{"id":7498,"date":"2023-05-11T04:31:23","date_gmt":"2023-05-11T12:31:23","guid":{"rendered":"https:\/\/flodesk.com\/blog\/?p=7498"},"modified":"2026-05-11T12:44:11","modified_gmt":"2026-05-11T20:44:11","slug":"best-time-to-send-newsletter","status":"publish","type":"post","link":"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/","title":{"rendered":"The Best Time to Send a Newsletter to Optimize Open Rates"},"content":{"rendered":"<div data-animate-children class='p-block'>\n<p>You\u2019ve put love and time into crafting the perfect copy and chose a design that is on fleek, and on brand. Now it just needs to be on time.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>You don&#8217;t want your newsletters to get lost in the inboxes of your audience. One of the ways to make sure yours gets read is by optimizing the sending time. In this article, we\u2019ll reveal how you can find the perfect time for your audience to complete your <a href=\"https:\/\/flodesk.com\/blog\/small-business-email-marketing\/\">email marketing strategy<\/a>.<\/p>\n<\/div>\n\n<div id=\"what-is-the-best-time-to-send-a-newsletter\" name=\"what-is-the-best-time-to-send-a-newsletter\" data-animate data-destination=\"what-is-the-best-time-to-send-a-newsletter\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\"><strong>What is the best time to send a newsletter?<\/strong><\/h2>\n<\/div>\n\n\n<div data-animate class=\"pull-quote\">\n  <div class=\"quote textarea\">\n    <p>TL;DR: <a href=\"https:\/\/coschedule.com\/blog\/best-time-to-send-email#when-is-the-best-time-to-send-email-in-2023-\" target=\"_blank\" rel=\"noopener noreferrer\" style=\"color: blue;\">According to recent studies<\/a>, the best time to send a newsletter is between 10am to 3pm, in the middle of the week. This is likely because people are most active at work and on their computers at this time of day.<\/p>\n  <\/div>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here\u2019s some advice on the best send times if you want to optimize open rates according to the research:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li><strong>Early morning send times generally perform better <\/strong>than afternoon or evening send times. The top three best morning send times are:<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li><strong>10 am: <\/strong>Takes first place in several studies about send time optimization.<\/li>\n\n\n\n<li><strong>9 am: <\/strong>Data shows this is a popular time to send email marketing campaigns.&nbsp;<\/li>\n\n\n\n<li><strong>8 am: <\/strong>This appears to be a high-engagement time, as people may check email when they begin their workdays.<\/li>\n<\/ul>\n<\/div><\/li>\n\n\n\n<li><strong>Afternoon send times <\/strong>can also be successful for email opens. The top two best afternoon send times are:<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li><strong>1 pm: <\/strong>A popular time to get email opens, possibly because people check email right after lunch.<\/li>\n\n\n\n<li><strong>3 pm: <\/strong>This could be a successful time to send your email campaigns, as people check out of work mode and look for distractions.<\/li>\n<\/ul>\n<\/div><\/li>\n\n\n\n<li><strong>Evening send times generally have lower open rates<\/strong> than morning or afternoon send times. The least effective send times are:<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li><strong>6 am. to 9 am:<\/strong> People are typically commuting or getting ready for work during this time and may not have time to check emails.<\/li>\n\n\n\n<li><strong>6 pm to midnight: <\/strong>People are winding down for the day and may not want to engage with work-related emails.<\/li>\n<\/ul>\n<\/div><\/li>\n<\/ul>\n<\/div>\n\n\n\n\n\t<a class=\"cta-image-block has-button\" style=\"background-color: #E3A525; color:#000000;\"\n\t   href=\"https:\/\/app.flodesk.com\/sign-up\" target=\"\">\n\t\t\t<div class=\"cta-image-block__wrapper\">\n\t\t<div class=\"cta-image-block__content\">\n\t\t\t\t\t\t\t<h3 class=\"cta-image-block__headline\">Find the right time for you with Flodesk<\/h3>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"cta-image-block__text\">\n\t\t\t\t\t<p>With stunning designs and easy-to-use analytics, Flodesk has you covered<\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<button class=\"cta-image-block__button\" style=\"background-color: #000000; color: #FFFFFF;\">\n\t\t\t\t\tStart free trial\t\t\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"cta-image-block__image\">\n\t\t\t\t<img decoding=\"async\" alt=\"\" src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-17-at-5.11.32-PM.png\"\/>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"best-day-to-send-a-newsletter\" name=\"best-day-to-send-a-newsletter\" data-animate data-destination=\"best-day-to-send-a-newsletter\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\"><strong>Best day to send a newsletter<\/strong><\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Overall, sending your newsletter emails in the middle of the week is your best bet. Who wants to open a bunch of emails on Fridays? Here is a breakdown of the best day according to <a href=\"https:\/\/coschedule.com\/blog\/best-time-to-send-email#when-is-the-best-time-to-send-email-in-2023-\" target=\"_blank\" rel=\"noreferrer noopener\">10 studies<\/a> conducted on the highest email engagement times.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li><strong>Sunday is the worst day<\/strong> to send emails if you want your open rates to thrive.<\/li>\n\n\n\n<li><strong>Tuesdays and Thursdays are a safe bet <\/strong>when it comes to the highest open rates.<\/li>\n\n\n\n<li><strong>Mondays aren&#8217;t consistently bad or good<\/strong>\u2014which means that it could highly depend on your specific audience.<\/li>\n\n\n\n<li><strong>Weekdays work better than weekends in general<\/strong>, but this is only looking at opening rates. You should also think about other metrics, such as engagement. Perhaps your audience has more time to interact with your content on the weekend.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"why-does-the-send-time-of-your-newsletter-matter\" name=\"why-does-the-send-time-of-your-newsletter-matter\" data-animate data-destination=\"why-does-the-send-time-of-your-newsletter-matter\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\"><strong>Why does the send-time of your newsletter matter?<\/strong><\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Timing matters when sending out newsletters and email campaigns to your customers. The time you send your email can affect all kinds of metrics\u2014the most obvious one being the open rate. Getting the moment just right to land in someone&#8217;s inbox can drastically increase the chances of them reading your emails. But there are more benefits:&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Optimizing send times can positively impact <strong>click-through rates<\/strong> because you catch people when they\u2019re ready to buy or book a call or appointment.&nbsp;<\/li>\n\n\n\n<li>Timing also affects how well people <strong>engage with your content<\/strong>. People are more likely to engage with content that is relevant to them at a specific moment\u2014and if they have the time to look at it. Email engagement can be measured in various ways, from click-through rates to forwards, or in-email interactions like clicking on polls.&nbsp;<\/li>\n\n\n\n<li>You can improve <strong>brand awareness <\/strong>with email marketing by sending your newsletters at the right time. It can even trigger people to expect and look forward to your emails if you\u2019re consistent with your timing (and quality content). Combine it with smart subject lines and they\u2019ll recognize you instantly.<\/li>\n\n\n\n<li>Your email campaigns can improve<strong> customer relationships<\/strong> by playing into the needs of your target audience. You send them relevant content at times that work for them, instead of pushing promos in the midst of their working day.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"does-the-ideal-time-differ-for-b2c-and-b2b\" name=\"does-the-ideal-time-differ-for-b2c-and-b2b\" data-animate data-destination=\"does-the-ideal-time-differ-for-b2c-and-b2b\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\"><strong>Does the ideal time differ for B2C and B2B?<\/strong><\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>When optimizing send times for your marketing emails, it definitely matters whether you&#8217;re targeting B2C or B2B readers.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Let&#8217;s start with the most obvious example: if you\u2019re trying to reach a B2B audience, you don&#8217;t want to email them on weekends only for them to find your email on Monday in a pile of other to-dos and must-reads. And they\u2019re unlikely to open your emails during their weekend wind down, so this would lose you a lot of traction.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>The best time to send email campaigns aimed at B2B is probably during <strong>business hours<\/strong>, when people are at their desk and already focused on work.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>But if your email subscribers are consumers, and more specifically, working parents, the weekend might be perfect. Saturday morning might be their moment to browse through their emails with a cup of coffee.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Of course, there\u2019s no guarantee for any claim to the best time for each target audience. That\u2019s why <strong>testing is crucial<\/strong>. Individual habits and preferences can vary widely, so make sure to test what works for each audience\u2014or even for individual readers.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Of course, open rates don&#8217;t say it all. You\u2019ll want your email marketing to increase brand awareness, to get people to take action, and increase conversions. Take a look at these <a href=\"https:\/\/flodesk.com\/blog\/newsletter-examples\/\">newsletter examples<\/a> that lead the way.<a href=\"https:\/\/flodesk.com\/blog\/newsletter-examples\/\">&nbsp;<\/a><\/p>\n<\/div>\n\n\n\n\n\t<a class=\"cta-image-block has-button\" style=\"background-color: #5A71B6; color:#C0DFF5;\"\n\t   href=\"https:\/\/app.flodesk.com\/sign-up\" target=\"\">\n\t\t\t<div class=\"cta-image-block__wrapper\">\n\t\t<div class=\"cta-image-block__content\">\n\t\t\t\t\t\t\t<h3 class=\"cta-image-block__headline\">Brilliant email marketing, made beautifully simple<\/h3>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"cta-image-block__text\">\n\t\t\t\t\t<p>Own your growth with powerful, intuitive tools designed to drive big wins for your small business.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<button class=\"cta-image-block__button\" style=\"background-color: #FFFFFF; color: #000000;\">\n\t\t\t\t\tStart free trial\t\t\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"cta-image-block__image\">\n\t\t\t\t<img decoding=\"async\" alt=\"\" src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/04\/Flodesk-Templates.jpeg\"\/>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"what-to-consider-when-optimizing-your-send-times\" name=\"what-to-consider-when-optimizing-your-send-times\" data-animate data-destination=\"what-to-consider-when-optimizing-your-send-times\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\"><strong>What to consider when optimizing your send times<\/strong><\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>We all deal with emails and newsletters differently. Here\u2019s what you need to keep in mind when creating your email marketing strategy and figuring out the best time to send newsletter content.&nbsp;<\/p>\n<\/div>\n\n<div id=\"know-your-audience\" name=\"know-your-audience\" data-animate data-destination=\"know-your-audience\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Know your audience<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Understanding who your readers are will give you a lot of pointers to help pick the right send time. Chief Marketing &amp; Growth Officer, <a href=\"https:\/\/www.linkedin.com\/in\/francescanuvola\/\" target=\"_blank\" rel=\"noreferrer noopener\">Francesca Nuvola<\/a>, points out that the best sending time \u201cdepends on the location, culture, and habits of your target.\u201d&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are some questions that help you determine what your audience needs, and when:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>What time zone(s) are my audience members in?<\/li>\n\n\n\n<li>Are they primarily reading on a mobile device or are they desktop users?<\/li>\n\n\n\n<li>What are the peak times for engagement on my website or social media platforms?<\/li>\n\n\n\n<li>What type of content does my audience prefer?<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Or: <strong>\u2018\u2019When would you like to receive our newsletter?\u2019\u2019<\/strong><\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>You can even straight-up ask what your readers consider to be the right time to receive your weekly newsletters the moment they first fill out your <a href=\"https:\/\/flodesk.com\/blog\/newsletter-signup-examples\/\">newsletter sign-up form<\/a>. That way, you can optimize email timing right from the get-go.&nbsp;<\/p>\n<\/div>\n\n<div id=\"avoid-monday-mornings\" name=\"avoid-monday-mornings\" data-animate data-destination=\"avoid-monday-mornings\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Avoid Monday mornings<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Mondays are hardly ever the right time to push new things on people: they\u2019re busy enough as it is. Inboxes are flooded with what&#8217;s been lifted over the weekend and then some, and energy is low.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>You want to reach your audience when they are focused and when your newsletter will pop up clearly in their inboxes. Even though you&#8217;re eager to send your beautiful-looking news, hold on to it until they actually have time to really appreciate it.&nbsp;<\/p>\n<\/div>\n\n<div id=\"test-different-send-times\" name=\"test-different-send-times\" data-animate data-destination=\"test-different-send-times\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Test different send times<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Experimenting is encouraged when it comes to sending times. Conduct A\/B testing with different send times and track how it affects metrics. It might take a while before you find the sweet spot but when you do\u2026<\/p>\n<\/div>\n\n<div id=\"stay-consistent\" name=\"stay-consistent\" data-animate data-destination=\"stay-consistent\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Stay consistent<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Once you determine the peak time for your audience or different segments, stick with it. People might start looking forward to your content at specific times in their week, and you will want to deliver \u2014this increases brand awareness and strengthens customer relationships.<\/p>\n<\/div>\n\n<div id=\"monitor-performance\" name=\"monitor-performance\" data-animate data-destination=\"monitor-performance\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Monitor performance<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Keep an eye on the <a href=\"https:\/\/flodesk.com\/blog\/email-marketing-metrics-for-ecommerce\/\">metrics<\/a>. You might notice that even after finding the right time to send emails, open rates drop. Check if this has something to do with things like seasonal trends, and learn from it so that you can adapt for the following year.<\/p>\n<\/div>\n\n<div id=\"match-your-subject-line\" name=\"match-your-subject-line\" data-animate data-destination=\"match-your-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Match your subject line<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Even on the best day of the week, at the best performing hours, your email campaign can still see low opening rates. That\u2019s because other factors are weighing in too, such as your subject line. Play around with these as well, to find what works best in your subscribers&#8217; inboxes. Then dazzle them with <a href=\"https:\/\/flodesk.com\/blog\/spring-newsletter-ideas\/\">subject lines<\/a> and <a href=\"https:\/\/flodesk.com\/blog\/newsletter-header\/\">newsletter headers<\/a> that make them want to read all the way through.&nbsp;&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>With the right tool, this is a lot easier to do than it may sound\u2014and you can reap some real benefits from it. <a href=\"https:\/\/app.flodesk.com\/sign-up?fd-source=home&amp;_gl=1*2pf3h0*_ga*MTIyODk3MDEyMy4xNjc1MjY0OTY1*_ga_SHJDGKPK06*MTY4MTIwNTM5NS4yMS4wLjE2ODEyMDUzOTUuNjAuMC4w\">Check out our free trial <\/a>to see how easy it is to <a href=\"https:\/\/flodesk.com\/blog\/email-newsletter-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">create beautiful newsletters<\/a>, measure your campaign\u2019s performance, and how optimize it for your target audiences.<\/p>\n<\/div>\n\n<div id=\"how-to-measure-the-best-time-to-send-your-own-newsletter\" name=\"how-to-measure-the-best-time-to-send-your-own-newsletter\" data-animate data-destination=\"how-to-measure-the-best-time-to-send-your-own-newsletter\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\"><strong>How to measure the best time to send your own newsletter<\/strong><\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Finding the right time to send your newsletters means you\u2019ll have to look at a combination of metrics\u2014and choose the ones that are most relevant to your goals. Here\u2019s what you can look at:&nbsp;<\/p>\n<\/div>\n\n<div id=\"click-through-rates\" name=\"click-through-rates\" data-animate data-destination=\"click-through-rates\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Click-through rates<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Ideally, your newsletter will have some links in it. To further educate or entertain your readers, but also for you to measure how effective your content is. We\u2019ve made it easy for you to find this and other metrics in your dashboard. <a href=\"https:\/\/help.flodesk.com\/en\/articles\/4866693-how-can-i-see-how-my-emails-performed\">Here\u2019s a how-to on seeing how your emails perform in Flodesk.<\/a>&nbsp;<\/p>\n<\/div>\n\n<div id=\"open-rates\" name=\"open-rates\" data-animate data-destination=\"open-rates\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Open rates<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Open rates tell you how many people actually clicked on your email\u2014the most important thing you want to be measuring. Several things can affect your open rates: your delivery time, subject lines, and how often you send emails.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>With Flodesk, you can automatically resend emails to subscribers who didn&#8217;t open your newsletter a day after your first send. Some people simply need a quick reminder!<\/p>\n<\/div>\n\n<div id=\"bounce-rates\" name=\"bounce-rates\" data-animate data-destination=\"bounce-rates\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Bounce rates<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>In some cases, not everyone on your list receives your email in their main inbox. If your newsletters are going straight to spam, this will reflect in your bounce rate. This is an important indicator that you should <a href=\"https:\/\/help.flodesk.com\/en\/articles\/4772523-improving-email-deliverability\">work on the deliverability of your emails<\/a>.<\/p>\n<\/div>\n\n<div id=\"unsubscribe-rates\" name=\"unsubscribe-rates\" data-animate data-destination=\"unsubscribe-rates\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Unsubscribe rates<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>We\u2019ve all been there: receiving yet another newsletter of a company we simply have seen too much of or not the right things, and we head straight to unsubscribe. If you\u2019re consistently delivering emails at the wrong time, that company could be you\u2014so make sure to reach out to your audience when it suits them best.<\/p>\n<\/div>\n\n<div id=\"conversion-rates\" name=\"conversion-rates\" data-animate data-destination=\"conversion-rates\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Conversion rates<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Optimizing your open rates isn&#8217;t just about getting more people to read your content\u2014it can directly link to your conversion rates. If you\u2019re linking to any type of product or service, see if you can spot a link between open rates and revenue over time.<\/p>\n<\/div>\n\n<div id=\"time-spent-reading\" name=\"time-spent-reading\" data-animate data-destination=\"time-spent-reading\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\"><strong>Time spent reading<\/strong><\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>And finally: are people actually paying attention to your content? Simply opening your email and checking out after the first line isn&#8217;t what you&#8217;re aiming for. Low reading times might indicate that your content isn&#8217;t up to par. Some experts believe that the \u2018perfect time\u2019 doesn\u2019t exist and that it\u2019s actually all about amazing content.