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Back To School Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for Back To School that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and inspire your own email campaigns.

What should go into Back To School emails?

A good Back To School email should be visually appealing and include a clear call-to-action that resonates with the excitement of the new school year. It should also offer valuable content, such as special discounts or tips for a successful school year, to engage and motivate the reader.

  • Engaging Subject Line: Capture attention with phrases like "Gear Up for Success!" or "Back to School Savings Inside!" to entice the reader to open the email.
  • Personalized Greeting: Use the recipient's name to create a personal connection, such as "Hi [Name], ready for the new school year?"
  • Compelling Visuals: Include vibrant images of school supplies, students, or classrooms to make the email visually appealing and relevant.
  • Clear Call-to-Action: Encourage immediate action with phrases like "Shop Now" or "Get Your Discount" to drive engagement and conversions.
  • Exclusive Offers: Highlight special deals or discounts specifically for Back To School, such as "20% off all backpacks" or "Buy one, get one free on notebooks."
  • Helpful Tips: Provide useful advice or checklists for the new school year, like "Top 5 Study Tips" or "Essential School Supplies Checklist."

Let's jump into it and explore 10 email examples of good Back To School emails!

10 Back To School Email Examples

1) Hearth

Hearth

Hearth's Back To School email features a clean, organized layout with vibrant visuals that immediately capture attention. Its clear call-to-action and helpful tips make it an effective tool for engaging and motivating recipients to prepare for the new school year.

2) Cymbiotika

Cymbiotika

Cymbiotika's Back To School email stands out with its clean design and vibrant imagery, making it visually appealing and easy to navigate. The email's clear call-to-action and focus on simplicity empower users to quickly find and take advantage of the offers, making it an effective tool for engaging recipients during the busy back-to-school season.

3) OLIPOP

OLIPOP

OLIPOP's Back To School email features a clean and organized layout with vibrant visuals that immediately capture attention. Its clear call-to-action and focus on simplicity empower users to quickly find and take advantage of the offers, making it an effective tool for engaging recipients during the busy back-to-school season.

4) Papier

Papier

Papier's Back To School email stands out with its clean design and vibrant imagery, making it visually appealing and easy to navigate. The email's clear call-to-action and focus on simplicity empower users to quickly find and take advantage of the offers, making it an effective tool for engaging recipients during the busy back-to-school season.

5) Skillshare

Skillshare

Skillshare is an online learning community offering thousands of classes on various topics, from creative arts to business skills. The company's Back To School email excels with its clean design and vibrant imagery, making it visually appealing and easy to navigate. The clear call-to-action and focus on simplicity empower users to quickly find and take advantage of the offers, effectively engaging recipients during the busy back-to-school season.

6) Google

Google

Google is a global technology company known for its search engine, online advertising, and various internet services. The Back To School email from Google features a clean design and vibrant imagery, making it visually appealing and easy to navigate. Its clear call-to-action and focus on simplicity empower users to quickly find and take advantage of the offers, engaging recipients during the busy back-to-school season.

7) Misfits Market

Misfits Market

Misfits Market is a company that offers affordable, high-quality groceries delivered directly to your door. Their Back To School email is effective due to its clean design and vibrant imagery, which make it visually appealing and easy to navigate, while the clear call-to-action empowers users to quickly find and take advantage of the offers.

8) Chegg

Chegg

Chegg is an educational technology company that provides digital and physical textbook rentals, online tutoring, and other student services. Their Back To School email is a good example due to its clean design and vibrant imagery, which make it visually appealing and easy to navigate, while the clear call-to-action empowers users to quickly find and take advantage of the offers.

9) Apple

Apple

Apple's Back To School email features a clean and organized layout with vibrant visuals that immediately capture attention. Its clear call-to-action and focus on simplicity empower users to quickly find and take advantage of the offers, making it an effective tool for engaging recipients during the busy back-to-school season.

10) CARE OF CHAN

CARE OF CHAN

CARE OF CHAN's Back To School email features a clean and organized layout with vibrant visuals that immediately capture attention. Its clear call-to-action and focus on simplicity empower users to quickly find and take advantage of the offers, making it an effective tool for engaging recipients during the busy back-to-school season.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly design visually stunning Back To School emails that captivate your audience. Our intuitive platform empowers you to create engaging, personalized content with ease, ensuring your emails stand out and drive results.

Wrapping Up

Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

We hope these examples and tips have inspired you to create your own Back To School email campaigns. Sign up for Flodesk today and start designing emails that captivate and convert. Get started now.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE