{"id":4516,"date":"2022-09-09T09:23:00","date_gmt":"2022-09-09T17:23:00","guid":{"rendered":"https:\/\/flodesk.com\/blog\/?p=4516"},"modified":"2026-04-29T11:04:16","modified_gmt":"2026-04-29T19:04:16","slug":"the-ultimate-guide-to-flodesk-checkout","status":"publish","type":"post","link":"https:\/\/flodesk.com\/blog\/the-ultimate-guide-to-flodesk-checkout\/","title":{"rendered":"The ultimate guide to Flodesk Checkout"},"content":{"rendered":"
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TL;DR: Check out Flodesk Checkout! It\u2019s how small businesses sell and accept payments online for digital downloads, courses, and services.<\/strong><\/em><\/p>\n<\/div>\n\n\n

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I spent weeks ideating my ebook, carefully planning every word, spending hours in Canva, and redesigning it over and over. So, after a month or two, when I was ready to release it, I gathered the social proof (testimonials) necessary to promote my ebook and writing services to the clients who need them most.<\/p>\n<\/div>\n\n

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I was thrilled\u2014this was it. I was going to put it out there and hope for the best. I even designed a string of stunning emails in Flodesk to encourage sales.<\/p>\n<\/div>\n\n

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And then it hit me. All that time spent branding my ebook, my emails\u2014and I hadn’t even thought about how<\/em> to sell and distribute it. Where would I even start? After a few hours of research, I found many\u2014too many\u2014possible solutions. But they all required connecting (and paying for) multiple tools. <\/p>\n<\/div>\n\n

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I had a beautiful website and a beautiful product. But I couldn\u2019t find a checkout service that matched. I wasn’t going to purchase a membership to an unattractive ecommerce website. Researching integrations and figuring out how to piecemeal everything together was low on my list of to-dos.<\/p>\n<\/div>\n\n

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And if I patched different tools and platforms together, my subscribers would convert on an unbranded, unexciting page that would not match the rest of the experience. It was beyond frustrating.<\/p>\n<\/div>\n\n

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I created my ebook to make<\/em> money, not spend all my profits on various tools and integrations. And why should I have to pay for an ecomm platform that doesn\u2019t let me brand the experience to its full potential? I was about to pull my hair out, throw my hands in the air, and give up. So. Much. Stress.<\/p>\n<\/div>\n\n

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Thankfully, this all happened when the Flodesk team was frustrated, too (I work here, I know), so we did something about it. We listened to your feedback and are excited to introduce a fully-branded sales experience. Meet Flodesk Checkout<\/a>.<\/p>\n<\/div>\n\n\n

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I spent an ungodly amount of time making my ebook perfect. I slammed my laptop shut in anger after researching where to sell my ebook, how to get everything set up and integrate it with my website, and how I could deliver the ebook.<\/p>\n<\/div>\n\n

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Is it too much to ask that customers have a beautiful, seamless experience, from a captivating sales page to a quick checkout process to instant access to their purchase? I didn’t think so, which is why I very carefully (and intentionally) chose Flodesk Checkout.<\/p>\n<\/div>\n\n

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Flodesk’s templates made it easy to design and customize to my brand, but it was more than just the surface things. Flodesk Checkout let me customize the delivery. Instead of dealing with extra tools, integrations, or another site, I deliver my ebook my way.<\/p>\n<\/div>\n\n\n

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Flodesk Checkout also works seamlessly with Flodesk Email, so I could add subscribers into segments, tailor my outreach, and nurture them through consistent outreach. Oh, and it’s all in my brand colors and fonts so that consistent experience I love doesn’t get broken by a clunky checkout experience. It’s everything I need, all in one platform.<\/p>\n<\/div>\n\n

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And now, I’m here to walk you through how you can use it to grow your business (and your bank account).<\/p>\n<\/div>\n\n

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Read next:<\/strong> Checkout page design examples & best practices<\/a>!<\/em><\/p>\n<\/div>\n\n

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What\u2019s Flodesk Checkout?<\/strong><\/h2>\n<\/div>\n\n
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Flodesk Checkout is the easiest way to sell online. You don\u2019t need a website or complicated setup with extra tools. And the best part? You can customize it to match the look and feel of your brand and emails like you do with Flodesk Email.<\/p>\n<\/div>\n\n

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Whether you\u2019re launching a new course, selling digital products, or offering services, you\u2019ve come to the right place. So, what are you waiting for? Let\u2019s dive in!<\/p>\n<\/div>\n\n

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Before we explore the ins and outs of Flodesk Checkout, here\u2019s a quick roundup of everything you need to know:
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  1. Flodesk Checkout allows you to sell digital products, courses, and services online\u2014no need for cumbersome tools or setups.

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  2. You work hard for your money, and we want you to keep it. That\u2019s why you\u2019ll only pay a 3% Stripe fee + $0.30 on every transaction. No Flodesk fees or taking a cut.

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  3. You can build a checkout-only page or create an entire sales experience, from attention-grabbing sales pages to a simple way to pay online to a delivery page that delights your customers.

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  4. Flodesk Checkout uses the same intuitive builder as Flodesk Email, so you can focus on selling your products and services, not complicated design.

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  5. You can get a complete walkthrough of Flodesk Checkout in our Help Center<\/a>.<\/li>\n<\/ol>\n<\/div>\n\n
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    Flodesk Checkout is where small businesses do business. Selling courses, digital products, and services online (and accepting payment) has never been easier. Like Flodesk Email, you can choose from several checkout templates and customize every block, swap out layouts, delete sections, and more. We\u2019ve optimized the layouts for conversion, so if you want to keep everything as is and only add your brand colors, fonts, and logo, you can do that too.<\/p>\n<\/div>\n\n

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    And because we know that some members have websites and just want a way for customers to check out while others need a full sales experience, you can choose to have a checkout page only or a sales, checkout, and delivery page.<\/p>\n<\/div>\n\n\n

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    What I did<\/strong>: As a writer, words are everything, but that doesn\u2019t mean I skimp on design. I rebranded my all things writing business\u2014wanderluster co.<\/em>\u2014to be more reflective of me and my aesthetic. So when I designed my checkout page, I chose the \u201cSell a digital product\u201d template and kept the bones, but changed everything else to be on-brand, so whether you were on my website or my checkout page, you knew it was all from wanderluster co.<\/em><\/p>\n<\/div>\n\n

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    Need some inspiration? Check out my checkout<\/a> (see what I did there?)!<\/p>\n<\/div>\n\n

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    Now that the creative juices are flowing, let\u2019s start with the sales page.<\/p>\n<\/div>\n\n\n

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    Sales pages built for conversion<\/strong><\/h2>\n<\/div>\n\n
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    Once I put the finishing touches on my ebook, I breathed a huge sigh of relief and got excited about designing my sales page. After all, I already did all the hard work. Flodesk has stunning templates, so I chose my favorite, customized it, and wrote the irresistible copy that has visitors clicking that CTA button over and over.<\/p>\n<\/div>\n\n

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    I know, sales copy is hard. I\u2019m a writer, and it\u2019s tough for me. But you can do it! I spent a lot of time writing, rewriting, editing, and finalizing my copy until it was just right. If you\u2019re struggling, though, here\u2019s what I suggest:
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    1. Take some time to think through why your visitors need <\/em>what you\u2019re selling and everything they have to gain by purchasing your digital products or services.

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    2. Remember, your sales page is your chance to make a great first impression with compelling copy and beautiful design. Take the time to think through how the design and copy work together.

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    3. Don\u2019t worry if it\u2019s not perfect for your first iteration\u2014you can always go back and edit it at any time.<\/li>\n<\/ol>\n<\/div>\n\n
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      Pro tip<\/em><\/strong>: Keep the focus on the benefits and your customers. No one likes being sold to, but everyone loves to buy. Let this guide you and watch the sales roll in.<\/em><\/p>\n<\/div>\n\n

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      A simple checkout for them. An opportunity for you<\/strong>.<\/h2>\n<\/div>\n\n
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      Sure, checkout pages are gorgeous, but I\u2019m here to make money (and create valuable, engaging, and inspiring content and courses for my clients and customers). So, when customers visit my website or checkout page and tell me they want to buy from me, I keep it simple. <\/p>\n<\/div>\n\n\n

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      Flodesk built the checkout page to be frictionless, so when a visitor clicks that \u201cGet the ebook\u201d or \u201cDownload your copy\u201d button, they only have to take one additional step to purchase. Did you know you can use your checkout page to grow your list and<\/em> your bank account? Here’s how:<\/p>\n<\/div>\n\n

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      1. Sell to visitors and then turn them into subscribers. It lets customers input their credit card information to pay for digital goods and services. But I\u2019m not just thinking about the now. I\u2019ve got big goals, and part of that is future sales, too. I opted to add a checkbox where my customers can opt-in to my list and receive offers down the road (to become repeat customers!).

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      2. Do you have the perfect upsell to pair with their purchase? We thought so! Add your upsell to the checkout page to give your customers even more value and yourself more money in the bank. That\u2019s what we call a win-win. Trust me, when I finish building my upsell, it will be on my checkout page too!<\/li>\n<\/ol>\n<\/div>\n\n
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        Your checkout page can be as minimalistic or full as you like. With customizable features like testimonials, upsells, email opt-ins, and discount codes, your checkout page can truly be everything you want and nothing more.<\/p>\n<\/div>\n\n\n

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        What I did<\/strong>: I am by no means a designer, but I love pretty things, so when I built my checkout experience, I focused on sales copy and a design that felt comfortable, relaxed, and not overwhelming. I don\u2019t have a lot of images or different elements, but that\u2019s how I like it. But if you want all the bells and whistles, Flodesk delivers there too.<\/p>\n<\/div>\n\n

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        You can get a thorough overview of each element in the Help Center, but here are a few I think you\u2019ll love:<\/p>\n<\/div>\n\n

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