{"id":3263,"date":"2022-03-07T17:28:11","date_gmt":"2022-03-08T01:28:11","guid":{"rendered":"https:\/\/flodesk.com\/blog\/?p=3263"},"modified":"2026-04-29T11:07:02","modified_gmt":"2026-04-29T19:07:02","slug":"re-engagement-email-subject-lines","status":"publish","type":"post","link":"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/","title":{"rendered":"15 Re-Engagement Email Subject Lines That Beg to Be Opened"},"content":{"rendered":"<div data-animate-children class='p-block'>\n<p>You could write the best marketing emails and still have inactive email subscribers\u2014that is, subscribers who signed up to receive your email newsletters but neither open nor engage with them. This can affect your deliverability, reduce sales conversions and increase your email marketing costs\u2014most email marketing software providers charge based on the size of your list. (Hint: <a href=\"https:\/\/flodesk.com\">Flodesk<\/a> doesn\u2019t.)&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>While frequently pruning your email list of inactive subscribers is a best practice for email marketing, it\u2019s also a good idea to try re-engaging them first. <a href=\"https:\/\/flodesk.com\/blog\/re-engagement-email\/\">Re-engagement emails<\/a> or win-back emails serve to nudge these subscribers and may help you win back a handful of them. According to a survey by Return Path, <a href=\"https:\/\/martech.org\/email-win-back-programs-work\/\" target=\"_blank\" rel=\"noreferrer noopener\">45% of inactive subscribers<\/a> who received a re-engagement email read a subsequent message.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>But in order to get the most out of your re-engagement campaign, you\u2019ll need to craft a killer subject line. One study found that <a href=\"https:\/\/www.invespcro.com\/blog\/email-subject-lines-statistics-and-trends\/\" target=\"_blank\" rel=\"noreferrer noopener\">47% of email recipients<\/a> open emails solely because of the subject line.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>In this article, we\u2019ll share some of the best practices for writing re-engagement email subject lines along with examples to inspire your own.<\/p>\n<\/div>\n\n\n\n\t<a class=\"cta-block has-button\" style=\"background-color: #201a55; color:#ffffff;\"\n\t   href=\"https:\/\/app.flodesk.com\/sign-up\" target=\"_blank\">\n\t\t\t<div class=\"cta-block__wrapper\">\n\t\t\n\t\t\t\t\t<h3 class=\"cta-block__headline\">Get unlimited email sends and subscribers with Flodesk<\/h3>\n\t\t\n\t\t\t\t\t<div class=\"cta-block__text\">\n\t\t\t\t<p>We\u2019ll never increase pricing because your email list is growing<\/p>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<button class=\"cta-block__button\" style=\"background-color: #ffffff; color: #201a55;\">\n\t\t\t\tStart Free Trial\t\t\t<\/button>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"the-winning-formula-for-re-engagement-email-subject-lines\" name=\"the-winning-formula-for-re-engagement-email-subject-lines\" data-animate data-destination=\"the-winning-formula-for-re-engagement-email-subject-lines\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">The winning formula for re-engagement email subject lines<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>So, what exactly makes up a good subject line for re-engagement emails? Here are some best practices to get you started.&nbsp;<\/p>\n<\/div>\n\n<div id=\"1-keep-it-snappy\" name=\"1-keep-it-snappy\" data-animate data-destination=\"1-keep-it-snappy\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">1. Keep it snappy<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Short subject lines work best\u2014 the sweet spot is from <a href=\"https:\/\/www.invespcro.com\/blog\/email-subject-lines-statistics-and-trends\/\" target=\"_blank\" rel=\"noreferrer noopener\">6 to 10 words<\/a>. You want to provide enough information to inspire action. However, the longer your subject line gets, the higher the chances are that parts of it will be cropped out.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Even with a shorter subject line, there is still a risk of cropping on mobile devices. So, you should also make sure to put the most important words first.&nbsp;<\/p>\n<\/div>\n\n<div id=\"2-be-clear\" name=\"2-be-clear\" data-animate data-destination=\"2-be-clear\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">2. Be clear<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Getting creative with your subject line is great, but not at the expense of clarity. This is particularly important when writing <a href=\"https:\/\/flodesk.com\/blog\/win-back-email\/\">win-back emails<\/a>. This is your chance to re-engage an inactive subscriber\u2014if the subject line is unclear, then your email is unlikely to get the reader to interact with your brand again.<\/p>\n<\/div>\n\n<div id=\"3-personalize-it\" name=\"3-personalize-it\" data-animate data-destination=\"3-personalize-it\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">3. Personalize it<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Personalization works. <a href=\"https:\/\/www.marketingdive.com\/news\/study-personalized-email-subject-lines-increase-open-rates-by-50\/504714\/\" target=\"_blank\" rel=\"noreferrer noopener\">One study<\/a> has shown that <a href=\"https:\/\/flodesk.com\/blog\/targeted-email-marketing\/\">targeted email marketing<\/a> (and particularly personalizing your subject line) can boost open rates by up to 50%, and that emails that include the reader\u2019s name in the subject have 7% higher open rates than those without.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>How do you use personalization to your advantage? You can mention the recipient\u2019s name or make them a personalized offer based on their past activity or purchase history. If you need more ideas, read <a href=\"https:\/\/flodesk.com\/blog\/personalize-with-flodesk-forms\/\">3 New ways to hyper-personalize your email marketing with Flodesk forms<\/a>.<\/p>\n<\/div>\n\n<div id=\"4-create-urgency\" name=\"4-create-urgency\" data-animate data-destination=\"4-create-urgency\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">4. Create urgency<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>According to a study by Experian, emails that convey a sense of urgency have at least 14% higher click to open rates than those that don\u2019t. Be sure to use time-sensitive words to urge recipients to take immediate action.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Read Next:<\/strong> <a href=\"https:\/\/flodesk.com\/blog\/re-engagement-email\/\">We Miss You | Re-Engagement Email Examples to Win Back Customers<\/a><\/p>\n<\/div>\n\n<div id=\"tips-for-writing-a-great-subject-line\" name=\"tips-for-writing-a-great-subject-line\" data-animate data-destination=\"tips-for-writing-a-great-subject-line\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">Tips for writing a great subject line<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Now we know what a good email subject line looks like, but what should the content be? Here are some tips to guide you.<\/p>\n<\/div>\n\n<div id=\"remind-them-of-why-they-signed-up\" name=\"remind-them-of-why-they-signed-up\" data-animate data-destination=\"remind-them-of-why-they-signed-up\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">Remind them of why they signed up<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Your inactive subscribers signed up for a reason, and you can hint at this in your subject line. Remind them of the pain points they wanted to solve or the solutions they came looking for when they first signed up. (Example: Still want [benefits]?)<\/p>\n<\/div>\n\n<div id=\"highlight-what-they-are-missing\" name=\"highlight-what-they-are-missing\" data-animate data-destination=\"highlight-what-they-are-missing\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">Highlight what they are missing<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>The fear of missing out (FOMO) is a real thing. Nearly <a href=\"https:\/\/eventbrite-s3.s3.amazonaws.com\/marketing\/Millennials_Research\/Gen_PR_Final.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">7 in 10 millennials<\/a> experience FOMO, and so do <a href=\"https:\/\/mashable.com\/archive\/fear-of-missing-out#m!ef82\" target=\"_blank\" rel=\"noreferrer noopener\">56% of social media users<\/a>. Use this to your advantage. In your subject line, highlight <em>real<\/em> benefits that the subscribers may be missing out on due to their inactivity.&nbsp;<\/p>\n<\/div>\n\n<div id=\"offer-a-discount\" name=\"offer-a-discount\" data-animate data-destination=\"offer-a-discount\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">Offer a discount<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>If a subscriber hasn\u2019t read your emails for a long time, then you need to do something different to bring them back in. <a href=\"https:\/\/www.invespcro.com\/blog\/how-discounts-affect-online-consumer-buying-behavior\/\" target=\"_blank\" rel=\"noreferrer noopener\">75% of consumers<\/a> actually scour their inboxes in search of relevant discounts, so making an irresistible offer is a great place to start.<\/p>\n<\/div>\n\n<div id=\"ask-a-thought-provoking-question\" name=\"ask-a-thought-provoking-question\" data-animate data-destination=\"ask-a-thought-provoking-question\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">Ask a thought-provoking question<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Questions make us stop in our tracks. Research shows that <a href=\"https:\/\/www.npr.org\/2017\/11\/29\/567133944\/people-like-people-who-ask-questions\" target=\"_blank\" rel=\"noreferrer noopener\">people who ask questions<\/a>, especially follow-up questions, are more likable than people who don\u2019t. And re-engagement emails are follow-up emails.&nbsp;<\/p>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Asking carefully framed questions based on the subscriber\u2019s history may not only get you the much coveted open, but can also help you get valuable feedback from inactive subscribers.&nbsp;<\/p>\n<\/div>\n\n<div id=\"show-some-empathy\" name=\"show-some-empathy\" data-animate data-destination=\"show-some-empathy\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">Show some empathy<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Subscribers become inactive for several reasons\u2014life getting in the way, changes in priorities, or other personal problems. Here\u2019s an interesting stat: <a href=\"https:\/\/www.pwc.com\/us\/en\/services\/consulting\/library\/consumer-intelligence-series\/future-of-customer-experience.html#:~:text=Today%2C%2059%25%20of%20all%20consumers,human%20element%20of%20customer%20experience.&amp;text=This%20shift%20allows%20your%20employees,part%20of%20the%20seamless%20experience.\" target=\"_blank\" rel=\"noreferrer noopener\">59% of all consumers<\/a> feel that businesses have lost touch with the human element of customer experience. So, showing some empathy in your re-engagement could help you stand out in your subscriber\u2019s inbox.<\/p>\n<\/div>\n\n\n\n\t<a class=\"cta-block has-button\" style=\"background-color: #201a55; color:#ffffff;\"\n\t   href=\"https:\/\/app.flodesk.com\/sign-up\" target=\"_blank\">\n\t\t\t<div class=\"cta-block__wrapper\">\n\t\t\n\t\t\t\t\t<h3 class=\"cta-block__headline\">Get unlimited email sends and subscribers with Flodesk<\/h3>\n\t\t\n\t\t\t\t\t<div class=\"cta-block__text\">\n\t\t\t\t<p>We\u2019ll never increase pricing because your email list is growing<\/p>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<button class=\"cta-block__button\" style=\"background-color: #ffffff; color: #201a55;\">\n\t\t\t\tStart Free Trial\t\t\t<\/button>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"15-best-re-engagement-email-subject-lines-examples\" name=\"15-best-re-engagement-email-subject-lines-examples\" data-animate data-destination=\"15-best-re-engagement-email-subject-lines-examples\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">15 best re-engagement email subject lines examples<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Need inspiration to <a href=\"https:\/\/flodesk.com\/blog\/how-to-write-a-re-engagement-email\/\">write your re-engagement email<\/a> subject lines? Below are 15 examples that show you how you can apply what you\u2019ve learned so far.&nbsp;<\/p>\n<\/div>\n\n<div id=\"1-the-missed-you-subject-line\" name=\"1-the-missed-you-subject-line\" data-animate data-destination=\"1-the-missed-you-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">1. The \u201cmissed you\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> We\u2019ve missed you<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"680\"\n  data-height=\"837\"\n  data-svg=\"\"\n    data-orientation='portrait'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/aillea-email.jpeg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/aillea-email-32x39.jpeg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/aillea-email-200x246.jpeg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/aillea-email-450x554.jpeg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/aillea-email.jpeg 680w\"\n            data-width=\"680\"\n      data-height=\"837\"\n      data-fit=\"cover\"\n      width=\"680\"\n      height=\"837\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-aillea-is-effective\" name=\"why-this-subject-line-from-aillea-is-effective\" data-animate data-destination=\"why-this-subject-line-from-aillea-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/aillea.com\" target=\"_blank\" rel=\"noreferrer noopener\">Aillea<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It\u2019s simple and personal.<\/li>\n\n\n\n<li>It tugs at the recipient&#8217;s emotions.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Hey Annie, long time no see!<\/li>\n\n\n\n<li>Aching since you left.<\/li>\n\n\n\n<li>We need you.\u203a<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"2-the-question-based-subject-line\" name=\"2-the-question-based-subject-line\" data-animate data-destination=\"2-the-question-based-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">2. The \u201cquestion-based\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Ooh, did you see this sale?<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"704\"\n  data-height=\"2052\"\n  data-svg=\"\"\n    data-orientation='portrait'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/An-indigo-day-sale-e1646684735297.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/An-indigo-day-sale-e1646684735297-32x93.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/An-indigo-day-sale-e1646684735297-200x583.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/An-indigo-day-sale-e1646684735297-450x1312.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/An-indigo-day-sale-e1646684735297-700x2040.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/An-indigo-day-sale-e1646684735297.png 704w\"\n            data-width=\"704\"\n      data-height=\"2052\"\n      data-fit=\"cover\"\n      width=\"704\"\n      height=\"2052\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-an-indigo-day-is-effective\" name=\"why-this-subject-line-from-an-indigo-day-is-effective\" data-animate data-destination=\"why-this-subject-line-from-an-indigo-day-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/anindigoday.com\" target=\"_blank\" rel=\"noreferrer noopener\">An Indigo Day<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It asks a question that will pique the recipient&#8217;s interest and curiosity.<\/li>\n\n\n\n<li>The word &#8220;sale&#8221; creates a great incentive to read the email.&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Did you forget?<\/li>\n\n\n\n<li>Missed the deal?<\/li>\n\n\n\n<li>Hey Dan, did you miss this?<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"3-the-get-a-discount-if-you-come-back-subject-line\" name=\"3-the-get-a-discount-if-you-come-back-subject-line\" data-animate data-destination=\"3-the-get-a-discount-if-you-come-back-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">3. The \u201cget a discount if you come back\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Come back to get your Custom Plan for up to 90% Off<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"680\"\n  data-height=\"749\"\n  data-svg=\"\"\n    data-orientation='square'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/noom-email.jpeg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/noom-email-32x35.jpeg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/noom-email-200x220.jpeg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/noom-email-450x496.jpeg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/noom-email.jpeg 680w\"\n            data-width=\"680\"\n      data-height=\"749\"\n      data-fit=\"cover\"\n      width=\"680\"\n      height=\"749\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-noom-is-effective\" name=\"why-this-subject-line-from-noom-is-effective\" data-animate data-destination=\"why-this-subject-line-from-noom-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/noom.com\" target=\"_blank\" rel=\"noreferrer noopener\">Noom<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It offers a huge discount that is likely to get the subscriber interested.<\/li>\n\n\n\n<li>It&#8217;s highly personalized, offering the recipient a custom plan.&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Get 20% off if you renew your subscription today.<\/li>\n\n\n\n<li>75% off on your next order.&nbsp;<\/li>\n\n\n\n<li>Take 95% off: That\u2019s how badly we want you back.<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li><\/li>\n<\/ul>\n<\/div><\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong><em>Read our favorite <a href=\"https:\/\/flodesk.com\/blog\/compelling-abandoned-cart-email-subject-lines-tips\/\" target=\"_blank\" rel=\"noreferrer noopener\">abandoned cart email subject lines<\/a> for more niche inspiration!<\/em><\/strong><\/p>\n<\/div>\n\n<div id=\"4-the-apology-subject-line\" name=\"4-the-apology-subject-line\" data-animate data-destination=\"4-the-apology-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">4. The \u201capology\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> I\u2019m sorry it didn\u2019t work out<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"676\"\n  data-height=\"615\"\n  data-svg=\"\"\n    data-orientation='square'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/beta-list-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/beta-list-email-32x29.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/beta-list-email-200x182.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/beta-list-email-450x409.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/beta-list-email.png 676w\"\n            data-width=\"676\"\n      data-height=\"615\"\n      data-fit=\"cover\"\n      width=\"676\"\n      height=\"615\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-beta-list-is-effective\" name=\"why-this-subject-line-from-beta-list-is-effective\" data-animate data-destination=\"why-this-subject-line-from-beta-list-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/betalist.com\" target=\"_blank\" rel=\"noreferrer noopener\">Beta List<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It&#8217;s personal and emotional.<\/li>\n\n\n\n<li>It shows empathy for the reader.&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>We\u2019re sorry to see you go.<\/li>\n\n\n\n<li>Sorry I hurt your feelings.<\/li>\n\n\n\n<li>Pardon me if I said something wrong.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"5-the-guilt-trip-subject-line\" name=\"5-the-guilt-trip-subject-line\" data-animate data-destination=\"5-the-guilt-trip-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">5. The \u201cguilt trip\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Ghosting us?<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"680\"\n  data-height=\"503\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/myles-apparel-email.jpeg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/myles-apparel-email-32x24.jpeg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/myles-apparel-email-200x148.jpeg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/myles-apparel-email-450x333.jpeg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/myles-apparel-email.jpeg 680w\"\n            data-width=\"680\"\n      data-height=\"503\"\n      data-fit=\"cover\"\n      width=\"680\"\n      height=\"503\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-myles-apparel-is-effective\" name=\"why-this-subject-line-from-myles-apparel-is-effective\" data-animate data-destination=\"why-this-subject-line-from-myles-apparel-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/mylesapparel.com\" target=\"_blank\" rel=\"noreferrer noopener\">Myles Apparel<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It uses the word &#8220;ghosting&#8221; to draw attention.<\/li>\n\n\n\n<li>It encourages the reader to take action to avoid being impolite.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Are you ignoring me?<\/li>\n\n\n\n<li>Walking out on us?<\/li>\n\n\n\n<li>Giving us the silent treatment?<\/li>\n<\/ul>\n<\/div>\n\n\n\n\t<a class=\"cta-block has-button\" style=\"background-color: #201a55; color:#ffffff;\"\n\t   href=\"https:\/\/app.flodesk.com\/sign-up\" target=\"_blank\">\n\t\t\t<div class=\"cta-block__wrapper\">\n\t\t\n\t\t\t\t\t<h3 class=\"cta-block__headline\">Get unlimited email sends and subscribers with Flodesk<\/h3>\n\t\t\n\t\t\t\t\t<div class=\"cta-block__text\">\n\t\t\t\t<p>We\u2019ll never increase pricing because your email list is growing<\/p>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<button class=\"cta-block__button\" style=\"background-color: #ffffff; color: #201a55;\">\n\t\t\t\tStart Free Trial\t\t\t<\/button>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"6-the-long-time-subject-line\" name=\"6-the-long-time-subject-line\" data-animate data-destination=\"6-the-long-time-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">6. The \u201clong time\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> It\u2019s been a long time\u2026<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"679\"\n  data-height=\"694\"\n  data-svg=\"\"\n    data-orientation='square'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/unsplash-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/unsplash-email-32x33.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/unsplash-email-200x204.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/unsplash-email-450x460.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/unsplash-email.png 679w\"\n            data-width=\"679\"\n      data-height=\"694\"\n      data-fit=\"cover\"\n      width=\"679\"\n      height=\"694\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-unsplash-is-effective\" name=\"why-this-subject-line-from-unsplash-is-effective\" data-animate data-destination=\"why-this-subject-line-from-unsplash-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/unsplash.com\" target=\"_blank\" rel=\"noreferrer noopener\">Unsplash<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It\u2019s simple and snappy.<\/li>\n\n\n\n<li>It reminds the recipient that they\u2019ve been inactive for a long time.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Hey [name], you haven\u2019t been around.<\/li>\n\n\n\n<li>Long time no see, [name].<\/li>\n\n\n\n<li>It&#8217;s been forever, [name].<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>This is a great intro option for the classic <a href=\"https:\/\/flodesk.com\/blog\/just-checking-in-email-alternatives\/\" target=\"_blank\" rel=\"noreferrer noopener\">&#8216;Just checking in&#8217; email<\/a>!<\/p>\n<\/div>\n\n<div id=\"7-the-creative-subject-line\" name=\"7-the-creative-subject-line\" data-animate data-destination=\"7-the-creative-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">7. The \u201ccreative\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Goodbyes are hard\u2026<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"680\"\n  data-height=\"680\"\n  data-svg=\"\"\n    data-orientation='square'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/framebridge-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/framebridge-email-32x32.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/framebridge-email-200x200.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/framebridge-email-450x450.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/framebridge-email.png 680w\"\n            data-width=\"680\"\n      data-height=\"680\"\n      data-fit=\"cover\"\n      width=\"680\"\n      height=\"680\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-framebridge-is-effective\" name=\"why-this-subject-line-from-framebridge-is-effective\" data-animate data-destination=\"why-this-subject-line-from-framebridge-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/framebridge.com\" target=\"_blank\" rel=\"noreferrer noopener\">Framebridge<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It plays with the reader\u2019s emotions.<\/li>\n\n\n\n<li>It\u2019s creative, which helps catch the person\u2019s attention.&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Forever is a long time.<\/li>\n\n\n\n<li>It\u2019s hard to let go.<\/li>\n\n\n\n<li>Breaking up is never easy.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"8-the-witty-subject-line\" name=\"8-the-witty-subject-line\" data-animate data-destination=\"8-the-witty-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">8. The \u201cwitty\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Where\u2019d ya go?<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"672\"\n  data-height=\"780\"\n  data-svg=\"\"\n    data-orientation='portrait'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/YNAB-email.jpeg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/YNAB-email-32x37.jpeg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/YNAB-email-200x232.jpeg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/YNAB-email-450x522.jpeg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/YNAB-email.jpeg 672w\"\n            data-width=\"672\"\n      data-height=\"780\"\n      data-fit=\"cover\"\n      width=\"672\"\n      height=\"780\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-ynab-is-effective\" name=\"why-this-subject-line-from-ynab-is-effective\" data-animate data-destination=\"why-this-subject-line-from-ynab-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/ynab.com\" target=\"_blank\" rel=\"noreferrer noopener\">YNAB<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It\u2019s playful and witty<\/li>\n\n\n\n<li>It asks the recipient a direct question.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Where\u2019ve you been?<\/li>\n\n\n\n<li>Thinking of ditching me?<\/li>\n\n\n\n<li>Missing ya, [name].<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"9-the-is-this-helpful-subject-line\" name=\"9-the-is-this-helpful-subject-line\" data-animate data-destination=\"9-the-is-this-helpful-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">9. The \u201cis this helpful\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Are my emails helpful [Name]?<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"625\"\n  data-height=\"318\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/Rankmath-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/Rankmath-email-32x16.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/Rankmath-email-200x102.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/Rankmath-email-450x229.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/Rankmath-email.png 625w\"\n            data-width=\"625\"\n      data-height=\"318\"\n      data-fit=\"cover\"\n      width=\"625\"\n      height=\"318\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-rankmath-is-effective\" name=\"why-this-subject-line-from-rankmath-is-effective\" data-animate data-destination=\"why-this-subject-line-from-rankmath-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/rankmath.com\" target=\"_blank\" rel=\"noreferrer noopener\">Rankmath<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It&#8217;s personalized, and who doesn\u2019t like a <a href=\"https:\/\/flodesk.com\/blog\/personalize-with-flodesk-forms\/\" target=\"_blank\" rel=\"noreferrer noopener\">personalized email<\/a>?<\/li>\n\n\n\n<li>It asks a thought-provoking, open-ended question.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Are we adding value?<\/li>\n\n\n\n<li>Are the [name] newsletters worth your time?<\/li>\n\n\n\n<li>[name], am I still relevant?<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"10-the-big-changes-subject-line\" name=\"10-the-big-changes-subject-line\" data-animate data-destination=\"10-the-big-changes-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">10. The \u201cbig changes\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Did you know we\u2019ve made big changes in the last year?<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"679\"\n  data-height=\"626\"\n  data-svg=\"\"\n    data-orientation='square'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/uber-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/uber-email-32x30.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/uber-email-200x184.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/uber-email-450x415.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/uber-email.png 679w\"\n            data-width=\"679\"\n      data-height=\"626\"\n      data-fit=\"cover\"\n      width=\"679\"\n      height=\"626\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-uber-is-effective\" name=\"why-this-subject-line-from-uber-is-effective\" data-animate data-destination=\"why-this-subject-line-from-uber-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from Uber is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It asks a question to pique curiosity.<\/li>\n\n\n\n<li>The mention of \u201cbig changes\u201d might get inactive subscribers curious enough to open the email.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Did you know we did [x]?<\/li>\n\n\n\n<li>Hey [name], we have big gifts for long-time subscribers.&nbsp;<\/li>\n\n\n\n<li>We\u2019ve got an upgrade you\u2019ll like.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"11-the-dont-lose-your-benefits-subject-line\" name=\"11-the-dont-lose-your-benefits-subject-line\" data-animate data-destination=\"11-the-dont-lose-your-benefits-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">11. The \u201cdon\u2019t lose your benefits\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Don\u2019t let your miles expire<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"680\"\n  data-height=\"435\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/american-airlines-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/american-airlines-email-32x20.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/american-airlines-email-200x128.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/american-airlines-email-450x288.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/american-airlines-email.png 680w\"\n            data-width=\"680\"\n      data-height=\"435\"\n      data-fit=\"cover\"\n      width=\"680\"\n      height=\"435\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-american-airlines-is-effective\" name=\"why-this-subject-line-from-american-airlines-is-effective\" data-animate data-destination=\"why-this-subject-line-from-american-airlines-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from American Airlines is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It reminds the recipient of the benefits they\u2019ll miss out on.<\/li>\n\n\n\n<li>It gives a direct instruction.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>URGENT\u2014Don\u2019t lose your [X] benefits.&nbsp;<\/li>\n\n\n\n<li>Action required! You\u2019re about to lose [important benefits]&nbsp;<\/li>\n\n\n\n<li>Your [benefits] are expiring. Open this email to keep them.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"12-the-warning-subject-line\" name=\"12-the-warning-subject-line\" data-animate data-destination=\"12-the-warning-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">12. The \u201cwarning\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Important: Your data is being deleted<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"679\"\n  data-height=\"512\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/other-goose-email.jpeg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/other-goose-email-32x24.jpeg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/other-goose-email-200x151.jpeg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/other-goose-email-450x339.jpeg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/other-goose-email.jpeg 679w\"\n            data-width=\"679\"\n      data-height=\"512\"\n      data-fit=\"cover\"\n      width=\"679\"\n      height=\"512\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-other-goose-is-effective\" name=\"why-this-subject-line-from-other-goose-is-effective\" data-animate data-destination=\"why-this-subject-line-from-other-goose-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/othergoose.com\" target=\"_blank\" rel=\"noreferrer noopener\">Other Goose<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It&#8217;s direct and to the point.<\/li>\n\n\n\n<li>Phrases like \u201cimportant,\u201d \u201cyour data\u201d and \u201cdeleted\u201d are sure to get the attention of inactive subscribers.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Hi, you are about to be removed from our site.<\/li>\n\n\n\n<li>Your account [name] will be deactivated tomorrow.<\/li>\n\n\n\n<li>Act now or you\u2019ll be unsubscribed.<\/li>\n<\/ul>\n<\/div>\n\n\n\n\t<a class=\"cta-block has-button\" style=\"background-color: #201a55; color:#ffffff;\"\n\t   href=\"https:\/\/app.flodesk.com\/sign-up\" target=\"_blank\">\n\t\t\t<div class=\"cta-block__wrapper\">\n\t\t\n\t\t\t\t\t<h3 class=\"cta-block__headline\">Get unlimited email sends and subscribers with Flodesk<\/h3>\n\t\t\n\t\t\t\t\t<div class=\"cta-block__text\">\n\t\t\t\t<p>We\u2019ll never increase pricing because your email list is growing<\/p>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<button class=\"cta-block__button\" style=\"background-color: #ffffff; color: #201a55;\">\n\t\t\t\tStart Free Trial\t\t\t<\/button>\n\t\t\t<\/div>\n\t<\/a>\n\n\n<div id=\"13-the-been-a-while-subject-line\" name=\"13-the-been-a-while-subject-line\" data-animate data-destination=\"13-the-been-a-while-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">13. The \u201cbeen a while\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Hi [Name], It\u2019s Been A While Since We Got In Touch \ud83d\ude22\ud83d\ude22<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"1224\"\n  data-height=\"677\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/jobberman-emaik.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/jobberman-emaik-32x18.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/jobberman-emaik-200x111.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/jobberman-emaik-450x249.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/jobberman-emaik-700x387.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/jobberman-emaik-1000x553.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/jobberman-emaik.png 1224w\"\n            data-width=\"1224\"\n      data-height=\"677\"\n      data-fit=\"cover\"\n      width=\"1224\"\n      height=\"677\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-jobberman-is-effective\" name=\"why-this-subject-line-from-jobberman-is-effective\" data-animate data-destination=\"why-this-subject-line-from-jobberman-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/jobberman.com\" target=\"_blank\" rel=\"noreferrer noopener\">Jobberman<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It\u2019s personalized.&nbsp;<\/li>\n\n\n\n<li>It uses the crying emoji to grab attention and pack in emotion.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Since last year [name], not a word [insert worried\/ crying emoji]<\/li>\n\n\n\n<li>[worried emoji] [name], you\u2019ve been silent.<\/li>\n\n\n\n<li>Hope all is well? It&#8217;s been a while.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"14-the-reminder-subject-line\" name=\"14-the-reminder-subject-line\" data-animate data-destination=\"14-the-reminder-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">14. The \u201creminder\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> A reminder to register for your Tortoise membership<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"680\"\n  data-height=\"768\"\n  data-svg=\"\"\n    data-orientation='portrait'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/tortoise-media-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/tortoise-media-email-32x36.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/tortoise-media-email-200x226.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/tortoise-media-email-450x508.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/tortoise-media-email.png 680w\"\n            data-width=\"680\"\n      data-height=\"768\"\n      data-fit=\"cover\"\n      width=\"680\"\n      height=\"768\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-tortoise-media-is-effective\" name=\"why-this-subject-line-from-tortoise-media-is-effective\" data-animate data-destination=\"why-this-subject-line-from-tortoise-media-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/tortoisemedia.com\" target=\"_blank\" rel=\"noreferrer noopener\">Tortoise Media<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It\u2019s straightforward and personal.<\/li>\n\n\n\n<li>It tells the recipient what they need to do, making it easy for them to make a decision.