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Customer Feedback Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for Customer Feedback that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective Customer Feedback emails.

What should go into customer feedback emails?

A good Customer Feedback email is concise and personalized, making the recipient feel valued and heard. It should include a clear call to action, encouraging the customer to share their thoughts and experiences.

  • Personalized Greeting: Start with the customer's name to make the email feel more personal. For example, "Hi [Customer Name], we value your opinion!"
  • Purpose Statement: Clearly state why you are reaching out. For instance, "We'd love to hear your thoughts on your recent purchase."
  • Specific Questions: Ask targeted questions to get detailed feedback. Examples include, "How satisfied are you with our product?" or "What can we improve?"
  • Call to Action: Encourage the customer to take action, such as filling out a survey or replying to the email. Phrases like "Share your feedback" or "Take our quick survey" work well.
  • Gratitude: Thank the customer for their time and feedback. A simple "Thank you for helping us improve!" can go a long way.
  • Contact Information: Provide a way for the customer to reach out if they have further comments or questions. For example, "Feel free to reply to this email or contact us at [email address]."

Let's jump into it and explore 10 email examples of good Customer Feedback emails!

10 customer feedback email examples

1) RIND Snacks

RIND Snacks

RIND Snacks is a brand known for its innovative approach to dried fruit snacks, focusing on using the whole fruit, including the peel, to maximize nutrition and minimize waste. The "Still into us?" email is a great example of customer feedback because it directly engages recipients with a simple, conversational tone, encouraging them to share their thoughts and re-engage with the brand.

2) Miro

Miro

Miro's email invites recipients to join a research session and offers a $50 gift card as an incentive. This approach is effective for customer feedback because it combines a clear call to action with a tangible reward, making it easy and appealing for customers to share their insights.

3) Invision

Invision

Invision is a platform designed for digital product design and collaboration, offering tools that streamline the feedback process. The "We want to hear from you" email is effective for customer feedback because it uses a direct and engaging approach, making it easy for recipients to share their thoughts and contribute to the platform's improvement.

4) Everlane

Everlane

Everlane's "Share Your Thoughts" email stands out for its clean design and straightforward approach, making it easy for customers to provide feedback. The email's simplicity and focus on user experience empower recipients to share their opinions effortlessly, enhancing customer engagement and satisfaction.

5) Dropbox

Dropbox

Dropbox is a cloud storage service that allows users to store and share files securely and efficiently. The "Tell Us How We Did" email from Dropbox excels in its simplicity and user-centric design, making it easy for recipients to provide feedback with a clear call to action and a clean, visually appealing layout.

6) Semrush

Semrush

Semrush is a comprehensive digital marketing tool that helps businesses improve their online visibility and gain insights into their competitors. The "How Much Does Influencer Marketing Really Cost?" email is a good Customer Feedback email because it combines a clear, engaging question with a visually appealing design, making it easy for recipients to share their thoughts and contribute to the platform's ongoing improvement.

7) Netflix

Netflix

Netflix is a leading streaming service that offers a wide variety of TV shows, movies, and original content to millions of subscribers worldwide. The "Netflix values your opinion" email is effective because it directly engages users with a simple, clean design and a clear call to action, making it easy for recipients to share their feedback and feel valued by the company.

8) Taylor Stitch

Taylor Stitch

Taylor Stitch is a brand known for its well-crafted customer communications, such as feedback requests after a purchase. The "Feedback | Please review your recent purchases!" email is a good example of a Customer Feedback email because it directly asks customers to review their recent purchases, features a clean and organized layout, and includes actionable buttons for user interaction, making it easy for recipients to provide their feedback.

9) Chewy

Chewy

Chewy is a popular online retailer specializing in pet food and supplies, known for its customer-centric approach. The "Tell Us What You Think" email features a clean, user-friendly design with a straightforward call to action, making it easy for recipients to share their feedback and feel valued by the company.

10) Square

Square

Square's "Customer Left You Positive Feedback" email is a prime example of effective customer feedback communication. Its clean design and straightforward message make it easy for recipients to understand and engage with, empowering users to feel valued and appreciated for their input.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly design beautiful and effective Customer Feedback emails that resonate with your audience. Our intuitive platform empowers you to create personalized, visually appealing emails that encourage meaningful customer engagement and feedback.

Wrapping up

Flodesk

Flodesk makes it easy to design beautiful and effective Customer Feedback emails that resonate with your audience. With our intuitive platform, you can create personalized, visually appealing emails that encourage meaningful customer engagement and feedback.

Flodesk offers the most user-friendly email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

In conclusion, using Flodesk can transform your email marketing strategy, making it easier to connect with your customers and gather valuable feedback. Sign up today and start creating impactful emails with Flodesk.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.