic Molecule

Magic Molecule

Magic Molecule's email titled "You'll wish you could shower in it..." captures attention with its intriguing and playful subject line, making it a standout example of effective email communication. The email's engaging content and clear call-to-action encourage recipients to share their experiences, making it a great review email by fostering interaction and building a sense of community among customers.

Why you should use Flodesk to help create your emails

With Flodesk, crafting stunning review emails is a breeze. Its intuitive drag-and-drop interface empowers you to design visually appealing emails that captivate your audience, while its customizable templates ensure your message is both clear and engaging. Elevate your email game effortlessly and watch your reviews soar!

What is Flodesk?

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricing—your price stays the same no matter how big your list gets.

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Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE