{"id":9354,"date":"2023-10-12T08:47:50","date_gmt":"2023-10-12T16:47:50","guid":{"rendered":"https:\/\/flodesk.com\/blog\/?p=9354"},"modified":"2024-02-14T06:35:09","modified_gmt":"2024-02-14T14:35:09","slug":"why-your-business-needs-a-quiz-and-how-to-make-one","status":"publish","type":"post","link":"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/","title":{"rendered":"7 reasons your business needs a quiz right now and how to make one"},"content":{"rendered":"<div data-animate-children class='p-block'>\n<p><strong><em>TL;DR: Quizzes are a powerhouse for growth\u2014helping you rapidly build your list, segment subscribers, unlock customer insights, and deliver personalized content. Discover why you need one, how to make it, and some quiz-spiration to get started.<\/em><\/strong><\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Preparing for the holiday sales season as an entrepreneur can feel daunting. With countless brands hustling to get their marketing seen ahead of Black Friday and Cyber Monday (BFCM), finding ways to stand out has never felt more challenging.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>You need a marketing strategy that can help you cut through the chaos and connect with your audience on a deeper level without gobbling up too much time or resources. The answer? An online quiz.<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"2048\"\n  data-height=\"2560\"\n  data-svg=\"\"\n    data-orientation='portrait'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-scaled.jpg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-32x40.jpg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-200x250.jpg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-450x563.jpg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-700x875.jpg 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-1000x1250.jpg 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-1400x1750.jpg 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-1800x2250.jpg 1800w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/05\/Blog-Thumbnail-scaled.jpg 2048w\"\n            data-width=\"2048\"\n      data-height=\"2560\"\n      data-fit=\"cover\"\n      width=\"2048\"\n      height=\"2560\"\n      loading=\"eager\"\n      alt=\"Quiz what digital products to sell\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Quizzes are a simple yet effective way to hit short-term sales goals while deepening your relationships with your audience. Unlike other marketing tools, a quiz invites your audience to engage with your brand in a fun, interactive way\u2014all while growing your list, serving your community, and giving you valuable insight into your target audience.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>While quizzes are an excellent tool for evergreen growth, they&#8217;re ultra-powerful for launches and the holiday sales season. Why? Because you can share them on repeat without your audience ever feeling like you&#8217;re selling to them. Best of all, they arm you with everything you need to connect individuals with their ideal products or services, provide further information, and guide them toward a sale.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Learn more about why your business needs a quiz ahead of holiday sales, quiz essentials and the different types you can make, and how to create yours.<\/p>\n<\/div>\n\n\n\n\t<a class=\"cta-block has-button\" style=\"background-color: #EBD6BF; color:#000000;\"\n\t   href=\"https:\/\/app.flodesk.com\/account\/integration\" target=\"\">\n\t\t\t<div class=\"cta-block__wrapper\">\n\t\t\n\t\t\t\t\t<h3 class=\"cta-block__headline\">Connect Flodesk to Interact and turn quiz-takers into customers<\/h3>\n\t\t\n\t\t\t\t\t<div class=\"cta-block__text\">\n\t\t\t\t<p>Engage your audience, build your list, and sell online with marketing tools that seamlessly work together to grow your business.<\/p>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<button class=\"cta-block__button\" style=\"background-color: #000000; color: #FFFFFF;\">\n\t\t\t\tConnect your Interact quiz\t\t\t<\/button>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"quizzes-the-ultimate-way-to-engage-grow-and-sell\" name=\"quizzes-the-ultimate-way-to-engage-grow-and-sell\" data-animate data-destination=\"quizzes-the-ultimate-way-to-engage-grow-and-sell\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">Quizzes: The ultimate way to engage, grow, and sell<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Humans are innately curious\u2014we love learning more about ourselves. Quizzes pique our natural curiosity, which is why they&#8217;re such a powerful tool for business growth. Their interactive and personalized nature makes people more likely to engage with them than other marketing content. And if participants enjoy a quiz or find the topic entertaining, they&#8217;ll share their results and encourage friends to take the quiz, too.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Tools like Interact make it easy to create a high-converting quiz in minutes. And because you can <a href=\"https:\/\/app.flodesk.com\/account\/integration\">directly connect your Flodesk and Interact accounts<\/a>, your quiz and email marketing can work together to seamlessly drive you towards your goals\u2014through BFCM and beyond.<\/p>\n<\/div>\n\n<div id=\"why-you-should-create-a-quiz-right-now\" name=\"why-you-should-create-a-quiz-right-now\" data-animate data-destination=\"why-you-should-create-a-quiz-right-now\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">Why you should create a quiz right now<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Quizzes are an incredibly effective list-building tool with added benefits like better engagement, lead nurturing, and sales potential. Here&#8217;s why you should consider incorporating one into your marketing strategy:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li><strong>Connect with your audience in a fun, ultra-engaging way. <\/strong><br>Interact quizzes make your audience&#8217;s brand journey feel entertaining and refreshingly personal. Entrepreneurs, <a href=\"https:\/\/jennakutcherblog.com\/quizzes\/\" target=\"_blank\" rel=\"noreferrer noopener\">like Jenna Kutcher<\/a>, love using Interact to create cosmo-style quizzes that build connections with their audience and personalize their brand journey\u2014offering an info-taining experience from start to finish.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li><strong>Generate quality leads on autopilot.<\/strong><br>According to Interact, on average, <a href=\"https:\/\/www.tryinteract.com\/blog\/quiz-conversion-rate-report-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">40.1% of quiz takers<\/a> will convert to leads. Quizzes help generate high-quality leads without you needing to lift a finger. They tend to attract people with a higher level of intent and capture emails from those with a genuine interest in your quiz topic\u2014making them more likely to engage with or buy from you later.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li><strong>Share unique insights and value while warming your audience for sales<\/strong>. <br>Quizzes are naturally engaging and interactive, giving your audience a break from the traditional ads bombarding them during the BFCM season. By offering an enjoyable and helpful quiz experience, you can grab potential customers\u2019 attention and keep them engaging with your brand.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li><strong>Automatically segment subscribers. <\/strong><br>Quizzes make it easy (and fun) for individuals to self-segment by choosing options that align with their preferences, interests, or needs.<strong> <\/strong>You can <a href=\"https:\/\/help.flodesk.com\/en\/articles\/8432337-how-to-connect-interact-and-flodesk\">automatically segment your audience based on their quiz responses<\/a>, allowing you to quickly identify leads who might be interested in the kinds of products or services you offer.<br><\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li><strong>Effortlessly deliver personalized, relevant content. <\/strong><br>By segmenting your audience based on quiz results, you can tailor every email you send to each segment\u2019s specific interests and needs. Use quiz follow-up emails to continuously nurture them with hyper-relevant content\u2014helping you convert more subscribers into paying customers when BFCM rolls around.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li><strong>Gather valuable insights. <\/strong><br>Aside from capturing emails, quizzes allow you to gather valuable insights about your audience that empower you to refine your brand messaging, strategies, and offerings to meet their demands and needs.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li><strong>Maximize your engagement and viral potential<\/strong>.<br>Quizzes are inherently shareable. According to BuzzSumo, the average quiz gets shared a whopping 1,900 times\u2014amplifying your brand\u2019s odds of going viral and bolstering your list growth ahead of BFCM.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"short-on-time-create-a-quiz-in-2-minutes-with-interactai\" name=\"short-on-time-create-a-quiz-in-2-minutes-with-interactai\" data-animate data-destination=\"short-on-time-create-a-quiz-in-2-minutes-with-interactai\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">Short on time? Create a quiz in 2 minutes with InteractAI<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Interact recently launched a new AI tool that creates a custom quiz in minutes by pulling information from your website or URL to match your brand\u2019s voice and style so that the content feels like you created it. To create a quiz with InteractAI, all you need to do is:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li>Input your website or any URL<\/li>\n\n\n\n<li>Share a sentence or two about what your business does and the most common problem you help solve<\/li>\n\n\n\n<li>Choose from InteractAI\u2019s top quiz title recommendations<\/li>\n\n\n\n<li>Decide what you want your quiz to do<\/li>\n\n\n\n<li>Select the number of questions you\u2019d like to include<\/li>\n\n\n\n<li>Specify the topics or audience you want your quiz to address<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>And that\u2019s it! In just a few clicks, you\u2019ll have a unique, high-quality quiz that\u2019s ready to share. <a href=\"https:\/\/www.tryinteract.com\/ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">Try creating a quiz with InteractAI.<\/a><\/p>\n<\/div>\n\n<div id=\"quiz-essentials-to-convert-more-customerswith-hot-tips-from-interacts-ceo\" name=\"quiz-essentials-to-convert-more-customerswith-hot-tips-from-interacts-ceo\" data-animate data-destination=\"quiz-essentials-to-convert-more-customerswith-hot-tips-from-interacts-ceo\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">Quiz essentials to convert more customers\u2014with hot tips from Interact\u2019s CEO<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Creating an effective quiz for your business requires careful planning, intention, and execution. As you\u2019re mapping out your quiz, there are five essential elements you need to include:<\/p>\n<\/div>\n\n<div id=\"1-an-irresistible-topic\" name=\"1-an-irresistible-topic\" data-animate data-destination=\"1-an-irresistible-topic\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">1. An irresistible topic<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>First, choose an enticing quiz topic that will hook your audience by answering questions like:<br><\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li>What do I want to achieve?<\/li>\n\n\n\n<li>Who do I want to attract?<\/li>\n\n\n\n<li>What questions do customers ask me all the time?&nbsp;<\/li>\n\n\n\n<li>What kind of solutions are they looking for?<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Start by making a list of all the questions <em>you know<\/em> that your ideal customers are asking themselves. Then, ideate on quiz topics that answer those questions and position you as an expert while tying back to what your brand offers.<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"1210\"\n  data-height=\"920\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.41.02-PM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.41.02-PM-32x24.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.41.02-PM-200x152.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.41.02-PM-450x342.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.41.02-PM-700x532.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.41.02-PM-1000x760.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.41.02-PM.png 1210w\"\n            data-width=\"1210\"\n      data-height=\"920\"\n      data-fit=\"cover\"\n      width=\"1210\"\n      height=\"920\"\n      loading=\"eager\"\n      alt=\"What's your purpose Interact quiz\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"2-valuable-quiz-results\" name=\"2-valuable-quiz-results\" data-animate data-destination=\"2-valuable-quiz-results\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">2. Valuable quiz results<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Before you create any questions for your quiz, get super clear on your quiz results. Create results that provide your audience entertainment or genuine value\u2014like personality insights, product or service recommendations, and actionable tips\u2014while sticking to your core brand identity.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>For example, say you&#8217;re a coach who wants to create a personality quiz. You can&#8217;t possibly create results that speak to every kind of personality out there. But <em>you can<\/em> focus on 4-5 personalities that match the kind of people you typically work with who you can best serve with your offers.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Whatever results you create should feel informative (and fun!) while subtly weaving your brand in as the solution to participants&#8217; problems. We recommend choosing between 3-6 different results to avoid confusing your audience or overwhelming your quiz.<\/p>\n<\/div>\n\n<div id=\"3-insightful-quiz-questions\" name=\"3-insightful-quiz-questions\" data-animate data-destination=\"3-insightful-quiz-questions\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">3. Insightful quiz questions<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Did you know that every single question you include in your quiz can provide you with valuable insights about your audience\u2019s desires and needs? When individuals take your quiz, they\u2019re actively and intentionally sharing their personal data with you\u2014giving you everything you need to tailor your offers and messaging to their preferences.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Be strategic about the questions you choose to include (or disclude) throughout the quiz. Interact\u2019s CEO, Josh Haynam, says, \u201cInclude questions that build trust and show your deep understanding of customers.\u201d<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>And if you\u2019re unsure what specific questions to ask your audience, you can leverage Interact\u2019s <a href=\"https:\/\/www.youtube.com\/watch?v=v4W77gx9sdo\" target=\"_blank\" rel=\"noreferrer noopener\">new AI Question Generator<\/a> to create the best quiz questions.<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"1210\"\n  data-height=\"1256\"\n  data-svg=\"\"\n    data-orientation='square'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.39.14-PM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.39.14-PM-32x33.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.39.14-PM-200x208.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.39.14-PM-450x467.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.39.14-PM-700x727.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.39.14-PM-1000x1038.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.39.14-PM.png 1210w\"\n            data-width=\"1210\"\n      data-height=\"1256\"\n      data-fit=\"cover\"\n      width=\"1210\"\n      height=\"1256\"\n      loading=\"eager\"\n      alt=\"Life coach Interact quiz questions\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"4-a-captivating-title-and-description\" name=\"4-a-captivating-title-and-description\" data-animate data-destination=\"4-a-captivating-title-and-description\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">4. A captivating title and description<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Lead with an attention-grabbing title that piques your target audience&#8217;s curiosity and entices them to engage instantly. Josh recommends crafting quiz titles that address your customers&#8217; core questions or problems.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are some examples of ultra-enticing quiz titles for inspiration:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li>What\u2019s your selling personality?<\/li>\n\n\n\n<li>Discover your email writing style<\/li>\n\n\n\n<li>Is your money mindset working for you?<\/li>\n\n\n\n<li>Unlock the secrets of your brand archetype<\/li>\n\n\n\n<li>What\u2019s your brand photography style?<\/li>\n\n\n\n<li>What\u2019s your marketing spirit animal?<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Next, write a short description that shares more about your quiz and what they&#8217;ll learn by the end. Tease key details, like how long the quiz will take, how many questions it has, or what kinds of results there are.\u00a0<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>For some extra quiz title ideas and inspiration, try Interact\u2019s <a href=\"https:\/\/www.youtube.com\/watch?v=km6IFo5wJlU\" target=\"_blank\" rel=\"noreferrer noopener\">new AI title generator<\/a> to easily create and choose your quiz topic and title.<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"1208\"\n  data-height=\"946\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.30.35-PM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.30.35-PM-32x25.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.30.35-PM-200x157.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.30.35-PM-450x352.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.30.35-PM-700x548.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.30.35-PM-1000x783.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-06-at-3.30.35-PM.png 1208w\"\n            data-width=\"1208\"\n      data-height=\"946\"\n      data-fit=\"cover\"\n      width=\"1208\"\n      height=\"946\"\n      loading=\"eager\"\n      alt=\"Whats your writing style Interact quiz\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"5-a-follow-up-email-sequence\" name=\"5-a-follow-up-email-sequence\" data-animate data-destination=\"5-a-follow-up-email-sequence\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">5. A follow-up email sequence<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Once participants finish your quiz, don&#8217;t let the engagement end there. <a href=\"https:\/\/www.tryinteract.com\/blog\/how-to-create-a-quiz-for-your-existing-flodesk-workflow\/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"broken_link\">Implement a thoughtfully curated email sequence<\/a> that continues to provide value and nurture new subscribers with personalized content. By delivering your quiz results through email, you can hyper-personalize the message they receive while making a great first impression in the inbox.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Then, continue engaging with quiz-takers in the days following in a way that feels relevant and genuine\u2014not overly salesy. Create a nurture email sequence that connects the dots between an individual&#8217;s quiz results, their interests, and your offerings.&nbsp;<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"2560\"\n  data-height=\"1602\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-scaled.jpg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-32x20.jpg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-200x125.jpg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-450x282.jpg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-700x438.jpg 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-1000x626.jpg 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-1400x876.jpg 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-1800x1126.jpg 1800w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-2200x1377.jpg 2200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-2500x1564.jpg 2500w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Workflow-analytics-2-scaled.jpg 2560w\"\n            data-width=\"2560\"\n      data-height=\"1602\"\n      data-fit=\"cover\"\n      width=\"2560\"\n      height=\"1602\"\n      loading=\"eager\"\n      alt=\"Workflow analytics\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>With Flodesk, you can easily design emails people love to get and set up an automated workflow that tailors the experience for every subscriber. <a href=\"https:\/\/help.flodesk.com\/en\/articles\/3643451-workflow-logic-faqs\">Add action and exit steps<\/a> to nurture on autopilot, seamlessly leading new subscribers through a personalized journey.<br><br>For example, a follow-up email sequence for your quiz may look something like this:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul>\n<li>Email 1: Deliver quiz results<\/li>\n\n\n\n<li>Email 2: Tips, resources, or content related to quiz results<\/li>\n\n\n\n<li>Email 3: Introduce yourself and share a relevant story<\/li>\n\n\n\n<li>Email 4: Highlight social proof, like a case study or testimonial<\/li>\n\n\n\n<li>Email 5: Promote an exclusive paid offer or discount&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"3-brilliant-quiz-examples-to-inspire-yours\" name=\"3-brilliant-quiz-examples-to-inspire-yours\" data-animate data-destination=\"3-brilliant-quiz-examples-to-inspire-yours\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">3 Brilliant quiz examples to inspire yours<\/h2>\n<\/div>\n\n<div id=\"1-the-personality-quiz\" name=\"1-the-personality-quiz\" data-animate data-destination=\"1-the-personality-quiz\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">1. The personality quiz<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>As humans, we&#8217;re hardwired to constantly seek a deeper understanding of who we are, making personality quizzes extremely popular. This quiz style helps individuals gain insights into their personal traits, characteristics, and preferences.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Jenna Kutcher, a Flodesk member and Interact user, hooks her audience with a personality quiz that <a href=\"https:\/\/jennakutcher.com\/secretsauce\" target=\"_blank\" rel=\"noreferrer noopener\">unveils their &#8220;secret sauce.&#8221;<\/a> The quiz title is simple yet compelling, instantly piquing website visitors&#8217; curiosity. <\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"2678\"\n  data-height=\"1512\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-32x18.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-200x113.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-450x254.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-700x395.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-1000x565.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-1400x790.png 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-1800x1016.png 1800w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-2200x1242.png 2200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM-2500x1412.png 2500w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-12-at-5.12.31-PM.png 2678w\"\n            data-width=\"2678\"\n      data-height=\"1512\"\n      data-fit=\"cover\"\n      width=\"2678\"\n      height=\"1512\"\n      loading=\"eager\"\n      alt=\"Jenna Kutchers Quiz\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>A short descriptor backed by an irresistible CTA has helped drive over 100,000 people to &#8220;Take the quiz&#8221; and join her email list. By the end, quiz-takers walk away with helpful insights about themselves, and Jenna gains a deeper understanding of her audience. It&#8217;s a win-win.<\/p>\n<\/div>\n\n<div id=\"2-the-product-or-service-recommendation-quiz\" name=\"2-the-product-or-service-recommendation-quiz\" data-animate data-destination=\"2-the-product-or-service-recommendation-quiz\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">2. The product or service recommendation quiz<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>These quizzes do <em>exactly<\/em> what you&#8217;d expect: recommend products or services. You can help your audience overcome decision paralysis by giving them personalized recommendations that are relevant to your offerings based on their quiz responses.<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"2942\"\n  data-height=\"1506\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-32x16.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-200x102.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-450x230.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-700x358.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-1000x512.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-1400x717.png 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-1800x921.png 1800w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-2200x1126.png 2200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM-2500x1280.png 2500w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.05.41-AM.png 2942w\"\n            data-width=\"2942\"\n      data-height=\"1506\"\n      data-fit=\"cover\"\n      width=\"2942\"\n      height=\"1506\"\n      loading=\"eager\"\n      alt=\"Savvy Leigh Photography quiz example\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Flodesk member, Savannah of <a href=\"https:\/\/savvyleigh.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Savvy Leigh Photography<\/a>, uses a recommendation-style Interact quiz to provide value and gain more wedding photography clients. <\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>She says, &#8220;Quizzes let me showcase my expertise, learn more about my audience in an automated way, and help potential clients connect and interact with my business. Because I can create multiple results for my quiz, I&#8217;m able to provide legitimately helpful, custom advice that feels tailored to the quiz-taker. This lets me build trust with them before they even reach out to me\u2014they feel like we know each other.&#8221;<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"2150\"\n  data-height=\"1442\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM-32x21.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM-200x134.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM-450x302.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM-700x469.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM-1000x671.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM-1400x939.png 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM-1800x1207.png 1800w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.06.38-AM.png 2150w\"\n            data-width=\"2150\"\n      data-height=\"1442\"\n      data-fit=\"cover\"\n      width=\"2150\"\n      height=\"1442\"\n      loading=\"eager\"\n      alt=\"Savvy Leigh Photography quiz question example\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Her quiz titled <a href=\"https:\/\/savvyleigh.com\/quiz\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;What wedding theme suits you?&#8221;<\/a> provides helpful recommendations based on participants&#8217; preferences while narrowing in on what prospective customers are looking for in their wedding photography. These insights allow her to follow up with relevant photo packages and personalized messages, seamlessly converting new subscribers into paying customers.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Savannah adds, \u201cMy quiz lets me qualify leads and build trust with my audience. Since my quiz provides information on how to dress for engagement photos, I know everyone filling out my quiz is engaged but hasn&#8217;t booked their wedding photographer yet. So I know it&#8217;s likely that each person going through my quiz is in my target audience and is probably at the stage where they\u2019re looking for my services.\u201d&nbsp;<\/p>\n<\/div>\n\n<div id=\"3-the-self-assessment-quiz\" name=\"3-the-self-assessment-quiz\" data-animate data-destination=\"3-the-self-assessment-quiz\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">3. The self-assessment quiz<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Self-assessment quizzes help individuals reflect on their life, goals, or habits. They can provide personalized resources or guidance for self-improvement, arming quiz-takers with actionable next steps.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Astrologist, Brand Designer, and owner of <a href=\"https:\/\/squarepeg-studio.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"broken_link\">Square Peg Studio<\/a>, Kelli Preston, uses a fun <a href=\"https:\/\/quiz.tryinteract.com\/#\/624e629a33a877001812d0c6\" target=\"_blank\" rel=\"noreferrer noopener\">self-assessment quiz<\/a> to grow her email list. <\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"2944\"\n  data-height=\"1510\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-32x16.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-200x103.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-450x231.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-700x359.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-1000x513.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-1400x718.png 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-1800x923.png 1800w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-2200x1128.png 2200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM-2500x1282.png 2500w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.01.39-AM.png 2944w\"\n            data-width=\"2944\"\n      data-height=\"1510\"\n      data-fit=\"cover\"\n      width=\"2944\"\n      height=\"1510\"\n      loading=\"eager\"\n      alt=\"Square Peg Studio quiz example\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>She says, \u201cI created a quiz because I witnessed how much I liked taking them,\u201d adding, \u201cMost people have enough to do already, so creating something of value like a quiz that didn\u2019t require them to do anything beyond taking a quiz felt like something I wanted.\u201d<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Unlike other opt-in freebies, quizzes have the potential to drive exponentially more engagement. Kelli says, \u201cI&#8217;ve been in business for ten years and have had a lot of different lead magnets. My quiz has been around for a little over a year now and has brought in more leads organically than any of my other lead magnets combined.\u201d<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"2946\"\n  data-height=\"1508\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-32x16.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-200x102.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-450x230.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-700x358.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-1000x512.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-1400x717.png 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-1800x921.png 1800w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-2200x1126.png 2200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM-2500x1280.png 2500w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2023\/10\/Screenshot-2023-09-01-at-9.02.20-AM.png 2946w\"\n            data-width=\"2946\"\n      data-height=\"1508\"\n      data-fit=\"cover\"\n      width=\"2946\"\n      height=\"1508\"\n      loading=\"eager\"\n      alt=\"Square Peg Studio quiz question example\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"how-to-create-an-interact-quiz-and-connect-it-to-flodesk\" name=\"how-to-create-an-interact-quiz-and-connect-it-to-flodesk\" data-animate data-destination=\"how-to-create-an-interact-quiz-and-connect-it-to-flodesk\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">How to create an Interact quiz and connect it to Flodesk<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>No matter your goal or industry, an Interact quiz can help you grow your list, unlock powerful insights, and start nurturing prospective customers just in time for holiday sales. Here\u2019s how to make yours and integrate it directly with your Flodesk account.<\/p>\n<\/div>\n\n<div id=\"1-choose-a-template-for-your-goal\" name=\"1-choose-a-template-for-your-goal\" data-animate data-destination=\"1-choose-a-template-for-your-goal\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">1. Choose a template for your goal<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>To increase leads for an existing offer or build anticipation for a new one, you can explore <a href=\"https:\/\/www.tryinteract.com\/quizzes\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interact\u2019s range of quiz templates<\/a> for every industry, topic, or audience.&nbsp; Choose the template that best aligns with your goal and use it as a starting point, or create your own from scratch.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>If you\u2019re not sure where to start, you can <a href=\"https:\/\/ai.tryinteract.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">use Interact\u2019s AI<\/a> to create a custom done-for-you quiz. The sky\u2019s the limit!<\/p>\n<\/div>\n\n<div id=\"2-style-your-quiz-to-match-your-brand-perfectly\" name=\"2-style-your-quiz-to-match-your-brand-perfectly\" data-animate data-destination=\"2-style-your-quiz-to-match-your-brand-perfectly\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">2. Style your quiz to match your brand perfectly<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Customize every aspect of your quiz for a brilliantly branded experience\u2014from your logo, colors, and fonts to your links and images.&nbsp;<\/p>\n<\/div>\n\n<div id=\"3-integrate-it-with-flodesk\" name=\"3-integrate-it-with-flodesk\" data-animate data-destination=\"3-integrate-it-with-flodesk\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">3. Integrate it with Flodesk<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>As you\u2019re growing your audience with a quiz, send your list personalized, beautiful emails with Flodesk. Instead of manually uploading CSV files to your Flodesk account or using apps like Zapier and Pabbly Connect, you can <a href=\"https:\/\/app.flodesk.com\/account\/integration\">directly connect your Flodesk account to Interact<\/a> in minutes so your list-building and email-nurturing tools automatically work together.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Integrate your accounts and set up an automation to automatically add every new Interact lead you get through your quiz to your Flodesk segments. <a href=\"https:\/\/help.flodesk.com\/en\/articles\/8432337-how-to-connect-interact-and-flodesk\">Learn how.<\/a><\/p>\n<\/div>\n\n<div id=\"4-embed-it-on-your-website\" name=\"4-embed-it-on-your-website\" data-animate data-destination=\"4-embed-it-on-your-website\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">4. Embed it on your website<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Once your quiz is ready for publishing, you can embed it anywhere you like\u2014your website popup, header, footer, page blocks, call-to-action buttons. You name it. Interact makes it easy to copy and paste embed code into your website and start generating leads instantly.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>No website? No problem. You can fully host your quiz on Interact. Just hit publish and share, anywhere.<\/p>\n<\/div>\n\n<div id=\"5-share-it-here-there-and-everywhere\" name=\"5-share-it-here-there-and-everywhere\" data-animate data-destination=\"5-share-it-here-there-and-everywhere\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">5. Share it here, there, and everywhere<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Start promoting your quiz across your brand touchpoints\u2014on your website, <a href=\"https:\/\/app.flodesk.com\/forms\/templates?category=0\">Flodesk Link in bio<\/a>, and through your social posts. Remember, quizzes are inherently shareable, so explore ways to get yours in front of more eyeballs and make the content extra intriguing.