&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>A reminder to [action].<\/li>\n\n\n\n<li>Did you forget? You no longer [action].<\/li>\n\n\n\n<li>In case you forgot, we\u2019re still here.<\/li>\n<\/ul>\n<\/div>\n\n<div id=\"15-the-are-you-there-subject-line\" name=\"15-the-are-you-there-subject-line\" data-animate data-destination=\"15-the-are-you-there-subject-line\" class=\"heading-wrapper\">\n<h3 class=\"wp-block-heading\">15. The \u201care you there\u201d subject line<\/h3>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Subject line:<\/strong> Did you take a break from writing last week?<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <div  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"1229\"\n  data-height=\"660\"\n  data-svg=\"\"\n    data-orientation='landscape'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/grammarly-email.png\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/grammarly-email-32x17.png 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/grammarly-email-200x107.png 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/grammarly-email-450x242.png 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/grammarly-email-700x376.png 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/grammarly-email-1000x537.png 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2022\/03\/grammarly-email.png 1229w\"\n            data-width=\"1229\"\n      data-height=\"660\"\n      data-fit=\"cover\"\n      width=\"1229\"\n      height=\"660\"\n      loading=\"eager\"\n      alt=\"\"\n      \/>    <\/div>\n      <\/div>\n  <\/div>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>\n\n<div id=\"why-this-subject-line-from-grammarly-is-effective\" name=\"why-this-subject-line-from-grammarly-is-effective\" data-animate data-destination=\"why-this-subject-line-from-grammarly-is-effective\" class=\"heading-wrapper\">\n<h4 class=\"wp-block-heading\">Why this subject line from <a href=\"https:\/\/grammarly.com\" target=\"_blank\" rel=\"noreferrer noopener\">Grammarly<\/a> is effective:<\/h4>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>It asks an open-ended question related to the user\u2019s activity.<\/li>\n\n\n\n<li>It mentions how long the recipient has been inactive, which may encourage the recipient to re-engage with your services.<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Here are similar examples:<\/p>\n<\/div>\n\n<div data-animate-children class='list-block'>\n<ul class=\"wp-block-list\">\n<li>Hello [name], what\u2019s up?<\/li>\n\n\n\n<li>Knock knock, still with us?<\/li>\n\n\n\n<li>Still available for [event name]?<\/li>\n<\/ul>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p><strong>Read Next:<\/strong> <a href=\"https:\/\/flodesk.com\/blog\/win-back-email\/\">6 Compelling Win Back Customer Template Ideas<\/a><\/p>\n<\/div>\n\n<div id=\"win-back-your-lost-subscribers-with-re-engagement-emails\" name=\"win-back-your-lost-subscribers-with-re-engagement-emails\" data-animate data-destination=\"win-back-your-lost-subscribers-with-re-engagement-emails\" class=\"heading-wrapper\">\n<h2 class=\"wp-block-heading\">Win back your lost subscribers with re-engagement emails<\/h2>\n<\/div>\n\n<div data-animate-children class='p-block'>\n<p>Email marketing is hard enough already, but when you have inactive subscribers, the job only gets harder. By creating a well-planned <a href=\"https:\/\/flodesk.com\/blog\/how-to-write-a-re-engagement-email\/\">re-engagement email<\/a> campaign, including an eye-catching, <a href=\"https:\/\/flodesk.com\/blog\/welcome-email-subject-lines\/\">welcoming subject line<\/a>, you can reignite the interest of some of your inactive subscribers. Flodesk\u2019s intuitive email builder makes it easy to create emails that people love to read while ensuring maximum deliverability.&nbsp;<\/p>\n<\/div>\n\n\n<div data-animate-children class=\"image-block\">\n  <a href=\"https:\/\/app.flodesk.com\/sign-up\" target=\"_blank\"  class=\"image-options aspectholder \">\n      <div \n  class=\"image  \"\n  data-widget=\"image\"\n  data-init=\"lazy\"\n  data-width=\"1600\"\n  data-height=\"1600\"\n  data-svg=\"\"\n    data-orientation='square'  data-fit='cover'  >\n    <div class=\"-img-wrapper\">\n                  <img\n                  draggable=\"false\"\n      class=\"-img --fit --fit-cover \"\n            data-init=\"lazy\"\n      data-src=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1.jpeg\" \n      data-srcset=\"https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1-32x32.jpeg 32w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1-200x200.jpeg 200w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1-450x450.jpeg 450w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1-700x700.jpeg 700w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1-1000x1000.jpeg 1000w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1-1400x1400.jpeg 1400w,https:\/\/flodesk.com\/blog\/wp-content\/uploads\/2021\/08\/Re-engaging_Ads_Image_one_1080x1080-1.jpeg 1600w\"\n            data-width=\"1600\"\n      data-height=\"1600\"\n      data-fit=\"cover\"\n      width=\"1600\"\n      height=\"1600\"\n      loading=\"eager\"\n      alt=\"Flodesk template editing\"\n      \/>    <\/div>\n      <\/div>\n  <\/a>\n  <div class=\"caption grey\">\n      <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>You could write the best marketing emails and still have inactive email subscribers\u2014that is, subscribers who signed up to receive your email newsletters but neither open nor engage with them. This can affect your deliverability, reduce sales conversions and increase your email marketing costs\u2014most email marketing software providers charge based on the size of your [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[15,16],"table_tags":[],"class_list":["post-3263","post","type-post","status-publish","format-standard","hentry","category-email-marketing-basics","tag-best-practices","tag-content-ideas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>15 Re-Engagement Email Subject Lines That Beg to Be Opened<\/title>\n<meta name=\"description\" content=\"How can you ensure that your re-engagement emails aren&#039;t sent to the bin unread? These 15 irresistible re-engagement email subject lines will do the job!