<\/p>\n<\/div>\n\n\n<div data-animate class=\"pull-quote\">\n  <div class=\"quote textarea\">\n    <p>\u2018\u2019\u200b\u200bThere is no such thing as the perfect time to send a newsletter. You should pick a time when the chance for your audience to read you is higher \u2013 that might mean phasing out your newsletter release according to multiple segments. However, good newsletters are like good podcasts; no matter when you publish, an engaged audience will be waiting for good content and will consume it whenever it fits them best.\u2019\u2019 <\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/garciasergi\/\" target=\"_blank\" rel=\"noopener noreferrer\" style=\"color: blue;\">Sergi Garcia<\/a>, Chief Marketing Officer at Red Points<\/p>\n  <\/div>\n<\/div>\n\n<div id=\"create-newsletters-readers-want-to-open-any-time-of-day\" name=\"create-newsletters-readers-want-to-open-any-time-of-day\" data-animate data-destination=\"create-newsletters-readers-want-to-open-any-time-of-day\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\"><strong>Create newsletters readers want to open any time of day<\/strong><\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>If you\u2019re putting a lot of love into your newsletter, you want as many people as possible to read it. Catering to their needs and schedules is crucial in increasing opening rates, avoiding unsubscribes, and boosting conversion.<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>With Flodesk, you easily create newsletters that look great and work well. We\u2019re offering you aesthetics and analytics\u2014a killer combo for effective newsletters. With our convenient drag-and-drop builder, you\u2019ll have the perfect newsletter ready to go in no time. Give it a go with our<a href=\"https:\/\/app.flodesk.com\/sign-up?fd-source=home&amp;_gl=1*2pf3h0*_ga*MTIyODk3MDEyMy4xNjc1MjY0OTY1*_ga_SHJDGKPK06*MTY4MTIwNTM5NS4yMS4wLjE2ODEyMDUzOTUuNjAuMC4w\"> free trial!<\/a><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>You\u2019ve put love and time into crafting the perfect copy and chose a design that is on fleek, and on brand. Now it just needs to be on time. You don&#8217;t want your newsletters to get lost in the inboxes of your audience. One of the ways to make sure yours gets read is by [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[94],"tags":[],"table_tags":[],"class_list":["post-7498","post","type-post","status-publish","format-standard","hentry","category-selling-with-email"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Exploring The Very Best Time to Send a Newsletter<\/title>\n<meta name=\"description\" content=\"Learn the best time of day and the best day of the week to send a newsletter, with tips and metrics to figure out your own ideal time.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Exploring The Very Best Time to Send a Newsletter\" \/>\n<meta property=\"og:description\" content=\"Learn the best time of day and the best day of the week to send a newsletter, with tips and metrics to figure out your own ideal time.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/\" \/>\n<meta property=\"og:site_name\" content=\"Flodesk\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-11T12:31:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-11T20:44:11+00:00\" \/>\n<meta name=\"author\" content=\"Sobrina Pies Crawford\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sobrina Pies Crawford\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/\",\"url\":\"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/\",\"name\":\"Exploring The Very Best Time to Send a Newsletter\",\"isPartOf\":{\"@id\":\"https:\/\/flodesk.com\/blog\/#website\"},\"datePublished\":\"2023-05-11T12:31:23+00:00\",\"dateModified\":\"2026-05-11T20:44:11+00:00\",\"author\":{\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/f5f97749347e8553d5676bdcc5438582\"},\"description\":\"Learn the best time of day and the best day of the week to send a newsletter, with tips and metrics to figure out your own ideal time.\",\"breadcrumb\":{\"@id\":\"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/flodesk.com\/blog\/best-time-to-send-newsletter\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/flodesk.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Best Time to Send a Newsletter to Optimize Open Rates\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/flodesk.com\/blog\/#website\",\"url\":\"https:\/\/flodesk.com\/blog\/\",\"name\":\"Flodesk\",\"description\":\"A blog sharing email marketing strategies and best practices for small business owners\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/flodesk.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/f5f97749347e8553d5676bdcc5438582\",\"name\":\"Sobrina Pies Crawford\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/67a6245442cf2b1d5ab647a146f25023da70cf06f1107c7dddd1929ccd8edd02?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/67a6245442cf2b1d5ab647a146f25023da70cf06f1107c7dddd1929ccd8edd02?s=96&d=mm&r=g\",\"caption\":\"Sobrina Pies Crawford\"},\"description\":\"As Head of Marketing, Sobrina helps people discover and love Flodesk. 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