{"id":7846,"date":"2023-06-16T09:04:40","date_gmt":"2023-06-16T17:04:40","guid":{"rendered":"https:\/\/flodesk.com\/blog\/?p=7846"},"modified":"2026-05-11T12:36:19","modified_gmt":"2026-05-11T20:36:19","slug":"jessie-and-shawna-flodesk-checkout-success","status":"publish","type":"post","link":"https:\/\/flodesk.com\/blog\/jessie-and-shawna-flodesk-checkout-success\/","title":{"rendered":"How Jessie and Shawna used Flodesk Checkout to make over $78,000 in online sales"},"content":{"rendered":"
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TL;DR: Meet Jessie and Shawna\u2014Positive reinforcement trainers for horses and the entrepreneurial duo behind Shawna Karrasch Equine. Learn how they used Flodesk Checkout and Flodesk Email to sell online\u2014plus four tips to convert email subscribers into customers.<\/em><\/strong><\/p>\n<\/div>\n\n\n

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Jessie Hillegas and Shawna Karrasch are the entrepreneurs behind Shawna Karrasch Equine\u2014a brand dedicated to educating others on the benefits of positive reinforcement training for horses. <\/p>\n<\/div>\n\n

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Both women come from two distinct yet complementary backgrounds. Jessie has ridden horses since childhood and is renowned as a horse trainer. Shawna began her career training large marine mammals at SeaWorld before shifting her focus to the equestrian world. Now, Shawna Karrasch Equine is pioneering positive reinforcement training for horses\u2014their books, videos, and workshops provide education and encouragement for equine professionals, educators, and amateurs alike. <\/p>\n<\/div>\n\n

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Learn how Jessie and Shawna used Flodesk Checkout<\/a> (sales pages, online payments, and instant product delivery\u2014all in one place) to sell online and hit five-figure success.<\/p>\n<\/div>\n\n

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A post shared by Flodesk (@flodesk)<\/a><\/p><\/div><\/blockquote>