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"15 Re-Engagement Email Subject Lines That Beg to Be Opened\" \/>\n<meta property=\"og:description\" content=\"How can you ensure that your re-engagement emails aren&#039;t sent to the bin unread? These 15 irresistible re-engagement email subject lines will do the job!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/\" \/>\n<meta property=\"og:site_name\" content=\"Flodesk\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-08T01:28:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-29T19:07:02+00:00\" \/>\n<meta name=\"author\" content=\"Victor Ijidola\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Victor Ijidola\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/\",\"url\":\"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/\",\"name\":\"15 Re-Engagement Email Subject Lines That Beg to Be Opened\",\"isPartOf\":{\"@id\":\"https:\/\/flodesk.com\/blog\/#website\"},\"datePublished\":\"2022-03-08T01:28:11+00:00\",\"dateModified\":\"2026-04-29T19:07:02+00:00\",\"author\":{\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/25eb9015bd7113b008952b0ca4fa27d2\"},\"description\":\"How can you ensure that your re-engagement emails aren't sent to the bin unread? These 15 irresistible re-engagement email subject lines will do the job!\",\"breadcrumb\":{\"@id\":\"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/flodesk.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"15 Re-Engagement Email Subject Lines That Beg to Be Opened\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/flodesk.com\/blog\/#website\",\"url\":\"https:\/\/flodesk.com\/blog\/\",\"name\":\"Flodesk\",\"description\":\"A blog sharing email marketing strategies and best practices for small business owners\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/flodesk.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/25eb9015bd7113b008952b0ca4fa27d2\",\"name\":\"Victor Ijidola\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/flodesk.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f9754f3d4848fe3cb45353e9aef02560cd9836b3ebc9de8ccc8234f2f8304f50?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f9754f3d4848fe3cb45353e9aef02560cd9836b3ebc9de8ccc8234f2f8304f50?s=96&d=mm&r=g\",\"caption\":\"Victor Ijidola\"},\"description\":\"Victor Ijidola is the CEO &amp; Content Lead at Premium Content Shop\u2014a content marketing agency for B2B and SaaS businesses. Feel free to connect with him on LinkedIn!\",\"sameAs\":[\"http:\/\/premiumcontentshop.com\/\",\"https:\/\/www.linkedin.com\/in\/content-strategist-victor\/\"],\"url\":\"https:\/\/flodesk.com\/blog\/author\/victor-ijidola\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"15 Re-Engagement Email Subject Lines That Beg to Be Opened","description":"How can you ensure that your re-engagement emails aren't sent to the bin unread? These 15 irresistible re-engagement email subject lines will do the job!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/","og_locale":"en_US","og_type":"article","og_title":"15 Re-Engagement Email Subject Lines That Beg to Be Opened","og_description":"How can you ensure that your re-engagement emails aren't sent to the bin unread? These 15 irresistible re-engagement email subject lines will do the job!","og_url":"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/","og_site_name":"Flodesk","article_published_time":"2022-03-08T01:28:11+00:00","article_modified_time":"2026-04-29T19:07:02+00:00","author":"Victor Ijidola","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Victor Ijidola","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/","url":"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/","name":"15 Re-Engagement Email Subject Lines That Beg to Be Opened","isPartOf":{"@id":"https:\/\/flodesk.com\/blog\/#website"},"datePublished":"2022-03-08T01:28:11+00:00","dateModified":"2026-04-29T19:07:02+00:00","author":{"@id":"https:\/\/flodesk.com\/blog\/#\/schema\/person\/25eb9015bd7113b008952b0ca4fa27d2"},"description":"How can you ensure that your re-engagement emails aren't sent to the bin unread? These 15 irresistible re-engagement email subject lines will do the job!","breadcrumb":{"@id":"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/flodesk.com\/blog\/re-engagement-email-subject-lines\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/flodesk.com\/blog\/"},{"@type":"ListItem","position":2,"name":"15 Re-Engagement Email Subject Lines That Beg to Be Opened"}]},{"@type":"WebSite","@id":"https:\/\/flodesk.com\/blog\/#website","url":"https:\/\/flodesk.com\/blog\/","name":"Flodesk","description":"A blog sharing email marketing strategies and best practices for small business owners","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/flodesk.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/flodesk.com\/blog\/#\/schema\/person\/25eb9015bd7113b008952b0ca4fa27d2","name":"Victor Ijidola","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/flodesk.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f9754f3d4848fe3cb45353e9aef02560cd9836b3ebc9de8ccc8234f2f8304f50?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f9754f3d4848fe3cb45353e9aef02560cd9836b3ebc9de8ccc8234f2f8304f50?s=96&d=mm&r=g","caption":"Victor Ijidola"},"description":"Victor Ijidola is the CEO &amp; Content Lead at Premium Content Shop\u2014a content marketing agency for B2B and SaaS businesses. Feel free to connect with him on LinkedIn!","sameAs":["http:\/\/premiumcontentshop.com\/","https:\/\/www.linkedin.com\/in\/content-strategist-victor\/"],"url":"https:\/\/flodesk.com\/blog\/author\/victor-ijidola\/"}]}},"_links":{"self":[{"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/posts\/3263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/comments?post=3263"}],"version-history":[{"count":28,"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/posts\/3263\/revisions"}],"predecessor-version":[{"id":11535,"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/posts\/3263\/revisions\/11535"}],"wp:attachment":[{"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/media?parent=3263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/categories?post=3263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/tags?post=3263"},{"taxonomy":"table_tags","embeddable":true,"href":"https:\/\/flodesk.com\/blog\/wp-json\/wp\/v2\/table_tags?post=3263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}