In this article, you'll find 10 email examples for automation that have been successfully sent to customers by various companies. Seeing these examples can help you understand what works and inspire you to create your own effective and visually appealing automated emails.
A good automation email is personalized and timely, ensuring it reaches the recipient at the right moment with relevant content. It should also be visually appealing and easy to read, making the recipient feel valued and understood.
Let's jump into it!
Bill's email, titled "The State of Financial Automation," effectively captures the recipient's attention with a clear and relevant subject line. Its professional presentation and timely content make it a strong example of an automation email, ensuring that the message is both engaging and informative for those interested in financial automation.
Google is a major technology company known for its search engine, online advertising technologies, cloud computing, software, and hardware. The email themed around the festive season promotes home automation products from Google, featuring engaging content, festive visuals, and practical information on enhancing the holiday experience, making it an excellent example of a promotional and seasonal email.
Chase is a financial services company that offers a range of banking and financial products, including automatic payment services. The email is effective for automation because it highlights the convenience and peace of mind that comes with automatic payments, addressing the customer directly and emphasizing time-saving benefits, which are key selling points for automated services.
Zapier's email, titled "New in March: Streamline your payment processes with automation, 3 updates, and 5 new apps," effectively captures the recipient's attention by showcasing new features and updates that enhance workflow automation. This email stands out because it provides clear, actionable information on how users can improve their payment processes, making it a valuable resource for those looking to optimize their operations.
Otter.ai is a service that offers automatic note-taking to boost productivity. The company did a good job with this email by clearly highlighting the key benefit of their Otter Pro service—enhancing productivity through automatic note-taking—using a clear subject line, engaging content, and a strong call-to-action.
YouTube's email titled "Take your favorite songs to go. Automatically." is a prime example of a well-crafted automation email. It effectively promotes a convenient feature that allows users to download their favorite songs for offline listening, making it both engaging and highly relevant to the recipient's interests.
1973 Ltd's email, titled "Your complete guide to email marketing - Automation (5 of 6)," effectively educates recipients on the nuances of email marketing automation. Its structured approach and clear, actionable insights make it a valuable resource for marketers looking to enhance their email strategies.
Asana is a work management platform designed to help teams organize, track, and manage their work. The email titled "New: Asana for Operations, Sales, and Marketing" is a good example of automation because it clearly communicates new features tailored for specific departments, ensuring relevant information reaches the right audience.
MailNinja's email, titled "Minimise your efforts with email automations," stands out with its clean and organized layout, making it easy for recipients to navigate and understand the content. The use of clear headings and a straightforward design ensures that the message is both visually appealing and effective in communicating the benefits of email automation.
Bugsnag is a platform that provides automatic detection and reporting of errors, including Out Of Memory (OOM) errors, and offers support for Expo. The email is effective because it introduces new features in a clear and concise manner, making it easy for recipients to understand the new capabilities and benefits offered by Bugsnag.
With Flodesk, you can effortlessly create stunning automation emails that captivate your audience. Its intuitive design tools and user-friendly interface empower you to craft personalized, visually appealing emails that not only look professional but also drive engagement and conversions.
Flodesk is the most intuitive email marketing platform for small businesses, designed to help you grow, nurture, and monetize your email list beautifully. Easily create, send, and automate emails that increase your reach and drive sales—no coding or design experience needed. Trusted by over 100,000 businesses globally, Flodesk offers powerful features without the hassle of complicated tools. Plus, with flat-rate pricing, your costs stay the same no matter how big your list grows.
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