<\/p>\n<\/div>\n\n\n\n\t<a class=\"cta-block has-button\" style=\"background-color: #EBD6BF; color:#000000;\"\n\t   href=\"https:\/\/app.flodesk.com\/account\/integration\" target=\"\">\n\t\t\t<div class=\"cta-block__wrapper\">\n\t\t\n\t\t\t\t\t<h3 class=\"cta-block__headline\">Connect Flodesk to Interact and turn quiz-takers into customers<\/h3>\n\t\t\n\t\t\t\t\t<div class=\"cta-block__text\">\n\t\t\t\t<p>Engage your audience, build your list, and sell online with marketing tools that seamlessly work together to grow your business.<\/p>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<button class=\"cta-block__button\" style=\"background-color: #000000; color: #FFFFFF;\">\n\t\t\t\tConnect your Interact quiz\t\t\t<\/button>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"lets-get-down-to-quizness-fuel-your-email-marketing-with-an-interact-quiz\" name=\"lets-get-down-to-quizness-fuel-your-email-marketing-with-an-interact-quiz\" data-animate data-destination=\"lets-get-down-to-quizness-fuel-your-email-marketing-with-an-interact-quiz\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">Let\u2019s get down to quizness. Fuel your email marketing with an Interact quiz<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>There\u2019s never been a better time to amplify your marketing efforts with a quiz ahead of holiday sales. Transform your expertise into an irresistible lead magnet your audience can\u2019t wait to experience (and share) with an Interact quiz. As you grow, continue to nurture and sell with beautifully branded emails that feel refreshingly personal. There\u2019s no stopping what you can create.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><a href=\"https:\/\/app.flodesk.com\/account\/integration\">Try the Flodesk and Interact direct integration<\/a> and experience the difference it makes for your business.&nbsp;<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>TL;DR: Quizzes are a powerhouse for growth\u2014helping you rapidly build your list, segment subscribers, unlock customer insights, and deliver personalized content. Discover why you need one, how to make it, and some quiz-spiration to get started. Preparing for the holiday sales season as an entrepreneur can feel daunting. With countless brands hustling to get their [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39,37,14],"tags":[15,33,17],"table_tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 reasons your business needs a quiz right now and how to make one - Flodesk<\/title>\n<meta name=\"description\" content=\"Discover how quizzes can rapidly grow your list, segment subscribers, unlock customer insights, and personalize content\u2014plus how to make one.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 reasons your business needs a quiz right now and how to make one - Flodesk\" \/>\n<meta property=\"og:description\" content=\"Discover how quizzes can rapidly grow your list, segment subscribers, unlock customer insights, and personalize content\u2014plus how to make one.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/\" \/>\n<meta property=\"og:site_name\" content=\"Flodesk\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-12T16:47:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-14T14:35:09+00:00\" \/>\n<meta name=\"author\" content=\"Jordyn Kerr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jordyn Kerr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"12 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/\",\"url\":\"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/\",\"name\":\"7 reasons your business needs a quiz right now and how to make one - Flodesk\",\"isPartOf\":{\"@id\":\"https:\/\/flodesk.com\/blog\/#website\"},\"datePublished\":\"2023-10-12T16:47:50+00:00\",\"dateModified\":\"2024-02-14T14:35:09+00:00\",\"author\":{\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/be511d0673edac0066b35db85f126763\"},\"description\":\"Discover how quizzes can rapidly grow your list, segment subscribers, unlock customer insights, and personalize content\u2014plus how to make one.\",\"breadcrumb\":{\"@id\":\"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/flodesk.com\/blog\/why-your-business-needs-a-quiz-and-how-to-make-one\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/flodesk.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"7 reasons your business needs a quiz right now and how to make one\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/flodesk.com\/blog\/#website\",\"url\":\"https:\/\/flodesk.com\/blog\/\",\"name\":\"Flodesk\",\"description\":\"A blog sharing email marketing strategies and best practices for small business owners\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/flodesk.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/be511d0673edac0066b35db85f126763\",\"name\":\"Jordyn Kerr\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8162d25687ef07684f078e0cdd78b3d6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8162d25687ef07684f078e0cdd78b3d6?s=96&d=mm&r=g\",\"caption\":\"Jordyn Kerr\"},\"description\":\"Jordyn is a storyteller and content strategist with a passion for helping brands grow their impact. 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